Report Summary

  • 100

    Performance

    Renders faster than
    97% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

customerlifecycle.us

Customer Lifecycle - full-service market research and consulting firm

Page Load Speed

1.9 sec in total

First Response

741 ms

Resources Loaded

1 sec

Page Rendered

92 ms

customerlifecycle.us screenshot

About Website

Click here to check amazing Customer Lifecycle content. Otherwise, check out these important facts you probably never knew about customerlifecycle.us

Customer Lifecycle works with clients to plan, support and deploy customer loyalty research and align the stages of the customer lifecycle to improve customer loyalty and business results by creating ...

Visit customerlifecycle.us

Key Findings

We analyzed Customerlifecycle.us page load time and found that the first response time was 741 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

customerlifecycle.us performance score

100

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.8 s

100/100

10%

LCP (Largest Contentful Paint)

Value1.4 s

100/100

25%

SI (Speed Index)

Value0.8 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value0.8 s

100/100

10%

Network Requests Diagram

customerlifecycle.us

741 ms

style.css

66 ms

landingpage-off.jpg

216 ms

Our browser made a total of 3 requests to load all elements on the main page. We found that all of those requests were addressed to Customerlifecycle.us and no external sources were called. The less responsive or slowest element that took the longest time to load (741 ms) belongs to the original domain Customerlifecycle.us.

Page Optimization Overview & Recommendations

Page size can be reduced by 4.6 kB (4%)

Content Size

103.5 kB

After Optimization

99.0 kB

In fact, the total size of Customerlifecycle.us main page is 103.5 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only a small number of websites need less resources to load. Images take 96.6 kB which makes up the majority of the site volume.

HTML Optimization

-54%

Potential reduce by 2.1 kB

  • Original 3.9 kB
  • After minification 3.9 kB
  • After compression 1.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 2.1 kB or 54% of the original size.

Image Optimization

-0%

Potential reduce by 55 B

  • Original 96.6 kB
  • After minification 96.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Customer Lifecycle images are well optimized though.

CSS Optimization

-79%

Potential reduce by 2.4 kB

  • Original 3.1 kB
  • After minification 2.3 kB
  • After compression 655 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Customerlifecycle.us needs all CSS files to be minified and compressed as it can save up to 2.4 kB or 79% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

2

After Optimization

2

The browser has sent 2 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Customer Lifecycle. According to our analytics all requests are already optimized.

Accessibility Review

customerlifecycle.us accessibility score

91

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

customerlifecycle.us best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

customerlifecycle.us SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Customerlifecycle.us can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Customerlifecycle.us main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Customer Lifecycle. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: