Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

dutyfreecentral.com

Duty Free Cameras & Mobile Phones Online Shopping Australia

Page Load Speed

6.4 sec in total

First Response

1.4 sec

Resources Loaded

4.6 sec

Page Rendered

400 ms

dutyfreecentral.com screenshot

About Website

Click here to check amazing Duty Free Central content. Otherwise, check out these important facts you probably never knew about dutyfreecentral.com

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Visit dutyfreecentral.com

Key Findings

We analyzed Dutyfreecentral.com page load time and found that the first response time was 1.4 sec and then it took 5 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

dutyfreecentral.com performance score

0

Network Requests Diagram

dutyfreecentral.com

1381 ms

global.css

694 ms

header.css

695 ms

top_nav.css

693 ms

home.css

695 ms

Our browser made a total of 97 requests to load all elements on the main page. We found that 67% of them (65 requests) were addressed to the original Dutyfreecentral.com, 31% (30 requests) were made to Cdn.dutyfreecentral.com and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.1 sec) relates to the external source Cdn.dutyfreecentral.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 257.5 kB (31%)

Content Size

838.7 kB

After Optimization

581.2 kB

In fact, the total size of Dutyfreecentral.com main page is 838.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 515.5 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 84.9 kB

  • Original 98.7 kB
  • After minification 65.3 kB
  • After compression 13.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 33.4 kB, which is 34% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 84.9 kB or 86% of the original size.

Image Optimization

-3%

Potential reduce by 14.1 kB

  • Original 515.5 kB
  • After minification 501.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Duty Free Central images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 131.1 kB

  • Original 188.9 kB
  • After minification 150.7 kB
  • After compression 57.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 131.1 kB or 69% of the original size.

CSS Optimization

-77%

Potential reduce by 27.5 kB

  • Original 35.6 kB
  • After minification 25.4 kB
  • After compression 8.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dutyfreecentral.com needs all CSS files to be minified and compressed as it can save up to 27.5 kB or 77% of the original size.

Requests Breakdown

Number of requests can be reduced by 40 (45%)

Requests Now

88

After Optimization

48

The browser has sent 88 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Duty Free Central. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

SEO Factors

dutyfreecentral.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dutyfreecentral.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dutyfreecentral.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Duty Free Central. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: