Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

dm.design

Account Suspended

Page Load Speed

7.1 sec in total

First Response

747 ms

Resources Loaded

5.8 sec

Page Rendered

611 ms

dm.design screenshot

About Website

Click here to check amazing Dm content. Otherwise, check out these important facts you probably never knew about dm.design

DM Design & Marketing are a full-service agency covering Isle of Man web design, traditional design, digital design, marketing and website development.

Visit dm.design

Key Findings

We analyzed Dm.design page load time and found that the first response time was 747 ms and then it took 6.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

dm.design performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.5 s

1/100

10%

LCP (Largest Contentful Paint)

Value18.3 s

0/100

25%

SI (Speed Index)

Value33.3 s

0/100

10%

TBT (Total Blocking Time)

Value23,960 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.021

100/100

15%

TTI (Time to Interactive)

Value37.2 s

0/100

10%

Network Requests Diagram

dm.design

747 ms

wp-emoji-release.min.js

159 ms

style.min.css

167 ms

styles.css

157 ms

settings.css

161 ms

Our browser made a total of 93 requests to load all elements on the main page. We found that 73% of them (68 requests) were addressed to the original Dm.design, 11% (10 requests) were made to Fonts.gstatic.com and 4% (4 requests) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (794 ms) belongs to the original domain Dm.design.

Page Optimization Overview & Recommendations

Page size can be reduced by 176.2 kB (17%)

Content Size

1.1 MB

After Optimization

880.8 kB

In fact, the total size of Dm.design main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 546.9 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 125.7 kB

  • Original 149.9 kB
  • After minification 147.1 kB
  • After compression 24.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 125.7 kB or 84% of the original size.

Image Optimization

-6%

Potential reduce by 34.7 kB

  • Original 546.9 kB
  • After minification 512.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Dm images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.1 kB

  • Original 163.0 kB
  • After minification 163.0 kB
  • After compression 161.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-7%

Potential reduce by 13.7 kB

  • Original 197.2 kB
  • After minification 196.8 kB
  • After compression 183.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dm.design has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 45 (57%)

Requests Now

79

After Optimization

34

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Dm. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 17 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

dm.design accessibility score

73

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

dm.design best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

dm.design SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dm.design can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dm.design main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Dm. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: