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dealersimplified.com screenshot

Report Summary

  • 86

    Performance

    Renders faster than
    89% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

dealersimplified.com

Dealer Simplified - Auction Software, Used Car Classified and Payment Menu

Page Load Speed

802 ms in total

First Response

70 ms

Resources Loaded

594 ms

Page Rendered

138 ms

dealersimplified.com screenshot

About Website

Visit dealersimplified.com now to see the best up-to-date Dealer Simplified content for United States and also check out these interesting facts you probably never knew about dealersimplified.com

Dealer Simplified is a car dealership merchandising and management software solutions company, specializing in dealer run auctions and used car classified.

Visit dealersimplified.com

Key Findings

We analyzed Dealersimplified.com page load time and found that the first response time was 70 ms and then it took 732 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

dealersimplified.com performance score

86

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

85/100

10%

LCP (Largest Contentful Paint)

Value2.1 s

96/100

25%

SI (Speed Index)

Value3.3 s

90/100

10%

TBT (Total Blocking Time)

Value270 ms

82/100

30%

CLS (Cumulative Layout Shift)

Value0.038

100/100

15%

TTI (Time to Interactive)

Value7.1 s

52/100

10%

Network Requests Diagram

dealersimplified.com

70 ms

bootstrap.css

68 ms

modern-business.css

107 ms

animate.css

141 ms

KBLcustom.css

87 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 76% of them (22 requests) were addressed to the original Dealersimplified.com, 7% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Google.com. The less responsive or slowest element that took the longest time to load (207 ms) relates to the external source T.co.

Page Optimization Overview & Recommendations

Page size can be reduced by 74.1 kB (28%)

Content Size

267.4 kB

After Optimization

193.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Dealersimplified.com main page is 267.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 133.5 kB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 10.9 kB

  • Original 15.3 kB
  • After minification 14.7 kB
  • After compression 4.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 10.9 kB or 71% of the original size.

Image Optimization

-32%

Potential reduce by 42.7 kB

  • Original 133.5 kB
  • After minification 90.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Dealer Simplified needs image optimization as it can save up to 42.7 kB or 32% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-11%

Potential reduce by 8.5 kB

  • Original 75.1 kB
  • After minification 75.1 kB
  • After compression 66.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 8.5 kB or 11% of the original size.

CSS Optimization

-28%

Potential reduce by 12.0 kB

  • Original 43.5 kB
  • After minification 43.5 kB
  • After compression 31.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dealersimplified.com needs all CSS files to be minified and compressed as it can save up to 12.0 kB or 28% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (54%)

Requests Now

26

After Optimization

12

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 26 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Dealer Simplified. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

dealersimplified.com

dealersimplified.com

70 ms

bootstrap.css

bootstrap.css

68 ms

modern-business.css

modern-business.css

107 ms

animate.css

animate.css

141 ms

KBLcustom.css

KBLcustom.css

87 ms

font-awesome.min.css

font-awesome.min.css

113 ms

ekko-lightbox.css

ekko-lightbox.css

115 ms

wow.min.js

wow.min.js

129 ms

api.js

api.js

42 ms

jquery.min.js

jquery.min.js

108 ms

bootstrap.min.js

bootstrap.min.js

199 ms

bootstrap.youtubepopup.min.js

bootstrap.youtubepopup.min.js

131 ms

jquery.easing.js

jquery.easing.js

188 ms

ekko-lightbox-min.js

ekko-lightbox-min.js

187 ms

oct.js

oct.js

19 ms

dealer-simplified-llc-logo200.png

dealer-simplified-llc-logo200.png

195 ms

trade_appraisal.jpg

trade_appraisal.jpg

150 ms

used-car-classifieds.jpg

used-car-classifieds.jpg

39 ms

dealer-bid-sale-software.jpg

dealer-bid-sale-software.jpg

150 ms

independent-auto-auction-software.jpg

independent-auto-auction-software.jpg

150 ms

dealer-rating-software.jpg

dealer-rating-software.jpg

150 ms

finance-payment-menu.jpg

finance-payment-menu.jpg

62 ms

analytics.js

analytics.js

26 ms

adsct

adsct

207 ms

adsct

adsct

157 ms

collect

collect

20 ms

glyphicons-halflings-regular.woff

glyphicons-halflings-regular.woff

146 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

124 ms

js

js

68 ms

Accessibility Review

dealersimplified.com accessibility score

80

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

dealersimplified.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

dealersimplified.com SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dealersimplified.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dealersimplified.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

dealersimplified.com

Open Graph data is detected on the main page of Dealer Simplified. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: