Report Summary

  • 54

    Performance

    Renders faster than
    72% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 62% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 74

    SEO

    Google-friendlier than
    32% of websites

coolcharm.co.nz

Cool Charm - Home

Page Load Speed

720 ms in total

First Response

93 ms

Resources Loaded

513 ms

Page Rendered

114 ms

coolcharm.co.nz screenshot

About Website

Visit coolcharm.co.nz now to see the best up-to-date Cool Charm content and also check out these interesting facts you probably never knew about coolcharm.co.nz

Cool Charm, fresh, smart and effective 24 hour antiperspirant protection to keep you cool, dry, confident and ready for life's challenges.

Visit coolcharm.co.nz

Key Findings

We analyzed Coolcharm.co.nz page load time and found that the first response time was 93 ms and then it took 627 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

coolcharm.co.nz performance score

54

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value8.7 s

1/100

25%

SI (Speed Index)

Value4.5 s

73/100

10%

TBT (Total Blocking Time)

Value320 ms

76/100

30%

CLS (Cumulative Layout Shift)

Value0.004

100/100

15%

TTI (Time to Interactive)

Value6.2 s

62/100

10%

Network Requests Diagram

coolcharm.co.nz

93 ms

reset.css

28 ms

jquery-ui.css

47 ms

main.css

48 ms

json2.js

50 ms

Our browser made a total of 52 requests to load all elements on the main page. We found that 79% of them (41 requests) were addressed to the original Coolcharm.co.nz, 6% (3 requests) were made to Cdn.cookielaw.org and 6% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (178 ms) belongs to the original domain Coolcharm.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 33.0 kB (4%)

Content Size

741.7 kB

After Optimization

708.6 kB

In fact, the total size of Coolcharm.co.nz main page is 741.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 587.7 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 8.5 kB

  • Original 11.1 kB
  • After minification 8.8 kB
  • After compression 2.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.3 kB, which is 21% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 8.5 kB or 77% of the original size.

Image Optimization

-3%

Potential reduce by 18.1 kB

  • Original 587.7 kB
  • After minification 569.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Cool Charm images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 2.3 kB

  • Original 125.7 kB
  • After minification 125.7 kB
  • After compression 123.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-24%

Potential reduce by 4.1 kB

  • Original 17.1 kB
  • After minification 16.7 kB
  • After compression 13.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Coolcharm.co.nz needs all CSS files to be minified and compressed as it can save up to 4.1 kB or 24% of the original size.

Requests Breakdown

Number of requests can be reduced by 33 (69%)

Requests Now

48

After Optimization

15

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Cool Charm. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

coolcharm.co.nz accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

coolcharm.co.nz best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

coolcharm.co.nz SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Coolcharm.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Coolcharm.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Cool Charm. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: