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effectivemc.com screenshot

Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

effectivemc.com

Home | Effective

Page Load Speed

3.4 sec in total

First Response

225 ms

Resources Loaded

3.1 sec

Page Rendered

68 ms

effectivemc.com screenshot

About Website

Click here to check amazing Effective Mc content. Otherwise, check out these important facts you probably never knew about effectivemc.com

Effective develops, manages and measures profitable marketing programs that allow brands and agencies to achieve new levels of performance and control.

Visit effectivemc.com

Key Findings

We analyzed Effectivemc.com page load time and found that the first response time was 225 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

effectivemc.com performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value9.7 s

0/100

25%

SI (Speed Index)

Value15.2 s

1/100

10%

TBT (Total Blocking Time)

Value4,070 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.403

25/100

15%

TTI (Time to Interactive)

Value29.7 s

0/100

10%

Network Requests Diagram

www.effectivemc.com

225 ms

minified.js

29 ms

focus-within-polyfill.js

29 ms

polyfill.min.js

1376 ms

7157307.js

138 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Effectivemc.com, 24% (16 requests) were made to Static.wixstatic.com and 21% (14 requests) were made to Sentry-next.wixpress.com. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Polyfill.io.

Page Optimization Overview & Recommendations

Page size can be reduced by 981.9 kB (42%)

Content Size

2.4 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Effectivemc.com main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. HTML takes 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 844.0 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 195.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 844.0 kB or 81% of the original size.

Image Optimization

-19%

Potential reduce by 127.5 kB

  • Original 661.5 kB
  • After minification 534.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Effective Mc needs image optimization as it can save up to 127.5 kB or 19% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-2%

Potential reduce by 10.4 kB

  • Original 617.3 kB
  • After minification 617.3 kB
  • After compression 606.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 41.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered.

Requests Breakdown

Number of requests can be reduced by 24 (52%)

Requests Now

46

After Optimization

22

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 46 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Effective Mc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.effectivemc.com

www.effectivemc.com

225 ms

minified.js

minified.js

29 ms

focus-within-polyfill.js

focus-within-polyfill.js

29 ms

polyfill.min.js

polyfill.min.js

1376 ms

7157307.js

7157307.js

138 ms

in.js

in.js

408 ms

thunderbolt-commons.eb770ee8.bundle.min.js

thunderbolt-commons.eb770ee8.bundle.min.js

3 ms

main.578f27a3.bundle.min.js

main.578f27a3.bundle.min.js

7 ms

lodash.min.js

lodash.min.js

7 ms

react.production.min.js

react.production.min.js

8 ms

react-dom.production.min.js

react-dom.production.min.js

18 ms

siteTags.bundle.min.js

siteTags.bundle.min.js

15 ms

wix-perf-measure.umd.min.js

wix-perf-measure.umd.min.js

14 ms

widget.js

widget.js

39 ms

insight.min.js

insight.min.js

192 ms

lftracker_v1_p1e024BBk1W4GB6d.js

lftracker_v1_p1e024BBk1W4GB6d.js

392 ms

effective-logo-stack-dark-bkgrd.png

effective-logo-stack-dark-bkgrd.png

383 ms

tools.png

tools.png

992 ms

3ee706_ba6845c4338c4191825a2ee46f95e265~mv2.png

3ee706_ba6845c4338c4191825a2ee46f95e265~mv2.png

523 ms

3ee706_b2615396685c431b9bc9ca8c38c22be5f000.jpg

3ee706_b2615396685c431b9bc9ca8c38c22be5f000.jpg

398 ms

961874_d5acd7290b014c6e98a2e81bab61a970~mv2.png

961874_d5acd7290b014c6e98a2e81bab61a970~mv2.png

418 ms

3ee706_b4a72bb7c6cb4ddeb9095eab563f689d~mv2.webp

3ee706_b4a72bb7c6cb4ddeb9095eab563f689d~mv2.webp

254 ms

3ee706_b03cf22f5d144ba88364d3db7492f10f~mv2.jpeg

3ee706_b03cf22f5d144ba88364d3db7492f10f~mv2.jpeg

394 ms

3ee706_b03cf22f5d144ba88364d3db7492f10f~mv2.jpeg

3ee706_b03cf22f5d144ba88364d3db7492f10f~mv2.jpeg

539 ms

3ee706_739dc12cfddd42ceb631d273f70bd1b4~mv2.gif

3ee706_739dc12cfddd42ceb631d273f70bd1b4~mv2.gif

410 ms

3ee706_5b358e844206463eac5749856aa89ca8~mv2.png

3ee706_5b358e844206463eac5749856aa89ca8~mv2.png

556 ms

3ee706_a9bee0ecab1646979cc40c1a7facf1bf~mv2.png

3ee706_a9bee0ecab1646979cc40c1a7facf1bf~mv2.png

582 ms

f5ed69_00ca26c06c1e4a509c40bf772ed1efa8~mv2.png

f5ed69_00ca26c06c1e4a509c40bf772ed1efa8~mv2.png

650 ms

f5ed69_fa14e08f17fb43ed9092c38874833d31~mv2.png

f5ed69_fa14e08f17fb43ed9092c38874833d31~mv2.png

807 ms

f5ed69_f716916b1a074820957fa60bf0fce075~mv2.png

f5ed69_f716916b1a074820957fa60bf0fce075~mv2.png

1307 ms

collectedforms.js

collectedforms.js

188 ms

banner.js

banner.js

266 ms

7157307.js

7157307.js

305 ms

conversations-embed.js

conversations-embed.js

186 ms

fb.js

fb.js

188 ms

bundle.min.js

bundle.min.js

121 ms

file.woff

file.woff

378 ms

e56ecb6d-da41-4bd9-982d-2d295bec9ab0.woff

e56ecb6d-da41-4bd9-982d-2d295bec9ab0.woff

57 ms

file.woff

file.woff

440 ms

ProximaNovaW05-Regular.woff

ProximaNovaW05-Regular.woff

121 ms

insight.old.min.js

insight.old.min.js

37 ms

113 ms

107 ms

100 ms

99 ms

102 ms

100 ms

136 ms

136 ms

138 ms

137 ms

134 ms

134 ms

169 ms

FollowCompany.js

FollowCompany.js

94 ms

141 ms

FollowCompany

FollowCompany

2 ms

FollowCompany

FollowCompany

137 ms

tr.lfeeder.com

tr.lfeeder.com

42 ms

ck41wnq6th28qp91vrwwo42y1

ck41wnq6th28qp91vrwwo42y1

21 ms

in.js

in.js

299 ms

cwphtfsvdwm4k6n91alllgs6q

cwphtfsvdwm4k6n91alllgs6q

32 ms

deprecation-en.v5.html

deprecation-en.v5.html

9 ms

bolt-performance

bolt-performance

24 ms

deprecation-style.v5.css

deprecation-style.v5.css

8 ms

right-arrow.svg

right-arrow.svg

8 ms

Accessibility Review

effectivemc.com accessibility score

90

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

effectivemc.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

effectivemc.com SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Effectivemc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Effectivemc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

effectivemc.com

Open Graph data is detected on the main page of Effective Mc. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: