Tools & Wizards About Us
directpharmacy.co.nz screenshot

Report Summary

  • 0

    Performance

  • 75

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 58

    SEO

    Google-friendlier than
    21% of websites

directpharmacy.co.nz

directpharmacy.co.nz

Page Load Speed

15.7 sec in total

First Response

1.5 sec

Resources Loaded

10.6 sec

Page Rendered

3.6 sec

directpharmacy.co.nz screenshot

About Website

Visit directpharmacy.co.nz now to see the best up-to-date Directpharmacy content and also check out these interesting facts you probably never knew about directpharmacy.co.nz

100% NZ Owned & Operated since 1997. Everyday Low prices on over 40, 000 products! Save on Natural Health, Beauty, Weight Management, Baby, Diabetes Care, Fragrances, Sexual Health & More!

Visit directpharmacy.co.nz

Key Findings

We analyzed Directpharmacy.co.nz page load time and found that the first response time was 1.5 sec and then it took 14.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

directpharmacy.co.nz performance score

0

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0

0/100

10%

LCP (Largest Contentful Paint)

Value0

0/100

25%

SI (Speed Index)

Value0

0/100

10%

TBT (Total Blocking Time)

Value0

0/100

30%

CLS (Cumulative Layout Shift)

Value0.57

12/100

15%

TTI (Time to Interactive)

Value0

0/100

10%

Network Requests Diagram

www.pharmacydirect.co.nz

1498 ms

jquery.min.js

78 ms

ajaxtabs.js

468 ms

New-Design.css

706 ms

bootstrap.min.css

956 ms

Our browser made a total of 128 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Directpharmacy.co.nz, 3% (4 requests) were made to Google.com and 2% (3 requests) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (4 sec) relates to the external source Pharmacydirect.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 4.1 MB (31%)

Content Size

13.2 MB

After Optimization

9.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Directpharmacy.co.nz main page is 13.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 12.7 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 196.8 kB

  • Original 221.4 kB
  • After minification 180.4 kB
  • After compression 24.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 40.9 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 196.8 kB or 89% of the original size.

Image Optimization

-30%

Potential reduce by 3.8 MB

  • Original 12.7 MB
  • After minification 8.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Directpharmacy needs image optimization as it can save up to 3.8 MB or 30% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-19%

Potential reduce by 52.3 kB

  • Original 271.5 kB
  • After minification 271.5 kB
  • After compression 219.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 52.3 kB or 19% of the original size.

CSS Optimization

-16%

Potential reduce by 9.3 kB

  • Original 57.5 kB
  • After minification 57.5 kB
  • After compression 48.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Directpharmacy.co.nz needs all CSS files to be minified and compressed as it can save up to 9.3 kB or 16% of the original size.

Requests Breakdown

Number of requests can be reduced by 42 (34%)

Requests Now

123

After Optimization

81

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 123 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Directpharmacy. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.pharmacydirect.co.nz

www.pharmacydirect.co.nz

1498 ms

jquery.min.js

jquery.min.js

78 ms

ajaxtabs.js

ajaxtabs.js

468 ms

New-Design.css

New-Design.css

706 ms

bootstrap.min.css

bootstrap.min.css

956 ms

common.js

common.js

748 ms

browser_identificator.js

browser_identificator.js

733 ms

jquery-1.7.2.min.js

jquery-1.7.2.min.js

1013 ms

jquery.hoverIntent.minified.js

jquery.hoverIntent.minified.js

746 ms

jquery-ui-1.8.21.custom.min.js

jquery-ui-1.8.21.custom.min.js

1181 ms

jquery-no-conflict.js

jquery-no-conflict.js

948 ms

handlebars-1.0.0.beta.6.js

handlebars-1.0.0.beta.6.js

1147 ms

main.css

main.css

1146 ms

mm_reset.css

mm_reset.css

1302 ms

home.css

home.css

1303 ms

home.js

home.js

1348 ms

ajax_load.js

ajax_load.js

1350 ms

api.js

api.js

175 ms

jquery.ui.widget.min.js

jquery.ui.widget.min.js

1414 ms

jquery.ui.mouse.min.js

jquery.ui.mouse.min.js

1413 ms

jquery-ui-1.8.23.slider.min.js

jquery-ui-1.8.23.slider.min.js

1418 ms

func.js

func.js

1419 ms

jquery.ui.theme.css

jquery.ui.theme.css

1508 ms

main.css

main.css

1551 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

114 ms

embed.js

embed.js

30 ms

css

css

85 ms

cloud_search_xcart.js

cloud_search_xcart.js

152 ms

ga.js

ga.js

78 ms

recaptcha__en.js

recaptcha__en.js

226 ms

__utm.gif

__utm.gif

342 ms

price-gurantee.png

price-gurantee.png

482 ms

online-pharmacy.png

online-pharmacy.png

462 ms

fast-delivery.png

fast-delivery.png

460 ms

private-secure.png

private-secure.png

448 ms

logo.jpg

logo.jpg

449 ms

nz-owned-and-operated.png

nz-owned-and-operated.png

611 ms

flag_c.jpg

flag_c.jpg

608 ms

homeicon.gif

homeicon.gif

608 ms

home-icon-new.png

home-icon-new.png

1151 ms

spacer.gif

spacer.gif

607 ms

logo_white.gif

logo_white.gif

609 ms

logo1.png

logo1.png

1150 ms

Mob-logo-one.png

Mob-logo-one.png

886 ms

Mob-logo-two.png

Mob-logo-two.png

884 ms

gtm.js

gtm.js

500 ms

collect

collect

229 ms

-GOH0308%20Pharmacy%20Direct%20Pro%20Series%20Range%20SEPT%20Banner%201600x171.jpg

-GOH0308%20Pharmacy%20Direct%20Pro%20Series%20Range%20SEPT%20Banner%201600x171.jpg

1261 ms

-nuwoman-pd-banner-28-9-21%20(2).jpg

-nuwoman-pd-banner-28-9-21%20(2).jpg

1454 ms

-Header%20for%20website%20(1600%20%C3%97%20171%20px).png

-Header%20for%20website%20(1600%20%C3%97%20171%20px).png

1641 ms

-2022_08_30_P2571_SWISSE_PHARMACY_DIRECT_40_OFF_1600px%20X%20171px_V4%20(1).jpg

-2022_08_30_P2571_SWISSE_PHARMACY_DIRECT_40_OFF_1600px%20X%20171px_V4%20(1).jpg

3045 ms

-Clinicians_Vege%20Collagen_Pharmacy_Direct_Web_banner_1600x171.jpg

-Clinicians_Vege%20Collagen_Pharmacy_Direct_Web_banner_1600x171.jpg

1395 ms

-Maltofer-Pharmacy-Direct-Web-Banner-(1600x171px).png

-Maltofer-Pharmacy-Direct-Web-Banner-(1600x171px).png

1874 ms

-12526_NZ%20HS%20Complete%20Multi%20Web%20Banner%20Pharmacy%20Direct.jpg

-12526_NZ%20HS%20Complete%20Multi%20Web%20Banner%20Pharmacy%20Direct.jpg

2851 ms

-PHD_NOW_Essential_oils_2020.png

-PHD_NOW_Essential_oils_2020.png

3980 ms

-Pharmacy_D_Saw_Palmete_2018%20(1).jpg

-Pharmacy_D_Saw_Palmete_2018%20(1).jpg

2623 ms

-PHD_Good_dog_December_2018%20(1).png

-PHD_Good_dog_December_2018%20(1).png

3987 ms

-Pharmacy%20Direct%20Banner%20-%20Magnesium%20Sleep%20-%20September%202022-D3.jpg

-Pharmacy%20Direct%20Banner%20-%20Magnesium%20Sleep%20-%20September%202022-D3.jpg

3041 ms

display_products.php

display_products.php

2726 ms

loading.gif

loading.gif

2913 ms

ga-audiences

ga-audiences

96 ms

display_products.php

display_products.php

2977 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

319 ms

likebox.php

likebox.php

380 ms

analytics.js

analytics.js

338 ms

conversion_async.js

conversion_async.js

426 ms

bullet_img_quicklinks.gif

bullet_img_quicklinks.gif

3384 ms

fa_bars.png

fa_bars.png

2640 ms

87cJvtl-IIa.css

87cJvtl-IIa.css

131 ms

cart-new-icon.png

cart-new-icon.png

2498 ms

Arrow-round.png

Arrow-round.png

2686 ms

custom-logo.png

custom-logo.png

121 ms

collect

collect

55 ms

products_promotion_tab_bg.jpg

products_promotion_tab_bg.jpg

2580 ms

instaGram.png

instaGram.png

2605 ms

faceBook.png

faceBook.png

2811 ms

Twitter2.png

Twitter2.png

2814 ms

204 ms

seal.min.js

seal.min.js

363 ms

display_products.php

display_products.php

2858 ms

left.gif

left.gif

2848 ms

pause.gif

pause.gif

2842 ms

right.gif

right.gif

3018 ms

fallback

fallback

28 ms

37 ms

fallback__ltr.css

fallback__ltr.css

4 ms

css

css

17 ms

logo_48.png

logo_48.png

5 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

7 ms

Himalayan-Salt-Lamp-Ball-Salt%20Lamp%20Ball.png

Himalayan-Salt-Lamp-Ball-Salt%20Lamp%20Ball.png

1749 ms

Eco-Living-Reusable-Silicone-Stretch-Lids-6---Multi-Size-Pack-Silicone%20Stretch%20Lids.png

Eco-Living-Reusable-Silicone-Stretch-Lids-6---Multi-Size-Pack-Silicone%20Stretch%20Lids.png

1802 ms

UV-Guard-MAX-Kids-Sunscreen-Lotion-SPF50--500ml-MAX%20Kids%20Sunscreen%20Lot.%20SPF50+%20500ml.jpg

UV-Guard-MAX-Kids-Sunscreen-Lotion-SPF50--500ml-MAX%20Kids%20Sunscreen%20Lot.%20SPF50+%20500ml.jpg

1569 ms

Harker-Herbals-Silicone-Vitamin-Gummy-Mould-GummyMoulds.png

Harker-Herbals-Silicone-Vitamin-Gummy-Mould-GummyMoulds.png

1344 ms

dotted-line.jpg

dotted-line.jpg

1338 ms

display_products.php

display_products.php

254 ms

display_products.php

display_products.php

330 ms

display_products.php

display_products.php

261 ms

display_products.php

display_products.php

407 ms

display_products.php

display_products.php

292 ms

display_products.php

display_products.php

469 ms

display_products.php

display_products.php

575 ms

display_products.php

display_products.php

659 ms

display_products.php

display_products.php

602 ms

66 ms

loading.gif

loading.gif

549 ms

Bondi-Sands-Skincare-Daydream-Whipped-Moisturiser-50ml-Day%20Dream%20Moisturiser%2050ml.png

Bondi-Sands-Skincare-Daydream-Whipped-Moisturiser-50ml-Day%20Dream%20Moisturiser%2050ml.png

477 ms

OGX-Refresh---Texture-Sea-Salt-Waves-Dry-Shampoo-200ml-Sea%20Salt%20Waves%20Dry%20Shampoo.jpg

OGX-Refresh---Texture-Sea-Salt-Waves-Dry-Shampoo-200ml-Sea%20Salt%20Waves%20Dry%20Shampoo.jpg

340 ms

Cetaphil-Optimal-Hydration-Refreshing-Eye-Serum-15ml-Optimal%20Hydration%20Refreshing%20Eye%20Serum.png

Cetaphil-Optimal-Hydration-Refreshing-Eye-Serum-15ml-Optimal%20Hydration%20Refreshing%20Eye%20Serum.png

1414 ms

Toppik-Hair-Building-Fibers-12g---Medium-Blonde-T_12g_fibers_MedBlonde.JPG

Toppik-Hair-Building-Fibers-12g---Medium-Blonde-T_12g_fibers_MedBlonde.JPG

475 ms

Glucojel-Jelly-Beans---Mixed-150g-Glucogel%20150g.jpg

Glucojel-Jelly-Beans---Mixed-150g-Glucogel%20150g.jpg

452 ms

CareSens-N-Meter-Starter-Pack--Meter---10-Testing-Strips--N%20blood%20glucose%20monitoring%20system.jpg

CareSens-N-Meter-Starter-Pack--Meter---10-Testing-Strips--N%20blood%20glucose%20monitoring%20system.jpg

426 ms

Accu-Chek-FastClix-6-Lancets-4015630063024.jpg

Accu-Chek-FastClix-6-Lancets-4015630063024.jpg

798 ms

Lift-Fast-Acting-Glucose-Chews-50---Blueberry-Burst--was-Glucotabs---Tab%2050%20Front%20Blu%20CYMK.jpg

Lift-Fast-Acting-Glucose-Chews-50---Blueberry-Burst--was-Glucotabs---Tab%2050%20Front%20Blu%20CYMK.jpg

1109 ms

Lansinoh-HPA-Lanolin-Nipple-Care-Cream-50g---FREE-Nursing-Pads-24pk-Lasninoh%2050g%20GWP.png

Lansinoh-HPA-Lanolin-Nipple-Care-Cream-50g---FREE-Nursing-Pads-24pk-Lasninoh%2050g%20GWP.png

1124 ms

Weleda-Baby-Teething-Oral-Powder-60g-Baby%20Teething%20Powder%2060g.jpg

Weleda-Baby-Teething-Oral-Powder-60g-Baby%20Teething%20Powder%2060g.jpg

587 ms

Tui-Balms-Baby-Balm--85g-Baby-Balm-cardboard-1200.png

Tui-Balms-Baby-Balm--85g-Baby-Balm-cardboard-1200.png

878 ms

Lice-Cap-Natural-Head-Lice-Treatment-Licecap.jpg

Lice-Cap-Natural-Head-Lice-Treatment-Licecap.jpg

1060 ms

Clinicians-Mobijoint-Vege-Capsules-30---BUY-ONE-GET-ONE-FREE-Clinic%20Mobijoing%20BOGOF.png

Clinicians-Mobijoint-Vege-Capsules-30---BUY-ONE-GET-ONE-FREE-Clinic%20Mobijoing%20BOGOF.png

1150 ms

NuWoman-BALANCE-Hormone-Support-Tablets-30----Expiry-03-21-NuWOman%20Balance-01.PNG

NuWoman-BALANCE-Hormone-Support-Tablets-30----Expiry-03-21-NuWOman%20Balance-01.PNG

1063 ms

Goju-Wellness-Shot-60ml---Charge-Charge%2060ml.png

Goju-Wellness-Shot-60ml---Charge-Charge%2060ml.png

1454 ms

Unichi-Saffronia-Happy-Chews-Chewable-Tablets-60---Elderberry-Saffronia%20Happy%20Chews%20bottle.jpg

Unichi-Saffronia-Happy-Chews-Chewable-Tablets-60---Elderberry-Saffronia%20Happy%20Chews%20bottle.jpg

1234 ms

Radiance-Keto-Fibre-100g-Radiance%20Keto%20Fibre.PNG

Radiance-Keto-Fibre-100g-Radiance%20Keto%20Fibre.PNG

1193 ms

Justine--s-Keto-Friendly-Vegan-Toffee-Crunch-Protein-Cookie-45g-x-12-Vegan%20Toffee%20Crunch-01.png

Justine--s-Keto-Friendly-Vegan-Toffee-Crunch-Protein-Cookie-45g-x-12-Vegan%20Toffee%20Crunch-01.png

1729 ms

Low-Carb-Life-Low-Carb-Pastry-Mix-Keto-Bake-Mix-300g-Low%20Carb%20Pastry%20Mix.jpg

Low-Carb-Life-Low-Carb-Pastry-Mix-Keto-Bake-Mix-300g-Low%20Carb%20Pastry%20Mix.jpg

1556 ms

TotALL-Meal-Replacement-Powder-900g-----Tropical-TotAll%20Tropical.png

TotALL-Meal-Replacement-Powder-900g-----Tropical-TotAll%20Tropical.png

1880 ms

Natural-Instinct-Dark-Circle---Wrinkle-Correction-Eye-Creme-25ml-NI%20Wrinkle%20correction%20eye%20creme%20HOT.jpg

Natural-Instinct-Dark-Circle---Wrinkle-Correction-Eye-Creme-25ml-NI%20Wrinkle%20correction%20eye%20creme%20HOT.jpg

1363 ms

Clinicians-Kids-Immune-Care-Sachets-30---FREE-Kids-Nasal-Clear-Spray-20ml-Clinicans%20Kids%20Immune%20GWP.png

Clinicians-Kids-Immune-Care-Sachets-30---FREE-Kids-Nasal-Clear-Spray-20ml-Clinicans%20Kids%20Immune%20GWP.png

1829 ms

Blis-DailyDefence-Junior-with-BLIS-K12----Powder-48g---Vanilla-11534BLIS%20DailyDefence%20Junior%20Pharmacy%20Direct%20Website%20Image_V3.png

Blis-DailyDefence-Junior-with-BLIS-K12----Powder-48g---Vanilla-11534BLIS%20DailyDefence%20Junior%20Pharmacy%20Direct%20Website%20Image_V3.png

1606 ms

Accessibility Review

directpharmacy.co.nz accessibility score

75

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Best Practices

directpharmacy.co.nz best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

directpharmacy.co.nz SEO score

58

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Directpharmacy.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Directpharmacy.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

directpharmacy.co.nz

Open Graph description is not detected on the main page of Directpharmacy. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: