Tools & Wizards About Us
blog.ethos-marketing.com screenshot

Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

blog.ethos-marketing.com

Ethos Blog | Maine Multiplatform Branding Agency | Ethos

Page Load Speed

4.2 sec in total

First Response

212 ms

Resources Loaded

2.6 sec

Page Rendered

1.4 sec

blog.ethos-marketing.com screenshot

About Website

Welcome to blog.ethos-marketing.com homepage info - get ready to check Blog Ethos Marketing best content for United States right away, or after learning these important things about blog.ethos-marketing.com

Whether it's diving into marketing strategy or looking at the latest trends, the Ethos branding marketing blog is on point. Read on.

Visit blog.ethos-marketing.com

Key Findings

We analyzed Blog.ethos-marketing.com page load time and found that the first response time was 212 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

blog.ethos-marketing.com performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

38/100

10%

LCP (Largest Contentful Paint)

Value8.5 s

2/100

25%

SI (Speed Index)

Value3.4 s

90/100

10%

TBT (Total Blocking Time)

Value880 ms

32/100

30%

CLS (Cumulative Layout Shift)

Value0.035

100/100

15%

TTI (Time to Interactive)

Value11.5 s

18/100

10%

Network Requests Diagram

blog.ethos-marketing.com

212 ms

1756 ms

style-blocks.build.css

74 ms

sbi-styles.min.css

71 ms

style.min.css

189 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Blog.ethos-marketing.com, 69% (38 requests) were made to Ethos-marketing.com and 9% (5 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (1.8 sec) relates to the external source Ethos-marketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 183.4 kB (2%)

Content Size

7.7 MB

After Optimization

7.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Blog.ethos-marketing.com main page is 7.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 7.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 49.4 kB

  • Original 59.5 kB
  • After minification 52.2 kB
  • After compression 10.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.3 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 49.4 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 10.5 kB

  • Original 7.4 MB
  • After minification 7.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blog Ethos Marketing images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 6.8 kB

  • Original 80.6 kB
  • After minification 80.5 kB
  • After compression 73.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-64%

Potential reduce by 116.7 kB

  • Original 181.1 kB
  • After minification 148.7 kB
  • After compression 64.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blog.ethos-marketing.com needs all CSS files to be minified and compressed as it can save up to 116.7 kB or 64% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (56%)

Requests Now

45

After Optimization

20

  • Images
  • JavaScript
  • CSS

The browser has sent 45 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blog Ethos Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

blog.ethos-marketing.com

blog.ethos-marketing.com

212 ms

1756 ms

style-blocks.build.css

style-blocks.build.css

74 ms

sbi-styles.min.css

sbi-styles.min.css

71 ms

style.min.css

style.min.css

189 ms

style.build.css

style.build.css

63 ms

svgs-attachment.css

svgs-attachment.css

68 ms

style.css

style.css

105 ms

tooltipster.bundle.min.css

tooltipster.bundle.min.css

113 ms

7312e0de-ad7e-4a89-adee-1b7068dbcce8.css

7312e0de-ad7e-4a89-adee-1b7068dbcce8.css

49 ms

ydt1rvc.css

ydt1rvc.css

88 ms

brands.css

brands.css

59 ms

all.css

all.css

77 ms

flickity.css

flickity.css

116 ms

child.css

child.css

193 ms

jquery.min.js

jquery.min.js

44 ms

tooltipster.bundle.min.js

tooltipster.bundle.min.js

74 ms

flickity.min.js

flickity.min.js

82 ms

childscripts.js

childscripts.js

87 ms

infinite-scroll.pkgd.min.js

infinite-scroll.pkgd.min.js

239 ms

dismiss.js

dismiss.js

111 ms

jquery.cycle2.min.js

jquery.cycle2.min.js

113 ms

jquery.cycle2.carousel.min.js

jquery.cycle2.carousel.min.js

112 ms

jquery.cycle2.swipe.min.js

jquery.cycle2.swipe.min.js

116 ms

double-tap-to-go.js

double-tap-to-go.js

117 ms

ScrollMagic.min.js

ScrollMagic.min.js

52 ms

debug.addIndicators.min.js

debug.addIndicators.min.js

71 ms

scripts.js

scripts.js

114 ms

p.css

p.css

30 ms

gtm.js

gtm.js

179 ms

sbi-sprite.png

sbi-sprite.png

175 ms

menucorner.svg

menucorner.svg

168 ms

ETHOSlogo.svg

ETHOSlogo.svg

164 ms

triangle-cropped.png

triangle-cropped.png

172 ms

Vont_2016_logo_white.svg

Vont_2016_logo_white.svg

171 ms

vont_logo_white.svg

vont_logo_white.svg

168 ms

footerangle.svg

footerangle.svg

204 ms

ethos-insights.jpg

ethos-insights.jpg

173 ms

jacek-dylag-PMxT0XtQ-A-unsplash-1-620x340.jpg

jacek-dylag-PMxT0XtQ-A-unsplash-1-620x340.jpg

203 ms

charlesdeluvio-HmocsNZO1hs-unsplash-620x340.jpg

charlesdeluvio-HmocsNZO1hs-unsplash-620x340.jpg

204 ms

maxim-ilyahov-0aRycsfH57A-unsplash-1-1-620x340.jpg

maxim-ilyahov-0aRycsfH57A-unsplash-1-1-620x340.jpg

204 ms

kitchen-6807329_1280-620x340.png

kitchen-6807329_1280-620x340.png

203 ms

ian-schneider-TamMbr4okv4-unsplash.jpg

ian-schneider-TamMbr4okv4-unsplash.jpg

338 ms

finding-the-best-miami-branding-agency-min-1024x683-details-620x340.jpg

finding-the-best-miami-branding-agency-min-1024x683-details-620x340.jpg

251 ms

jakob-owens-WUmb_eBrpjs-unsplash-1-1-620x340.jpg

jakob-owens-WUmb_eBrpjs-unsplash-1-1-620x340.jpg

249 ms

moritz-knoringer-vC9SP_j58AQ-unsplash-1-620x340.jpg

moritz-knoringer-vC9SP_j58AQ-unsplash-1-620x340.jpg

357 ms

viralyft-nysnJ3xzLcM-unsplash-3-620x340.jpg

viralyft-nysnJ3xzLcM-unsplash-3-620x340.jpg

247 ms

carl-heyerdahl-KE0nC8-58MQ-unsplash-2-620x340.jpg

carl-heyerdahl-KE0nC8-58MQ-unsplash-2-620x340.jpg

253 ms

d

d

75 ms

d

d

85 ms

d

d

86 ms

d

d

86 ms

fa-solid-900.woff

fa-solid-900.woff

84 ms

fa-regular-400.woff

fa-regular-400.woff

89 ms

fa-brands-400.woff

fa-brands-400.woff

89 ms

Accessibility Review

blog.ethos-marketing.com accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Best Practices

blog.ethos-marketing.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

blog.ethos-marketing.com SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blog.ethos-marketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blog.ethos-marketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

blog.ethos-marketing.com

Open Graph data is detected on the main page of Blog Ethos Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: