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inside.dandad.org screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 68

    Accessibility

    Visual factors better than
    that of 33% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

inside.dandad.org

Global Association for Creative Advertising & Design Awards | D&AD

Page Load Speed

3.7 sec in total

First Response

34 ms

Resources Loaded

3.1 sec

Page Rendered

590 ms

inside.dandad.org screenshot

About Website

Click here to check amazing Inside Dand AD content for India. Otherwise, check out these important facts you probably never knew about inside.dandad.org

D&AD represents global creative, design and advertising communities and celebrates brilliance in commercial creativity.

Visit inside.dandad.org

Key Findings

We analyzed Inside.dandad.org page load time and found that the first response time was 34 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

inside.dandad.org performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.8 s

4/100

10%

LCP (Largest Contentful Paint)

Value14.3 s

0/100

25%

SI (Speed Index)

Value10.7 s

7/100

10%

TBT (Total Blocking Time)

Value500 ms

58/100

30%

CLS (Cumulative Layout Shift)

Value0.66

8/100

15%

TTI (Time to Interactive)

Value16.9 s

5/100

10%

Network Requests Diagram

inside.dandad.org

34 ms

www.dandad.org

239 ms

gtm.js

70 ms

144450253.js

441 ms

fonts.css

233 ms

Our browser made a total of 88 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Inside.dandad.org, 55% (48 requests) were made to Dandad.org and 39% (34 requests) were made to D2oto3d7z6t29c.cloudfront.net. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source D2oto3d7z6t29c.cloudfront.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 390.6 kB (12%)

Content Size

3.3 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Inside.dandad.org main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 2.8 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 72.5 kB

  • Original 82.4 kB
  • After minification 49.5 kB
  • After compression 10.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 32.9 kB, which is 40% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 72.5 kB or 88% of the original size.

Image Optimization

-6%

Potential reduce by 159.6 kB

  • Original 2.8 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Inside Dand AD images are well optimized though.

JavaScript Optimization

-38%

Potential reduce by 118.6 kB

  • Original 311.7 kB
  • After minification 310.6 kB
  • After compression 193.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 118.6 kB or 38% of the original size.

CSS Optimization

-36%

Potential reduce by 39.9 kB

  • Original 110.6 kB
  • After minification 110.6 kB
  • After compression 70.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Inside.dandad.org needs all CSS files to be minified and compressed as it can save up to 39.9 kB or 36% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (45%)

Requests Now

83

After Optimization

46

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 83 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Inside Dand AD. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 38 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

inside.dandad.org

inside.dandad.org

34 ms

www.dandad.org

www.dandad.org

239 ms

gtm.js

gtm.js

70 ms

144450253.js

144450253.js

441 ms

fonts.css

fonts.css

233 ms

style.css

style.css

249 ms

794989_477212c10cd1487a800d70620dca791e.jpg

794989_477212c10cd1487a800d70620dca791e.jpg

34 ms

jquery.js

jquery.js

267 ms

iscroll.js

iscroll.js

322 ms

jquery.flexslider.js

jquery.flexslider.js

322 ms

jquery.scrollTo.js

jquery.scrollTo.js

267 ms

jquery.simplemodal.js

jquery.simplemodal.js

460 ms

jquery.dotdotdot.js

jquery.dotdotdot.js

326 ms

jquery.cookie.js

jquery.cookie.js

476 ms

fastclick.js

fastclick.js

336 ms

pointerevents.dev.js

pointerevents.dev.js

402 ms

skrollr.js

skrollr.js

480 ms

jquery.animate-enhanced.min.js

jquery.animate-enhanced.min.js

406 ms

slick.min.js

slick.min.js

578 ms

handlebars.min.js

handlebars.min.js

716 ms

tagsort.min.js

tagsort.min.js

641 ms

jquery.waitforimages.js

jquery.waitforimages.js

692 ms

jquery.uniform.js

jquery.uniform.js

559 ms

csrf.js

csrf.js

713 ms

bookmarks.js

bookmarks.js

643 ms

profile-connections.js

profile-connections.js

814 ms

homefeed.js

homefeed.js

720 ms

imageloader.js

imageloader.js

725 ms

related-content.js

related-content.js

927 ms

jquery-throttle.js

jquery-throttle.js

945 ms

nav.js

nav.js

796 ms

shop-order.js

shop-order.js

952 ms

shop-cart.js

shop-cart.js

807 ms

orderloader.js

orderloader.js

1039 ms

entry-search.js

entry-search.js

1037 ms

mosaic.js

mosaic.js

894 ms

shoploader.js

shoploader.js

1128 ms

wrap-all-2.js

wrap-all-2.js

1162 ms

scripts.js

scripts.js

1027 ms

slick-loader.js

slick-loader.js

1187 ms

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797426_dc288e9414da477c98e7b39d897b8c08.jpg

83 ms

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46 ms

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578 ms

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443 ms

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485 ms

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41 ms

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566 ms

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740 ms

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682 ms

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450 ms

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758273_eba6493303184f56897777f29f28f219.jpg

995 ms

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998 ms

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760512_3ed743764e4a4b8db191a8ab93516f43.jpeg

927 ms

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1129 ms

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687 ms

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696 ms

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702 ms

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708 ms

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715 ms

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1239 ms

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609114_80f89e557ab34013908c28418e7ebfc0.png

750 ms

jquery.fancybox.min.css

jquery.fancybox.min.css

1020 ms

banner.js

banner.js

467 ms

144450253.js

144450253.js

591 ms

collectedforms.js

collectedforms.js

441 ms

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607 ms

dandad.svg

dandad.svg

97 ms

dandad-black.svg

dandad-black.svg

99 ms

insta-01.svg

insta-01.svg

98 ms

TheDots.svg

TheDots.svg

100 ms

272EE5_1_0.woff

272EE5_1_0.woff

164 ms

dandad-icons.woff

dandad-icons.woff

164 ms

272EE5_2_0.woff

272EE5_2_0.woff

156 ms

www.dandad.org

www.dandad.org

398 ms

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384 ms

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502 ms

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353 ms

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380 ms

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363 ms

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399 ms

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809 ms

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810 ms

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737 ms

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736 ms

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760 ms

shortlist.svg

shortlist.svg

83 ms

award_wooden_pencil.svg

award_wooden_pencil.svg

85 ms

award_graphite_pencil.svg

award_graphite_pencil.svg

84 ms

Accessibility Review

inside.dandad.org accessibility score

68

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

High

[role] values are not valid

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

inside.dandad.org best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

inside.dandad.org SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Inside.dandad.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Inside.dandad.org main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

inside.dandad.org

Open Graph data is detected on the main page of Inside Dand AD. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: