Tools & Wizards About Us
discounttrader.com.au screenshot

Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

discounttrader.com.au

Discount Trader | Discount Tools | Discount Traders

Page Load Speed

18.7 sec in total

First Response

2.5 sec

Resources Loaded

15.7 sec

Page Rendered

464 ms

discounttrader.com.au screenshot

About Website

Visit discounttrader.com.au now to see the best up-to-date Discount Trader content for Australia and also check out these interesting facts you probably never knew about discounttrader.com.au

Discount Trader Best Online Tool store with over 8000+ products. New Products arriving daily. Fast and reliable postage. Call us (03) 8555 0035.

Visit discounttrader.com.au

Key Findings

We analyzed Discounttrader.com.au page load time and found that the first response time was 2.5 sec and then it took 16.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

discounttrader.com.au performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.5 s

0/100

25%

SI (Speed Index)

Value40.3 s

0/100

10%

TBT (Total Blocking Time)

Value820 ms

35/100

30%

CLS (Cumulative Layout Shift)

Value0.007

100/100

15%

TTI (Time to Interactive)

Value27.0 s

0/100

10%

Network Requests Diagram

www.discounttrader.com.au

2539 ms

fbevents.js

52 ms

wp-emoji-release.min.js

459 ms

formidablepro.css

465 ms

style.basic.css

471 ms

Our browser made a total of 193 requests to load all elements on the main page. We found that 65% of them (125 requests) were addressed to the original Discounttrader.com.au, 9% (17 requests) were made to Fonts.gstatic.com and 7% (14 requests) were made to Maps.googleapis.com. The less responsive or slowest element that took the longest time to load (4.7 sec) belongs to the original domain Discounttrader.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (43%)

Content Size

3.1 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Discounttrader.com.au main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 166.9 kB

  • Original 193.5 kB
  • After minification 184.3 kB
  • After compression 26.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 166.9 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 2.8 kB

  • Original 1.3 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Discount Trader images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 706.4 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 338.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 706.4 kB or 68% of the original size.

CSS Optimization

-85%

Potential reduce by 482.5 kB

  • Original 568.2 kB
  • After minification 478.7 kB
  • After compression 85.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Discounttrader.com.au needs all CSS files to be minified and compressed as it can save up to 482.5 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 68 (39%)

Requests Now

173

After Optimization

105

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 173 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Discount Trader. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 37 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.discounttrader.com.au

www.discounttrader.com.au

2539 ms

fbevents.js

fbevents.js

52 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

459 ms

formidablepro.css

formidablepro.css

465 ms

style.basic.css

style.basic.css

471 ms

style.instances.css

style.instances.css

460 ms

light_style.css

light_style.css

470 ms

dcjq-mega-menu.css

dcjq-mega-menu.css

659 ms

main_stylesheet.css

main_stylesheet.css

910 ms

page-list.css

page-list.css

915 ms

woocommerce-layout.css

woocommerce-layout.css

922 ms

woocommerce.css

woocommerce.css

916 ms

wprmenu.css

wprmenu.css

923 ms

css

css

38 ms

prettyPhoto.css

prettyPhoto.css

1112 ms

jquery.selectBox.css

jquery.selectBox.css

1368 ms

style.css

style.css

1376 ms

font-awesome.min.css

font-awesome.min.css

1372 ms

css

css

50 ms

css

css

47 ms

css

css

45 ms

css

css

48 ms

bootstrap.min.css

bootstrap.min.css

1606 ms

style.css

style.css

1374 ms

jquery.fancybox.min.css

jquery.fancybox.min.css

1568 ms

base.css

base.css

1819 ms

font-awesome.min.css

font-awesome.min.css

1828 ms

screen.css

screen.css

1831 ms

mobile.css

mobile.css

1835 ms

slick.css

slick.css

2022 ms

slick-theme.css

slick-theme.css

2064 ms

woocommerce-twitterboostrap.css

woocommerce-twitterboostrap.css

2273 ms

colorbox.min.css

colorbox.min.css

2284 ms

jquery.js

jquery.js

2522 ms

jquery-migrate.min.js

jquery-migrate.min.js

2294 ms

2730 ms

css

css

43 ms

css

css

42 ms

skin.php

skin.php

2535 ms

api.js

api.js

49 ms

api.js

api.js

19 ms

3099 ms

2811 ms

analytics.js

analytics.js

35 ms

collect

collect

40 ms

collect

collect

61 ms

recaptcha__en.js

recaptcha__en.js

152 ms

embed

embed

194 ms

header-bg.png

header-bg.png

316 ms

Logo.png

Logo.png

1022 ms

ajax_loader.gif

ajax_loader.gif

1023 ms

cart.png

cart.png

1026 ms

Free-Postage.png

Free-Postage.png

1022 ms

mobile_Free-Postage.png

mobile_Free-Postage.png

1217 ms

slider_Welcome-1.png

slider_Welcome-1.png

1919 ms

slider_Kincrome-1.png

slider_Kincrome-1.png

2850 ms

slider_GearWrench-1.png

slider_GearWrench-1.png

2832 ms

discount-trader_banner-image.jpg

discount-trader_banner-image.jpg

1930 ms

DT_Sale_Button.png

DT_Sale_Button.png

1474 ms

DT_Catalogues_Button.png

DT_Catalogues_Button.png

1898 ms

DT_Hand_Tools_Button.png

DT_Hand_Tools_Button.png

2165 ms

kp1304-7_a2-300x300.jpg

kp1304-7_a2-300x300.jpg

2580 ms

SP34035-300x300.jpg

SP34035-300x300.jpg

2379 ms

SP30847-300x300.jpg

SP30847-300x300.jpg

2618 ms

VMVQ1530SWDC-300x300.jpg

VMVQ1530SWDC-300x300.jpg

2625 ms

VMVQ1220SS-300x300.jpg

VMVQ1220SS-300x300.jpg

2840 ms

3277-6P-300x300.jpg

3277-6P-300x300.jpg

3262 ms

14241M-300x300.jpg

14241M-300x300.jpg

3075 ms

STUBBY10-300x300.jpg

STUBBY10-300x300.jpg

3307 ms

STUBBY09-300x300.jpg

STUBBY09-300x300.jpg

3513 ms

STUBBY08-300x300.jpg

STUBBY08-300x300.jpg

3528 ms

STUBBY12-300x300.jpg

STUBBY12-300x300.jpg

3534 ms

STUBBY11-300x300.jpg

STUBBY11-300x300.jpg

3759 ms

SIGN26-300x300.jpg

SIGN26-300x300.jpg

3944 ms

SIGN25-300x300.jpg

SIGN25-300x300.jpg

3994 ms

SIGN24-300x300.jpg

SIGN24-300x300.jpg

4201 ms

10100-300x300.jpg

10100-300x300.jpg

4218 ms

10120-300x300.jpg

10120-300x300.jpg

4215 ms

82421-300x300.jpg

82421-300x300.jpg

4219 ms

80058-300x300.jpg

80058-300x300.jpg

4404 ms

K-5.700-T300-300x300.jpg

K-5.700-T300-300x300.jpg

4449 ms

collect

collect

20 ms

SP-7150-300x300.jpg

SP-7150-300x300.jpg

4584 ms

Zd2E9abXLFGSr9G3YK2MsDR-eWpsHSw83BRsAQElGgc.ttf

Zd2E9abXLFGSr9G3YK2MsDR-eWpsHSw83BRsAQElGgc.ttf

41 ms

b9QBgL0iMZfDSpmcXcE8nDokq8qT6AIiNJ07Vf_NrVA.ttf

b9QBgL0iMZfDSpmcXcE8nDokq8qT6AIiNJ07Vf_NrVA.ttf

37 ms

nj47mAZe0mYUIySgfn0wpQ.ttf

nj47mAZe0mYUIySgfn0wpQ.ttf

44 ms

v0SdcGFAl2aezM9Vq_aFTQ.ttf

v0SdcGFAl2aezM9Vq_aFTQ.ttf

39 ms

DvlFBScY1r-FMtZSYIYoYw.ttf

DvlFBScY1r-FMtZSYIYoYw.ttf

39 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

39 ms

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

39 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

40 ms

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

40 ms

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

41 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

39 ms

IQHow_FEYlDC4Gzy_m8fcvEr6Hm6RMS0v1dtXsGir4g.ttf

IQHow_FEYlDC4Gzy_m8fcvEr6Hm6RMS0v1dtXsGir4g.ttf

40 ms

zhcz-_WihjSQC0oHJ9TCYC3USBnSvpkopQaUR-2r7iU.ttf

zhcz-_WihjSQC0oHJ9TCYC3USBnSvpkopQaUR-2r7iU.ttf

41 ms

js

js

80 ms

init_embed.js

init_embed.js

26 ms

socicon-webfont.woff

socicon-webfont.woff

4717 ms

imex-logo-copy1.png

imex-logo-copy1.png

4369 ms

common.js

common.js

67 ms

map.js

map.js

68 ms

google4.png

google4.png

19 ms

overlay.js

overlay.js

17 ms

util.js

util.js

579 ms

onion.js

onion.js

78 ms

search_impl.js

search_impl.js

576 ms

StaticMapService.GetMapImage

StaticMapService.GetMapImage

629 ms

stats.js

stats.js

595 ms

openhand_8_8.cur

openhand_8_8.cur

581 ms

ViewportInfoService.GetViewportInfo

ViewportInfoService.GetViewportInfo

553 ms

ViewportInfoService.GetViewportInfo

ViewportInfoService.GetViewportInfo

548 ms

kh

kh

645 ms

transparent.png

transparent.png

559 ms

617 ms

fallback

fallback

113 ms

husqvarna_logo-copy2.png

husqvarna_logo-copy2.png

3728 ms

controls.js

controls.js

59 ms

hkporter_300-copy1.png

hkporter_300-copy1.png

3853 ms

hitachi_logo-copy1.png

hitachi_logo-copy1.png

3919 ms

hazet_logo-copy1.png

hazet_logo-copy1.png

4108 ms

gwrench_logo_21-copy1.png

gwrench_logo_21-copy1.png

4112 ms

vt

vt

85 ms

fallback__ltr.css

fallback__ltr.css

59 ms

vt

vt

139 ms

vt

vt

133 ms

payload

payload

85 ms

css

css

94 ms

entity11.png

entity11.png

56 ms

css

css

77 ms

mapcnt6.png

mapcnt6.png

31 ms

sv5.png

sv5.png

34 ms

tmapctrl.png

tmapctrl.png

31 ms

logo_48.png

logo_48.png

5 ms

refresh.png

refresh.png

3 ms

audio.png

audio.png

14 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

30 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

42 ms

Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf

Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf

51 ms

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

d-6IYplOFocCacKzxwXSOKCWcynf_cDxXwCLxiixG1c.ttf

52 ms

AuthenticationService.Authenticate

AuthenticationService.Authenticate

26 ms

gerber_logo_detail-copy1.png

gerber_logo_detail-copy1.png

3927 ms

fiskars_logo-copy1.png

fiskars_logo-copy1.png

3854 ms

felo_logo-copy1.png

felo_logo-copy1.png

3477 ms

fein_logo_1-copy1.png

fein_logo_1-copy1.png

3456 ms

estwing_logo-copy1.png

estwing_logo-copy1.png

3662 ms

diadora_utility_logo-copy1.png

diadora_utility_logo-copy1.png

3432 ms

crescent_logo_1-copy1.png

crescent_logo_1-copy1.png

3222 ms

channellocka-copy1.png

channellocka-copy1.png

3203 ms

bailey-ladders-copy1.png

bailey-ladders-copy1.png

3209 ms

bahco_logo-copy1.png

bahco_logo-copy1.png

3205 ms

besseylogonew-copy.png

besseylogonew-copy.png

3215 ms

al-kologo-copy1.png

al-kologo-copy1.png

3215 ms

0001_dewalt-copy1.png

0001_dewalt-copy1.png

3213 ms

xcelite_logo-copy1.png

xcelite_logo-copy1.png

3168 ms

wurth_logo-copy1.png

wurth_logo-copy1.png

3020 ms

worx-logo-copy1.png

worx-logo-copy1.png

2981 ms

worksharp_logo-copy1.png

worksharp_logo-copy1.png

2992 ms

wisslogo-copy1.png

wisslogo-copy1.png

2983 ms

wera-copy1.png

wera-copy1.png

2981 ms

weller_1-copy.png

weller_1-copy.png

2937 ms

u_fragram-copy.png

u_fragram-copy.png

2798 ms

triton-logo-copy.png

triton-logo-copy.png

2748 ms

tormek_logo_200-copy2.png

tormek_logo_200-copy2.png

2762 ms

topconlogo-copy2.png

topconlogo-copy2.png

2754 ms

sutton_logo-copy2.png

sutton_logo-copy2.png

2758 ms

startup_logo_new-copy1.png

startup_logo_new-copy1.png

2937 ms

starrett_logo-copy1.png

starrett_logo-copy1.png

2793 ms

stahlwille_logo-copy1.png

stahlwille_logo-copy1.png

2747 ms

sp_logo_big-copy1.png

sp_logo_big-copy1.png

2761 ms

rocktamerslogo-copy1.png

rocktamerslogo-copy1.png

2749 ms

promaclogo-copy1.png

promaclogo-copy1.png

2752 ms

projecta_logo-copy1.png

projecta_logo-copy1.png

2749 ms

pls_logo-copy1.png

pls_logo-copy1.png

2724 ms

paslode-logo-copy1.png

paslode-logo-copy1.png

2712 ms

nicholsoncolour2-copy2.png

nicholsoncolour2-copy2.png

2759 ms

milwaukee-copy2.png

milwaukee-copy2.png

2755 ms

metabo-copy2.png

metabo-copy2.png

2754 ms

makita_logo2-copy1.png

makita_logo2-copy1.png

2749 ms

macnaught-logo-copy2.png

macnaught-logo-copy2.png

2746 ms

m7logo-copy1.png

m7logo-copy1.png

2746 ms

lufkin_new-copy1.png

lufkin_new-copy1.png

2754 ms

logo_stabila1-copy1.png

logo_stabila1-copy1.png

2755 ms

logo-copy1.png

logo-copy1.png

2749 ms

leica-camera-logo-copy1.png

leica-camera-logo-copy1.png

2752 ms

leathermanlogo-copy2.png

leathermanlogo-copy2.png

2749 ms

knipex_logo-copy1.png

knipex_logo-copy1.png

2750 ms

kincrome_logo-copy1.png

kincrome_logo-copy1.png

2754 ms

kc-tools-logo-copy1.png

kc-tools-logo-copy1.png

2751 ms

karcher-logo-copy1.png

karcher-logo-copy1.png

2750 ms

QuotaService.RecordEvent

QuotaService.RecordEvent

14 ms

irwin_logo_resized_smaller-copy1.png

irwin_logo_resized_smaller-copy1.png

2750 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

230 ms

Accessibility Review

discounttrader.com.au accessibility score

76

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

discounttrader.com.au best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

discounttrader.com.au SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Discounttrader.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Discounttrader.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

discounttrader.com.au

Open Graph data is detected on the main page of Discount Trader. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: