Tools & Wizards About Us
university-marketing.cofc.edu screenshot

Report Summary

  • 23

    Performance

    Renders faster than
    42% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 0

    Best Practices

  • 83

    SEO

    Google-friendlier than
    46% of websites

university-marketing.cofc.edu

Office of University Marketing - College of Charleston

Page Load Speed

1.1 sec in total

First Response

33 ms

Resources Loaded

818 ms

Page Rendered

281 ms

university-marketing.cofc.edu screenshot

About Website

Welcome to university-marketing.cofc.edu homepage info - get ready to check University Marketing Cofc best content for United States right away, or after learning these important things about university-marketing.cofc.edu

The OFFICE OF UNIVERSITY MARKETING plans, implements and manages comprehensive marketing programs and initiatives that address the needs and meet the strategic goals of College of Charleston divisions...

Visit university-marketing.cofc.edu

Key Findings

We analyzed University-marketing.cofc.edu page load time and found that the first response time was 33 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

university-marketing.cofc.edu performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value8.5 s

2/100

25%

SI (Speed Index)

Value5.8 s

49/100

10%

TBT (Total Blocking Time)

Value2,680 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value13.4 s

11/100

10%

Network Requests Diagram

university-marketing.cofc.edu

33 ms

university-marketing.cofc.edu

66 ms

index.php

113 ms

gtm.js

97 ms

jquery.toast.css

50 ms

Our browser made a total of 31 requests to load all elements on the main page. We found that 6% of them (2 requests) were addressed to the original University-marketing.cofc.edu, 32% (10 requests) were made to Commonassets.charleston.edu and 19% (6 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (465 ms) relates to the external source Rum-static.pingdom.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 767.8 kB (71%)

Content Size

1.1 MB

After Optimization

312.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of University-marketing.cofc.edu main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 428.7 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 110.8 kB

  • Original 147.5 kB
  • After minification 119.2 kB
  • After compression 36.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 28.2 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 110.8 kB or 75% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 122.4 kB
  • After minification 122.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. University Marketing Cofc images are well optimized though.

JavaScript Optimization

-75%

Potential reduce by 321.8 kB

  • Original 428.7 kB
  • After minification 428.7 kB
  • After compression 106.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 321.8 kB or 75% of the original size.

CSS Optimization

-88%

Potential reduce by 335.2 kB

  • Original 382.1 kB
  • After minification 371.2 kB
  • After compression 46.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. University-marketing.cofc.edu needs all CSS files to be minified and compressed as it can save up to 335.2 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 17 (77%)

Requests Now

22

After Optimization

5

  • Images
  • JavaScript
  • CSS

The browser has sent 22 CSS, Javascripts, AJAX and image requests in order to completely render the main page of University Marketing Cofc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

university-marketing.cofc.edu

university-marketing.cofc.edu

33 ms

university-marketing.cofc.edu

university-marketing.cofc.edu

66 ms

index.php

index.php

113 ms

gtm.js

gtm.js

97 ms

jquery.toast.css

jquery.toast.css

50 ms

jquery.modal.min.css

jquery.modal.min.css

64 ms

main.css

main.css

291 ms

osano.js

osano.js

166 ms

pa-6436ff42405b1d0011001d96.js

pa-6436ff42405b1d0011001d96.js

465 ms

modernizr.js

modernizr.js

154 ms

1328657c58.js

1328657c58.js

61 ms

main-custom.css

main-custom.css

153 ms

jquery-3.7.1.min.js

jquery-3.7.1.min.js

26 ms

jquery.toast.min.js

jquery.toast.min.js

49 ms

jquery.modal.min.js

jquery.modal.min.js

29 ms

ellucian-elevate-programs.js

ellucian-elevate-programs.js

171 ms

vendor.js

vendor.js

276 ms

main.js

main.js

276 ms

level.js

level.js

148 ms

jquery.hoverIntent.min.js

jquery.hoverIntent.min.js

25 ms

widget-api.min.js

widget-api.min.js

126 ms

rfp7pjk.css

rfp7pjk.css

119 ms

p.css

p.css

18 ms

background-header.jpg

background-header.jpg

107 ms

background-masthead-bottom.jpg

background-masthead-bottom.jpg

88 ms

pattern-3.svg

pattern-3.svg

89 ms

d

d

39 ms

d

d

64 ms

d

d

64 ms

d

d

64 ms

d

d

64 ms

Accessibility Review

university-marketing.cofc.edu accessibility score

100

Accessibility Issues

SEO Factors

university-marketing.cofc.edu SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise University-marketing.cofc.edu can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that University-marketing.cofc.edu main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

university-marketing.cofc.edu

Open Graph description is not detected on the main page of University Marketing Cofc. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: