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Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

draftfcb.co.nz

Web Server's Default Page

Page Load Speed

4.7 sec in total

First Response

679 ms

Resources Loaded

3.8 sec

Page Rendered

261 ms

draftfcb.co.nz screenshot

About Website

Click here to check amazing Draftfcb content for New Zealand. Otherwise, check out these important facts you probably never knew about draftfcb.co.nz

Visit draftfcb.co.nz

Key Findings

We analyzed Draftfcb.co.nz page load time and found that the first response time was 679 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

draftfcb.co.nz performance score

0

Network Requests Diagram

draftfcb.co.nz

679 ms

d218d9db-42c2-43b8-9187-1aa0084413eb.css

56 ms

styles.v3.css

194 ms

js

81 ms

jquery-1.10.2.js

971 ms

Our browser made a total of 12 requests to load all elements on the main page. We found that 67% of them (8 requests) were addressed to the original Draftfcb.co.nz, 17% (2 requests) were made to Google-analytics.com and 8% (1 request) were made to Fast.fonts.net. The less responsive or slowest element that took the longest time to load (2.1 sec) belongs to the original domain Draftfcb.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 329.8 kB (20%)

Content Size

1.7 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Draftfcb.co.nz main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-62%

Potential reduce by 1.8 kB

  • Original 3.0 kB
  • After minification 2.6 kB
  • After compression 1.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 347 B, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.8 kB or 62% of the original size.

Image Optimization

-4%

Potential reduce by 49.2 kB

  • Original 1.3 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Draftfcb images are well optimized though.

JavaScript Optimization

-81%

Potential reduce by 267.9 kB

  • Original 331.6 kB
  • After minification 202.9 kB
  • After compression 63.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 267.9 kB or 81% of the original size.

CSS Optimization

-83%

Potential reduce by 10.9 kB

  • Original 13.1 kB
  • After minification 8.9 kB
  • After compression 2.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Draftfcb.co.nz needs all CSS files to be minified and compressed as it can save up to 10.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 3 (27%)

Requests Now

11

After Optimization

8

  • Images
  • JavaScript
  • CSS

The browser has sent 11 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Draftfcb. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

draftfcb.co.nz

draftfcb.co.nz

679 ms

d218d9db-42c2-43b8-9187-1aa0084413eb.css

d218d9db-42c2-43b8-9187-1aa0084413eb.css

56 ms

styles.v3.css

styles.v3.css

194 ms

js

js

81 ms

jquery-1.10.2.js

jquery-1.10.2.js

971 ms

scripts.v3.js

scripts.v3.js

385 ms

bg_v2.jpg

bg_v2.jpg

803 ms

analytics.js

analytics.js

26 ms

main.jpg

main.jpg

2120 ms

bginner_mob.png

bginner_mob.png

1733 ms

close.png

close.png

193 ms

collect

collect

14 ms

SEO Factors

draftfcb.co.nz SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Draftfcb.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Draftfcb.co.nz main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

draftfcb.co.nz

Open Graph description is not detected on the main page of Draftfcb. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: