Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

esomar.com

ESOMAR - Global community of the data, research and insights ecosystem

Page Load Speed

2.9 sec in total

First Response

107 ms

Resources Loaded

2.5 sec

Page Rendered

321 ms

esomar.com screenshot

About Website

Welcome to esomar.com homepage info - get ready to check ESOMAR best content right away, or after learning these important things about esomar.com

ESOMAR is the global voice of the data, research and insights community. A truly global association, providing ethical and professional guidance and advocating on behalf of our global membership commu...

Visit esomar.com

Key Findings

We analyzed Esomar.com page load time and found that the first response time was 107 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

esomar.com performance score

0

Network Requests Diagram

esomar.com

107 ms

www.esomar.org

262 ms

www.esomar.org

758 ms

stylesheet_50_1458113669.css

178 ms

stylesheet_51_1457524272.css

255 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Esomar.com, 90% (61 requests) were made to Esomar.org and 4% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (758 ms) relates to the external source Esomar.org.

Page Optimization Overview & Recommendations

Page size can be reduced by 144.3 kB (16%)

Content Size

887.6 kB

After Optimization

743.3 kB

In fact, the total size of Esomar.com main page is 887.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 678.8 kB which makes up the majority of the site volume.

HTML Optimization

-68%

Potential reduce by 37.0 kB

  • Original 54.4 kB
  • After minification 52.9 kB
  • After compression 17.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.0 kB or 68% of the original size.

Image Optimization

-3%

Potential reduce by 21.2 kB

  • Original 678.8 kB
  • After minification 657.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. ESOMAR images are well optimized though.

JavaScript Optimization

-56%

Potential reduce by 86.1 kB

  • Original 154.4 kB
  • After minification 154.4 kB
  • After compression 68.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 86.1 kB or 56% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (24%)

Requests Now

62

After Optimization

47

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ESOMAR. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

SEO Factors

esomar.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Esomar.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Esomar.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of ESOMAR. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: