Tools & Wizards About Us
etmall.com.tw screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

etmall.com.tw

ETMall東森購物網

Page Load Speed

7.4 sec in total

First Response

632 ms

Resources Loaded

6.4 sec

Page Rendered

327 ms

etmall.com.tw screenshot

About Website

Visit etmall.com.tw now to see the best up-to-date Et Mall content for Taiwan and also check out these interesting facts you probably never knew about etmall.com.tw

ETMall東森購物網提供數十萬種嚴選商品，還可累積東森幣。提供24小時快速到貨服務，線上購物享會員專屬優惠。網路購物提供雙重資訊安全認證，購物最放心、服務最貼心。

Visit etmall.com.tw

Key Findings

We analyzed Etmall.com.tw page load time and found that the first response time was 632 ms and then it took 6.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster. This domain responded with an error, which can significantly jeopardize Etmall.com.tw rating and web reputation

Performance Metrics

etmall.com.tw performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.1 s

3/100

10%

LCP (Largest Contentful Paint)

Value15.1 s

0/100

25%

SI (Speed Index)

Value25.3 s

0/100

10%

TBT (Total Blocking Time)

Value11,580 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.081

94/100

15%

TTI (Time to Interactive)

Value29.0 s

0/100

10%

Network Requests Diagram

etmall.com.tw

632 ms

Home.aspx

1348 ms

etu.js

704 ms

ld.js

18 ms

analytics.js

10 ms

Our browser made a total of 216 requests to load all elements on the main page. We found that 25% of them (53 requests) were addressed to the original Etmall.com.tw, 37% (79 requests) were made to Media.etmall.com.tw and 13% (29 requests) were made to Facebook.com. The less responsive or slowest element that took the longest time to load (2.3 sec) belongs to the original domain Etmall.com.tw.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.4 MB (46%)

Content Size

5.3 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Etmall.com.tw main page is 5.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 719.4 kB

  • Original 822.9 kB
  • After minification 776.3 kB
  • After compression 103.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 719.4 kB or 87% of the original size.

Image Optimization

-3%

Potential reduce by 63.8 kB

  • Original 2.3 MB
  • After minification 2.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Et Mall images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 1.3 MB

  • Original 1.8 MB
  • After minification 1.8 MB
  • After compression 528.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.3 MB or 71% of the original size.

CSS Optimization

-83%

Potential reduce by 349.9 kB

  • Original 420.3 kB
  • After minification 397.6 kB
  • After compression 70.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Etmall.com.tw needs all CSS files to be minified and compressed as it can save up to 349.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 86 (44%)

Requests Now

197

After Optimization

111

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 197 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Et Mall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

etmall.com.tw

etmall.com.tw

632 ms

Home.aspx

Home.aspx

1348 ms

etu.js

etu.js

704 ms

ld.js

ld.js

18 ms

analytics.js

analytics.js

10 ms

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fbevents.js

82 ms

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jquery-1.4.4.js

613 ms

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415 ms

R65Basic_home.css

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417 ms

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837 ms

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420 ms

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622 ms

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832 ms

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17 ms

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subModal.js

subModal.js

439 ms

GetPersonalInfo.aspx

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633 ms

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632 ms

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648 ms

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pceCommon.js

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2301 ms

speCommon.js

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634 ms

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216 ms

fancybox.message.js

fancybox.message.js

447 ms

footer_top.png

footer_top.png

457 ms

23.gif

23.gif

202 ms

GetLoginInfo.aspx

GetLoginInfo.aspx

653 ms

424 ms

conversion.js

conversion.js

18 ms

track_vbtrax.js

track_vbtrax.js

647 ms

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_erUtils.js

216 ms

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216 ms

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215 ms

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215 ms

_erCrxDomain.js

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216 ms

json2.js

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215 ms

srv.html

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219 ms

action

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216 ms

loading.html

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212 ms

top_navi_sprite.png

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819 ms

oneKa_icon.png

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216 ms

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206 ms

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207 ms

common.gif

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428 ms

GetServerDateTime.aspx

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217 ms

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404 ms

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588 ms

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849 ms

dropDownmenu_bg.png

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350 ms

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359 ms

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301 ms

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472 ms

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651 ms

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633 ms

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93 ms

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69 ms

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13 ms

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6 ms

ec.js

ec.js

208 ms

9 ms

Accessibility Review

etmall.com.tw accessibility score

75

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

etmall.com.tw best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

etmall.com.tw SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Etmall.com.tw can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Etmall.com.tw main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

etmall.com.tw

Open Graph description is not detected on the main page of Et Mall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: