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directwest.com screenshot

Report Summary

  • 12

    Performance

    Renders faster than
    25% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

directwest.com

Search Marketing & Billboard Experts - Directwest, Saskatchewan

Page Load Speed

2.2 sec in total

First Response

30 ms

Resources Loaded

1.6 sec

Page Rendered

511 ms

directwest.com screenshot

About Website

Click here to check amazing Directwest content for Canada. Otherwise, check out these important facts you probably never knew about directwest.com

With exceptional Saskatchewan based search marketing, social media management, digital billboards, website design, website hosting, and much more, we will help you be the first business customers&#039...

Visit directwest.com

Key Findings

We analyzed Directwest.com page load time and found that the first response time was 30 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

directwest.com performance score

12

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

36/100

10%

LCP (Largest Contentful Paint)

Value14.3 s

0/100

25%

SI (Speed Index)

Value9.0 s

14/100

10%

TBT (Total Blocking Time)

Value1,710 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0.458

19/100

15%

TTI (Time to Interactive)

Value15.7 s

6/100

10%

Network Requests Diagram

directwest.com

30 ms

directwest.com

32 ms

cleantalk-public.min.css

9 ms

wpda_public.css

12 ms

job-listings.css

19 ms

Our browser made a total of 103 requests to load all elements on the main page. We found that 76% of them (78 requests) were addressed to the original Directwest.com, 6% (6 requests) were made to Pro.fontawesome.com and 4% (4 requests) were made to Tags.srv.stackadapt.com. The less responsive or slowest element that took the longest time to load (735 ms) relates to the external source Cdn.rlets.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 215.7 kB (14%)

Content Size

1.5 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Directwest.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 683.8 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 165.2 kB

  • Original 199.8 kB
  • After minification 195.2 kB
  • After compression 34.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 165.2 kB or 83% of the original size.

Image Optimization

-2%

Potential reduce by 16.0 kB

  • Original 683.8 kB
  • After minification 667.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Directwest images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 28.8 kB

  • Original 445.7 kB
  • After minification 442.2 kB
  • After compression 416.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 5.6 kB

  • Original 208.5 kB
  • After minification 208.5 kB
  • After compression 202.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Directwest.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 69 (77%)

Requests Now

90

After Optimization

21

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 90 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Directwest. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 49 to 1 for JavaScripts and from 22 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

directwest.com

directwest.com

30 ms

directwest.com

directwest.com

32 ms

cleantalk-public.min.css

cleantalk-public.min.css

9 ms

wpda_public.css

wpda_public.css

12 ms

job-listings.css

job-listings.css

19 ms

front.min.css

front.min.css

19 ms

dashicons.min.css

dashicons.min.css

59 ms

style.min.css

style.min.css

19 ms

all.css

all.css

81 ms

style-static.min.css

style-static.min.css

31 ms

stylesheet.css

stylesheet.css

30 ms

app.css

app.css

24 ms

style.css

style.css

20 ms

v4-shims.css

v4-shims.css

89 ms

jquery.min.js

jquery.min.js

57 ms

jquery-migrate.min.js

jquery-migrate.min.js

27 ms

apbct-public-bundle.min.js

apbct-public-bundle.min.js

55 ms

ct-bot-detector-wrapper.js

ct-bot-detector-wrapper.js

321 ms

underscore.min.js

underscore.min.js

55 ms

backbone.min.js

backbone.min.js

58 ms

api-request.min.js

api-request.min.js

57 ms

wp-api.min.js

wp-api.min.js

58 ms

wpda_rest_api.js

wpda_rest_api.js

58 ms

ie-compat.min.js

ie-compat.min.js

59 ms

leaving-so-soon.js

leaving-so-soon.js

59 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

60 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

58 ms

formreset.min.css

formreset.min.css

59 ms

formsmain.min.css

formsmain.min.css

60 ms

readyclass.min.css

readyclass.min.css

61 ms

browsers.min.css

browsers.min.css

61 ms

theme-ie11.min.css

theme-ie11.min.css

60 ms

basic.min.css

basic.min.css

61 ms

theme.min.css

theme.min.css

61 ms

front.min.js

front.min.js

63 ms

jquery.fittext.min.js

jquery.fittext.min.js

64 ms

scripts.min.js

scripts.min.js

67 ms

app.bundle.js

app.bundle.js

61 ms

frontend-bundle.min.js

frontend-bundle.min.js

65 ms

frontend-bundle.min.js

frontend-bundle.min.js

61 ms

common.js

common.js

61 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

61 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

60 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

55 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

51 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

55 ms

wp-polyfill.min.js

wp-polyfill.min.js

53 ms

dom-ready.min.js

dom-ready.min.js

46 ms

hooks.min.js

hooks.min.js

44 ms

i18n.min.js

i18n.min.js

44 ms

a11y.min.js

a11y.min.js

19 ms

jquery.json.min.js

jquery.json.min.js

19 ms

gravityforms.min.js

gravityforms.min.js

19 ms

jquery.maskedinput.min.js

jquery.maskedinput.min.js

17 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

17 ms

utils.min.js

utils.min.js

17 ms

vendor-theme.min.js

vendor-theme.min.js

17 ms

scripts-theme.min.js

scripts-theme.min.js

18 ms

jquery.fitvids.js

jquery.fitvids.js

17 ms

jquery.mobile.js

jquery.mobile.js

16 ms

easypiechart.js

easypiechart.js

17 ms

salvattore.js

salvattore.js

16 ms

sticky-elements.js

sticky-elements.js

25 ms

67 ms

gtm.js

gtm.js

250 ms

c3de1cb53083edd03286e7b9b79a0dea.gif

c3de1cb53083edd03286e7b9b79a0dea.gif

312 ms

L_directwest_WHT.svg

L_directwest_WHT.svg

72 ms

search-bg.svg

search-bg.svg

72 ms

billboard-bg.svg

billboard-bg.svg

70 ms

deals-bg.svg

deals-bg.svg

73 ms

Houston-Pizza-Billboard.jpg

Houston-Pizza-Billboard.jpg

74 ms

feature-image_opt-1-1080x675.jpg

feature-image_opt-1-1080x675.jpg

82 ms

megaphone-1.svg

megaphone-1.svg

81 ms

L_directwest_WHT-1.svg

L_directwest_WHT-1.svg

79 ms

google-play-button-1-1-1.png

google-play-button-1-1-1.png

80 ms

apple-store-button-1-1-1.png

apple-store-button-1-1-1.png

79 ms

gtwalsheim-bold-webfont.woff

gtwalsheim-bold-webfont.woff

110 ms

gtwalsheim-regular-webfont.woff

gtwalsheim-regular-webfont.woff

109 ms

modules.woff

modules.woff

165 ms

fa-regular-400.woff

fa-regular-400.woff

164 ms

fa-light-300.woff

fa-light-300.woff

238 ms

fa-solid-900.woff

fa-solid-900.woff

237 ms

fa-brands-400.woff

fa-brands-400.woff

135 ms

fa-brands-400.woff

fa-brands-400.woff

136 ms

fa-regular-400.woff

fa-regular-400.woff

135 ms

fa-solid-900.woff

fa-solid-900.woff

136 ms

Directwest_Oct_3_Sharp-Auto-3-scaled.jpg

Directwest_Oct_3_Sharp-Auto-3-scaled.jpg

413 ms

Google-week-11-e1612199952440.jpeg

Google-week-11-e1612199952440.jpeg

6 ms

js

js

180 ms

analytics.js

analytics.js

307 ms

iframe_api

iframe_api

303 ms

fbevents.js

fbevents.js

302 ms

events.js

events.js

366 ms

85b4f0684b5f48c66d6a536.js

85b4f0684b5f48c66d6a536.js

735 ms

ping.min.js

ping.min.js

368 ms

www-widgetapi.js

www-widgetapi.js

41 ms

collect

collect

35 ms

collect

collect

53 ms

events.js

events.js

32 ms

ga-audiences

ga-audiences

121 ms

sa.css

sa.css

3 ms

rt

rt

27 ms

saq_pxl

saq_pxl

3 ms

Accessibility Review

directwest.com accessibility score

78

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

directwest.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

directwest.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Directwest.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Directwest.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

directwest.com

Open Graph data is detected on the main page of Directwest. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: