Report Summary

  • 44

    Performance

    Renders faster than
    63% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

empower.social

Empower - A marketing team in your pocket

Page Load Speed

3.2 sec in total

First Response

14 ms

Resources Loaded

2 sec

Page Rendered

1.1 sec

empower.social screenshot

About Website

Click here to check amazing Empower content for Canada. Otherwise, check out these important facts you probably never knew about empower.social

Empower captures, hosts, and analyzes thousands of company data points to curate a feed of marketing predictions, recommendations and insights that can be actioned and fulfilled in just a few clicks, ...

Visit empower.social

Key Findings

We analyzed Empower.social page load time and found that the first response time was 14 ms and then it took 3.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

empower.social performance score

44

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.6 s

94/100

10%

LCP (Largest Contentful Paint)

Value2.6 s

87/100

25%

SI (Speed Index)

Value12.7 s

3/100

10%

TBT (Total Blocking Time)

Value5,250 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.112

86/100

15%

TTI (Time to Interactive)

Value26.5 s

0/100

10%

Network Requests Diagram

empower.social

14 ms

www.empower.social

57 ms

gtm.js

173 ms

us.png

67 ms

EMPOWER_logo_sign-left_pms-261a1c67-1920w.png

173 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 4% of them (3 requests) were addressed to the original Empower.social, 23% (19 requests) were made to Lirp.cdn-website.com and 19% (16 requests) were made to 195d84ce7d484233b52a1437934ce746.pages.ubembed.com. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Lirp.cdn-website.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 194.3 kB (21%)

Content Size

921.1 kB

After Optimization

726.8 kB

In fact, the total size of Empower.social main page is 921.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 505.7 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 190.6 kB

  • Original 237.8 kB
  • After minification 229.6 kB
  • After compression 47.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 190.6 kB or 80% of the original size.

Image Optimization

-1%

Potential reduce by 814 B

  • Original 115.8 kB
  • After minification 115.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Empower images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.9 kB

  • Original 505.7 kB
  • After minification 505.7 kB
  • After compression 502.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 30 B

  • Original 61.8 kB
  • After minification 61.8 kB
  • After compression 61.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Empower.social has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (37%)

Requests Now

76

After Optimization

48

The browser has sent 76 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Empower. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

empower.social accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Best Practices

empower.social best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

empower.social SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Empower.social can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Empower.social main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Empower. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: