Tools & Wizards About Us
elwood.com.au screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 62

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

elwood.com.au

Elwood Australia | Mens & Womens Lifestyle Apparel

Page Load Speed

10.7 sec in total

First Response

498 ms

Resources Loaded

10 sec

Page Rendered

273 ms

elwood.com.au screenshot

About Website

Welcome to elwood.com.au homepage info - get ready to check Elwood best content for Australia right away, or after learning these important things about elwood.com.au

A lifestyle brand for men and women, inspired by the Australian outdoors. Discover a high level of quality and reliability with our clothing online.

Visit elwood.com.au

Key Findings

We analyzed Elwood.com.au page load time and found that the first response time was 498 ms and then it took 10.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

elwood.com.au performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.1 s

3/100

10%

LCP (Largest Contentful Paint)

Value17.4 s

0/100

25%

SI (Speed Index)

Value42.6 s

0/100

10%

TBT (Total Blocking Time)

Value30,280 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value41.9 s

0/100

10%

Network Requests Diagram

elwood.com.au

498 ms

www.elwood.com.au

1601 ms

aw_zblocks.css

469 ms

pronav.core.css

605 ms

glyphicons.css

711 ms

Our browser made a total of 81 requests to load all elements on the main page. We found that 75% of them (61 requests) were addressed to the original Elwood.com.au, 7% (6 requests) were made to Scontent.cdninstagram.com and 6% (5 requests) were made to Media.elwood.com.au. The less responsive or slowest element that took the longest time to load (4.1 sec) belongs to the original domain Elwood.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (43%)

Content Size

2.7 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Elwood.com.au main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 32.5 kB

  • Original 43.0 kB
  • After minification 42.4 kB
  • After compression 10.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 32.5 kB or 76% of the original size.

Image Optimization

-1%

Potential reduce by 11.7 kB

  • Original 1.3 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Elwood images are well optimized though.

JavaScript Optimization

-76%

Potential reduce by 592.1 kB

  • Original 779.5 kB
  • After minification 601.4 kB
  • After compression 187.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 592.1 kB or 76% of the original size.

CSS Optimization

-90%

Potential reduce by 550.4 kB

  • Original 608.3 kB
  • After minification 343.4 kB
  • After compression 57.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Elwood.com.au needs all CSS files to be minified and compressed as it can save up to 550.4 kB or 90% of the original size.

Requests Breakdown

Number of requests can be reduced by 52 (73%)

Requests Now

71

After Optimization

19

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Elwood. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

elwood.com.au

elwood.com.au

498 ms

www.elwood.com.au

www.elwood.com.au

1601 ms

aw_zblocks.css

aw_zblocks.css

469 ms

pronav.core.css

pronav.core.css

605 ms

glyphicons.css

glyphicons.css

711 ms

styles.css

styles.css

747 ms

mypacificbrands.css

mypacificbrands.css

752 ms

font-awesome.css

font-awesome.css

751 ms

colorbox.min.css

colorbox.min.css

987 ms

tipso.min.css

tipso.min.css

1081 ms

homepage.css

homepage.css

1261 ms

jquery.bxslider.css

jquery.bxslider.css

1226 ms

prototype.js

prototype.js

1491 ms

jquery-1.10.2.min.js

jquery-1.10.2.min.js

1574 ms

noconflict.js

noconflict.js

1461 ms

ccard.js

ccard.js

1682 ms

validation.js

validation.js

1801 ms

builder.js

builder.js

1803 ms

effects.js

effects.js

2108 ms

dragdrop.js

dragdrop.js

2064 ms

controls.js

controls.js

2164 ms

slider.js

slider.js

2259 ms

js.js

js.js

2374 ms

form.js

form.js

2375 ms

translate.js

translate.js

2627 ms

cookies.js

cookies.js

2638 ms

iwd-jquery-2.1.3.min.js

iwd-jquery-2.1.3.min.js

2867 ms

modal.js

modal.js

2734 ms

validationExtension.js

validationExtension.js

2847 ms

modernizr.custom.min.js

modernizr.custom.min.js

2889 ms

selectivizr.js

selectivizr.js

3146 ms

matchMedia.js

matchMedia.js

3156 ms

matchMedia.addListener.js

matchMedia.addListener.js

3287 ms

enquire.js

enquire.js

3356 ms

app.js

app.js

3392 ms

jquery.cycle2.min.js

jquery.cycle2.min.js

3408 ms

jquery.cycle2.swipe.min.js

jquery.cycle2.swipe.min.js

3637 ms

css

css

21 ms

css

css

34 ms

styles.css

styles.css

4118 ms

madisonisland.css

madisonisland.css

3312 ms

pronav.theme-custom.css

pronav.theme-custom.css

3248 ms

imagesloaded.js

imagesloaded.js

3244 ms

minicart.js

minicart.js

3201 ms

jquery.proNav.js

jquery.proNav.js

3382 ms

local.js

local.js

3528 ms

jquery.colorbox-min.js

jquery.colorbox-min.js

3359 ms

instafeed.min.js

instafeed.min.js

3359 ms

js.cookie.js

js.cookie.js

3234 ms

tipso.min.js

tipso.min.js

3370 ms

jquery.bxslider.min.js

jquery.bxslider.min.js

3190 ms

jquery.easing.1.3.js

jquery.easing.1.3.js

3246 ms

jquery.hoverIntent.minified.js

jquery.hoverIntent.minified.js

3278 ms

030316-slide1-na-new.jpeg

030316-slide1-na-new.jpeg

2852 ms

logo.png

logo.png

294 ms

030316-slide2-na.jpg

030316-slide2-na.jpg

2741 ms

030316-slide3-dresses.jpg

030316-slide3-dresses.jpg

2273 ms

030316-slide4-shirts.jpg

030316-slide4-shirts.jpg

3143 ms

ElwoodMarque_Primary.png

ElwoodMarque_Primary.png

809 ms

gtm.js

gtm.js

53 ms

~text

~text

87 ms

opc-ajax-loader.gif

opc-ajax-loader.gif

267 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1220 ms

conversion_async.js

conversion_async.js

18 ms

41 ms

38 ms

recent

recent

175 ms

bx_loader.gif

bx_loader.gif

501 ms

loading.gif

loading.gif

681 ms

lookbook1.jpg

lookbook1.jpg

500 ms

Pitch-Light.woff

Pitch-Light.woff

869 ms

Pitch-Medium.woff

Pitch-Medium.woff

905 ms

Pitch-Regular.woff

Pitch-Regular.woff

1328 ms

Pitch-Bold.woff

Pitch-Bold.woff

1365 ms

1389629_1588109091515508_499899502_n.jpg

1389629_1588109091515508_499899502_n.jpg

73 ms

11259869_845692745553613_457435427_n.jpg

11259869_845692745553613_457435427_n.jpg

112 ms

12797855_991109480937436_166237573_n.jpg

12797855_991109480937436_166237573_n.jpg

115 ms

12677287_1762476107309822_744235454_n.jpg

12677287_1762476107309822_744235454_n.jpg

127 ms

12558885_1499423060366572_29352425_n.jpg

12558885_1499423060366572_29352425_n.jpg

170 ms

12407196_1724923984422273_1539737018_n.jpg

12407196_1724923984422273_1539737018_n.jpg

176 ms

nr-885.min.js

nr-885.min.js

46 ms

Accessibility Review

elwood.com.au accessibility score

62

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

elwood.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

elwood.com.au SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Elwood.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Elwood.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

elwood.com.au

Open Graph description is not detected on the main page of Elwood. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: