Report Summary

  • 40

    Performance

    Renders faster than
    60% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 57% of websites

  • 77

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

Page Load Speed

15.3 sec in total

First Response

356 ms

Resources Loaded

14.6 sec

Page Rendered

356 ms

direktmarketingcenter.de screenshot

About Website

Welcome to direktmarketingcenter.de homepage info - get ready to check Direktmarketingcenter best content for Germany right away, or after learning these important things about direktmarketingcenter.de

Erfolgreich Werbung machen mit den Werbeprofis des Direkt Marketing Centers in Ihrer Nähe: Beratung - Direktmarketing - Events!

Visit direktmarketingcenter.de

Key Findings

We analyzed Direktmarketingcenter.de page load time and found that the first response time was 356 ms and then it took 14.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

direktmarketingcenter.de performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value9.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value25.3 s

0/100

25%

SI (Speed Index)

Value16.8 s

1/100

10%

TBT (Total Blocking Time)

Value290 ms

80/100

30%

CLS (Cumulative Layout Shift)

Value0.007

100/100

15%

TTI (Time to Interactive)

Value16.3 s

6/100

10%

Network Requests Diagram

direktmarketingcenter.de

356 ms

direktmarketingcenter.de

433 ms

www.direktmarketingcenter.de

519 ms

bundesweit.html

3100 ms

merged-0a02c5794608cf8d0f6378b7a8001359-6c49b7010914841687cdf41b3fad54fb.css

777 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 92% of them (33 requests) were addressed to the original Direktmarketingcenter.de, 6% (2 requests) were made to Assets.adobedtm.com and 3% (1 request) were made to Deutschepostdmcprod.112.2o7.net. The less responsive or slowest element that took the longest time to load (8.2 sec) belongs to the original domain Direktmarketingcenter.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 302.7 kB (36%)

Content Size

838.3 kB

After Optimization

535.6 kB

In fact, the total size of Direktmarketingcenter.de main page is 838.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 462.2 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 63.4 kB

  • Original 74.6 kB
  • After minification 55.2 kB
  • After compression 11.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 19.4 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 63.4 kB or 85% of the original size.

Image Optimization

-3%

Potential reduce by 13.0 kB

  • Original 462.2 kB
  • After minification 449.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Direktmarketingcenter images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 79.9 kB

  • Original 119.8 kB
  • After minification 117.4 kB
  • After compression 39.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 79.9 kB or 67% of the original size.

CSS Optimization

-81%

Potential reduce by 146.4 kB

  • Original 181.8 kB
  • After minification 178.3 kB
  • After compression 35.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Direktmarketingcenter.de needs all CSS files to be minified and compressed as it can save up to 146.4 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 7 (22%)

Requests Now

32

After Optimization

25

The browser has sent 32 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Direktmarketingcenter. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

direktmarketingcenter.de accessibility score

84

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

direktmarketingcenter.de best practices score

77

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

SEO Factors

direktmarketingcenter.de SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Direktmarketingcenter.de can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Direktmarketingcenter.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Direktmarketingcenter. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: