Report Summary

  • 98

    Performance

    Renders faster than
    95% of other websites

  • 52

    Accessibility

    Visual factors better than
    that of 21% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

Page Load Speed

1.5 sec in total

First Response

157 ms

Resources Loaded

1.1 sec

Page Rendered

242 ms

cross-sell.co.uk screenshot

About Website

Click here to check amazing Cross Sell content for United States. Otherwise, check out these important facts you probably never knew about cross-sell.co.uk

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Key Findings

We analyzed Cross-sell.co.uk page load time and found that the first response time was 157 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

cross-sell.co.uk performance score

98

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.9 s

100/100

10%

LCP (Largest Contentful Paint)

Value0.9 s

100/100

25%

SI (Speed Index)

Value0.9 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.121

84/100

15%

TTI (Time to Interactive)

Value0.9 s

100/100

10%

Network Requests Diagram

cross-sell.co.uk

157 ms

www.cross-sell.co.uk

461 ms

bootstrap.min.css

136 ms

bootstrap-responsive.min.css

129 ms

css

96 ms

Our browser made a total of 46 requests to load all elements on the main page. We found that 59% of them (27 requests) were addressed to the original Cross-sell.co.uk, 26% (12 requests) were made to Fonts.gstatic.com and 7% (3 requests) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (461 ms) belongs to the original domain Cross-sell.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 234.3 kB (28%)

Content Size

827.9 kB

After Optimization

593.6 kB

In fact, the total size of Cross-sell.co.uk main page is 827.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 550.1 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 8.4 kB

  • Original 11.3 kB
  • After minification 9.9 kB
  • After compression 2.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.5 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 8.4 kB or 74% of the original size.

Image Optimization

-1%

Potential reduce by 8.2 kB

  • Original 550.1 kB
  • After minification 541.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Cross Sell images are well optimized though.

JavaScript Optimization

-86%

Potential reduce by 71.5 kB

  • Original 82.9 kB
  • After minification 47.1 kB
  • After compression 11.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 71.5 kB or 86% of the original size.

CSS Optimization

-80%

Potential reduce by 146.2 kB

  • Original 183.6 kB
  • After minification 156.7 kB
  • After compression 37.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Cross-sell.co.uk needs all CSS files to be minified and compressed as it can save up to 146.2 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (61%)

Requests Now

31

After Optimization

12

The browser has sent 31 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Cross Sell. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

cross-sell.co.uk accessibility score

52

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

cross-sell.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

cross-sell.co.uk SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Cross-sell.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Cross-sell.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Cross Sell. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: