Tools & Wizards About Us
blog.exponea.com screenshot

Report Summary

  • 62

    Performance

    Renders faster than
    76% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 47% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

blog.exponea.com

Blog - Customer Intelligence and B2C Marketing Automation | Exponea

Page Load Speed

5.7 sec in total

First Response

483 ms

Resources Loaded

3.1 sec

Page Rendered

2.1 sec

blog.exponea.com screenshot

About Website

Visit blog.exponea.com now to see the best up-to-date Blog Exponea content for United Kingdom and also check out these interesting facts you probably never knew about blog.exponea.com

Exponea shares customer data and marketing automation insights for CRMs, CMOs and B2C Marketers. Learn from our analytical and marketing specialists.

Visit blog.exponea.com

Key Findings

We analyzed Blog.exponea.com page load time and found that the first response time was 483 ms and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

blog.exponea.com performance score

62

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

20/100

10%

LCP (Largest Contentful Paint)

Value6.3 s

10/100

25%

SI (Speed Index)

Value5.4 s

57/100

10%

TBT (Total Blocking Time)

Value150 ms

94/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.6 s

81/100

10%

Network Requests Diagram

blog.exponea.com

483 ms

en

993 ms

install.js

197 ms

email-decode.min.js

53 ms

lazyload.min.js

186 ms

Our browser made a total of 79 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Blog.exponea.com, 80% (63 requests) were made to Bloomreach.com and 9% (7 requests) were made to Play.vidyard.com. The less responsive or slowest element that took the longest time to load (993 ms) relates to the external source Bloomreach.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.6 MB (78%)

Content Size

2.1 MB

After Optimization

458.4 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Blog.exponea.com main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 1.6 MB

  • Original 1.8 MB
  • After minification 1.8 MB
  • After compression 225.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.6 MB or 88% of the original size.

Image Optimization

-0%

Potential reduce by 21 B

  • Original 209.3 kB
  • After minification 209.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blog Exponea images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 17 B

  • Original 24.1 kB
  • After minification 24.1 kB
  • After compression 24.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

We found no issues to fix!

Requests Now

66

After Optimization

66

  • Images
  • JavaScript

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blog Exponea. According to our analytics all requests are already optimized.

Network Requests Diagram

blog.exponea.com

blog.exponea.com

483 ms

en

en

993 ms

install.js

install.js

197 ms

email-decode.min.js

email-decode.min.js

53 ms

lazyload.min.js

lazyload.min.js

186 ms

bloomreach_pattern.svg

bloomreach_pattern.svg

186 ms

hero-homepage-300x169.png

hero-homepage-300x169.png

267 ms

wpml-icon.svg

wpml-icon.svg

265 ms

BloomreachSans-Medium.ttf

BloomreachSans-Medium.ttf

25 ms

BloomreachSans-Regular.ttf

BloomreachSans-Regular.ttf

180 ms

icomoon.ttf

icomoon.ttf

243 ms

fa-brands-400.woff

fa-brands-400.woff

88 ms

fKHDzrohvpbEUmQzLXPuH1.jpg

fKHDzrohvpbEUmQzLXPuH1.jpg

174 ms

wHzqirzZBL6qC5TgMjVk34.jpg

wHzqirzZBL6qC5TgMjVk34.jpg

166 ms

gqtGUSWKp6HzSVFS7cWmSX.jpg

gqtGUSWKp6HzSVFS7cWmSX.jpg

166 ms

N5zsgJDiefaCSWBvrBsApy.jpg

N5zsgJDiefaCSWBvrBsApy.jpg

164 ms

neCkFXvPU2sYUvrkpKq7ip.jpg

neCkFXvPU2sYUvrkpKq7ip.jpg

222 ms

muC3RoBJjMTV1o33z1Wakf.jpg

muC3RoBJjMTV1o33z1Wakf.jpg

223 ms

XS5X7spmT5uhMNB9JKJ5oY.jpg

XS5X7spmT5uhMNB9JKJ5oY.jpg

223 ms

bloomreach-icon.svg

bloomreach-icon.svg

69 ms

edge-summit-digital-2024.png

edge-summit-digital-2024.png

68 ms

bloomreach-avatar-menu-1.png

bloomreach-avatar-menu-1.png

155 ms

bloomreach-avatar-menu-3.png

bloomreach-avatar-menu-3.png

154 ms

bloomreach-avatar-menu-2.png

bloomreach-avatar-menu-2.png

155 ms

urbanstems-black-%E2%80%93-2.svg

urbanstems-black-%E2%80%93-2.svg

158 ms

totalwine-black.svg

totalwine-black.svg

231 ms

forever21-black-1.svg

forever21-black-1.svg

232 ms

freshdirect-black.svg

freshdirect-black.svg

228 ms

virgin-experience-days-logo.svg

virgin-experience-days-logo.svg

233 ms

victorinox-black.svg

victorinox-black.svg

227 ms

kirklands-black.svg

kirklands-black.svg

228 ms

living-spaces-black-%E2%80%93-2.svg

living-spaces-black-%E2%80%93-2.svg

313 ms

Alex_static_54-1.jpg

Alex_static_54-1.jpg

315 ms

Kate_static_54-1.jpg

Kate_static_54-1.jpg

314 ms

DataDrivenExecs_static_54.jpg

DataDrivenExecs_static_54.jpg

317 ms

flywheel-bg.jpg

flywheel-bg.jpg

313 ms

bigcommerce-logo.svg

bigcommerce-logo.svg

312 ms

commercetools-logo.svg

commercetools-logo.svg

346 ms

shopify.svg

shopify.svg

332 ms

salesforce-commerce-cloud.svg

salesforce-commerce-cloud.svg

338 ms

magento.svg

magento.svg

334 ms

sap-logo.svg

sap-logo.svg

336 ms

google-bigquery.svg

google-bigquery.svg

330 ms

snowflake.svg

snowflake.svg

358 ms

twilio-segment.svg

twilio-segment.svg

347 ms

homepage_industries_travel_hospitality.png

homepage_industries_travel_hospitality.png

356 ms

homepage_industries_beauty.png

homepage_industries_beauty.png

352 ms

homepage_industries_retail.png

homepage_industries_retail.png

357 ms

homepage_industries_food_beverages.png

homepage_industries_food_beverages.png

367 ms

Pretty-little-thing-logo.svg

Pretty-little-thing-logo.svg

302 ms

rapha.svg

rapha.svg

309 ms

g2_best_software_2024_badge_commerce_products.svg

g2_best_software_2024_badge_commerce_products.svg

312 ms

G2_Top-50_Marketing_2024.svg

G2_Top-50_Marketing_2024.svg

316 ms

TrustRadius_Top-Rated_2024.svg

TrustRadius_Top-Rated_2024.svg

227 ms

Gartner_peerinsights_Customer-First.svg

Gartner_peerinsights_Customer-First.svg

235 ms

MarTech_Breakthrough-Award_2023.svg

MarTech_Breakthrough-Award_2023.svg

253 ms

MACH-Certification.svg

MACH-Certification.svg

247 ms

E51_ai-personalization-boost-profits-personalization-retail.png

E51_ai-personalization-boost-profits-personalization-retail.png

274 ms

vA6qY1drg9peY9CpI4JubLNwh9HY-C3G.jpg

vA6qY1drg9peY9CpI4JubLNwh9HY-C3G.jpg

157 ms

V0dg9EtFJPYGnlerzf6gJg.jpg

V0dg9EtFJPYGnlerzf6gJg.jpg

159 ms

u0DIAATn1cWr8qK9dZZWXg.jpg

u0DIAATn1cWr8qK9dZZWXg.jpg

158 ms

6H9XzHiUBWn250V226W3kA.jpg

6H9XzHiUBWn250V226W3kA.jpg

157 ms

oj5jcFHbak5w8OY30INeNIfReMHU4w-F.gif

oj5jcFHbak5w8OY30INeNIfReMHU4w-F.gif

149 ms

D0RPKN-MDc0edSmDL6YMHRbEsq0cZ5Em.gif

D0RPKN-MDc0edSmDL6YMHRbEsq0cZ5Em.gif

145 ms

q_qIGZY9pLn1huCKgfJBpnqBCA-3xIKu.gif

q_qIGZY9pLn1huCKgfJBpnqBCA-3xIKu.gif

142 ms

D32_understand-queries-intent-search-b2b-distributor-1.png

D32_understand-queries-intent-search-b2b-distributor-1.png

206 ms

E05_suggest-relevant-product-increase-aov-retail-1.png

E05_suggest-relevant-product-increase-aov-retail-1.png

203 ms

capterra.svg

capterra.svg

203 ms

getapp.svg

getapp.svg

203 ms

G2.svg

G2.svg

205 ms

trustradius.svg

trustradius.svg

205 ms

logo-bloomreach.svg

logo-bloomreach.svg

201 ms

br-badge-iso.svg

br-badge-iso.svg

130 ms

br-badge-gdpr.svg

br-badge-gdpr.svg

129 ms

br-badge-gdpr-02.webp

br-badge-gdpr-02.webp

128 ms

group-3445-at-2x.webp

group-3445-at-2x.webp

132 ms

mach-alliance-badge.svg

mach-alliance-badge.svg

129 ms

bloomreach-menu-resources.png

bloomreach-menu-resources.png

128 ms

Telco.jpg

Telco.jpg

17 ms

Accessibility Review

blog.exponea.com accessibility score

79

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

blog.exponea.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

blog.exponea.com SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blog.exponea.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blog.exponea.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

blog.exponea.com

Open Graph data is detected on the main page of Blog Exponea. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: