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displays-direct.co.uk screenshot

Report Summary

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    Performance

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    Accessibility

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    Best Practices

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    SEO

displays-direct.co.uk

Glass Display Cabinets and Showcases - Displays Direct

Page Load Speed

13.6 sec in total

First Response

5.7 sec

Resources Loaded

7.7 sec

Page Rendered

168 ms

displays-direct.co.uk screenshot

About Website

Click here to check amazing Displays Direct content. Otherwise, check out these important facts you probably never knew about displays-direct.co.uk

Displays Direct specialise in high quality glass display cabinets and cases for retail shops, exhibitions an private collections.

Visit displays-direct.co.uk

Key Findings

We analyzed Displays-direct.co.uk page load time and found that the first response time was 5.7 sec and then it took 7.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

displays-direct.co.uk performance score

0

Network Requests Diagram

www.displays-direct.co.uk

5747 ms

5e7008a9f7fb2a3bc41c2fe0a7edc69f_all.css

256 ms

8e35e9264689c505acf4bc182377da5a.js

430 ms

jquery.jcarousel.min.js

265 ms

skin.css

265 ms

Our browser made a total of 46 requests to load all elements on the main page. We found that 87% of them (40 requests) were addressed to the original Displays-direct.co.uk, 9% (4 requests) were made to 0 and 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (5.7 sec) belongs to the original domain Displays-direct.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 218.5 kB (28%)

Content Size

792.3 kB

After Optimization

573.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Displays-direct.co.uk main page is 792.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 512.0 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 21.2 kB

  • Original 27.2 kB
  • After minification 27.2 kB
  • After compression 6.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.2 kB or 78% of the original size.

Image Optimization

-5%

Potential reduce by 24.7 kB

  • Original 512.0 kB
  • After minification 487.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Displays Direct images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 110.3 kB

  • Original 177.9 kB
  • After minification 177.9 kB
  • After compression 67.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 110.3 kB or 62% of the original size.

CSS Optimization

-83%

Potential reduce by 62.3 kB

  • Original 75.2 kB
  • After minification 72.1 kB
  • After compression 13.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Displays-direct.co.uk needs all CSS files to be minified and compressed as it can save up to 62.3 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (32%)

Requests Now

44

After Optimization

30

  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Displays Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

www.displays-direct.co.uk

www.displays-direct.co.uk

5747 ms

5e7008a9f7fb2a3bc41c2fe0a7edc69f_all.css

5e7008a9f7fb2a3bc41c2fe0a7edc69f_all.css

256 ms

8e35e9264689c505acf4bc182377da5a.js

8e35e9264689c505acf4bc182377da5a.js

430 ms

jquery.jcarousel.min.js

jquery.jcarousel.min.js

265 ms

skin.css

skin.css

265 ms

ga.js

ga.js

21 ms

bg.gif

bg.gif

105 ms

header.png

header.png

122 ms

logo-1.jpg

logo-1.jpg

417 ms

phone.png

phone.png

176 ms

btn-search.gif

btn-search.gif

178 ms

advertising-s1.jpg

advertising-s1.jpg

332 ms

edb9475c494e80490baa6a555de8711d.jpg

edb9475c494e80490baa6a555de8711d.jpg

465 ms

50d20f3a95c9b8b17883d0f8cb5be3bc.jpg

50d20f3a95c9b8b17883d0f8cb5be3bc.jpg

318 ms

home-heavy.png

home-heavy.png

467 ms

home-portable.png

home-portable.png

372 ms

counter-top-display-case-es1011.jpg

counter-top-display-case-es1011.jpg

487 ms

glass-display-counter-es1008.jpg

glass-display-counter-es1008.jpg

442 ms

foldable-cabinets-showcase-vpc2.jpg

foldable-cabinets-showcase-vpc2.jpg

488 ms

wd8-12.jpg

wd8-12.jpg

536 ms

foldable-cabinets-showcase-vp2.jpg

foldable-cabinets-showcase-vp2.jpg

625 ms

foldable-cabinets-showcase-vp3.jpg

foldable-cabinets-showcase-vp3.jpg

617 ms

es1007.jpg

es1007.jpg

630 ms

foldable-cabinets-showcase-vp1.jpg

foldable-cabinets-showcase-vp1.jpg

637 ms

homepage_logo_1.jpg

homepage_logo_1.jpg

716 ms

footer-logo.png

footer-logo.png

635 ms

twitter.png

twitter.png

712 ms

google-plus.png

google-plus.png

729 ms

facebook-sm.png

facebook-sm.png

720 ms

login.png

login.png

751 ms

nav-sep.gif

nav-sep.gif

740 ms

__utm.gif

__utm.gif

65 ms

side-box-bg.gif

side-box-bg.gif

800 ms

shadow-banner.png

shadow-banner.png

798 ms

prev-horizontal.png

prev-horizontal.png

107 ms

next-horizontal.png

next-horizontal.png

98 ms

title-sep.gif

title-sep.gif

732 ms

btn-info.gif

btn-info.gif

792 ms

bg-featured.gif

bg-featured.gif

752 ms

btn-buy.png

btn-buy.png

790 ms

footer-watermark.png

footer-watermark.png

825 ms

footer-bullet.gif

footer-bullet.gif

825 ms

arrows-ffffff.png

arrows-ffffff.png

824 ms

shadow.png

shadow.png

898 ms

gray_pager.png

gray_pager.png

921 ms

aller_rg-webfont.woff

aller_rg-webfont.woff

985 ms

SEO Factors

displays-direct.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Displays-direct.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Displays-direct.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

displays-direct.co.uk

Open Graph description is not detected on the main page of Displays Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: