Tools & Wizards About Us
expandpromotion.ca screenshot

Report Summary

  • 54

    Performance

    Renders faster than
    71% of other websites

  • 47

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

expandpromotion.ca

Canada Custom Feather Flags | Table Covers | Teardrop Flags | Tablecloths | Teardrop Banners | Swooper Flags | Table Throw | Feather Banners

Page Load Speed

1.5 sec in total

First Response

104 ms

Resources Loaded

1.2 sec

Page Rendered

230 ms

expandpromotion.ca screenshot

About Website

Welcome to expandpromotion.ca homepage info - get ready to check Expandpromotion best content right away, or after learning these important things about expandpromotion.ca

The Expandpromotion is the leading manufacturer and retailer in Canada for all display stand and promotional products, as well as feather flags, teardrop flags,and other promotional products!

Visit expandpromotion.ca

Key Findings

We analyzed Expandpromotion.ca page load time and found that the first response time was 104 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

expandpromotion.ca performance score

54

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

84/100

10%

LCP (Largest Contentful Paint)

Value7.8 s

3/100

25%

SI (Speed Index)

Value2.3 s

99/100

10%

TBT (Total Blocking Time)

Value480 ms

60/100

30%

CLS (Cumulative Layout Shift)

Value0.177

68/100

15%

TTI (Time to Interactive)

Value5.8 s

67/100

10%

Network Requests Diagram

expandpromotion.ca

104 ms

expandpromotion.ca

133 ms

global.css

53 ms

lib.css

41 ms

style.css

36 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 86% of them (57 requests) were addressed to the original Expandpromotion.ca, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (938 ms) relates to the external source Analytics.ly200.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 77.5 kB (6%)

Content Size

1.2 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Expandpromotion.ca main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 30.8 kB

  • Original 39.8 kB
  • After minification 33.6 kB
  • After compression 9.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 6.2 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 30.8 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 6.2 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Expandpromotion images are well optimized though.

JavaScript Optimization

-31%

Potential reduce by 40.4 kB

  • Original 130.3 kB
  • After minification 130.2 kB
  • After compression 89.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 40.4 kB or 31% of the original size.

CSS Optimization

-0%

Potential reduce by 14 B

  • Original 9.8 kB
  • After minification 9.8 kB
  • After compression 9.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Expandpromotion.ca has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 22 (35%)

Requests Now

63

After Optimization

41

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 63 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Expandpromotion. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

expandpromotion.ca

expandpromotion.ca

104 ms

expandpromotion.ca

expandpromotion.ca

133 ms

global.css

global.css

53 ms

lib.css

lib.css

41 ms

style.css

style.css

36 ms

en.js

en.js

37 ms

global.js

global.js

32 ms

checkform.js

checkform.js

47 ms

date.js

date.js

82 ms

GA.js

GA.js

48 ms

jquery-1.8.3.js

jquery-1.8.3.js

209 ms

js

js

68 ms

js

js

131 ms

jquery-fn.js

jquery-fn.js

58 ms

conversion.js

conversion.js

51 ms

analytics.js

analytics.js

938 ms

ga.js

ga.js

32 ms

cart_img.jpg

cart_img.jpg

90 ms

jt.jpg

jt.jpg

27 ms

CAD.jpg

CAD.jpg

25 ms

logo.jpg

logo.jpg

18 ms

left_info_t.jpg

left_info_t.jpg

24 ms

subscribe.jpg

subscribe.jpg

48 ms

df9f7494a6.jpg

df9f7494a6.jpg

231 ms

807bca2883.jpg

807bca2883.jpg

49 ms

a3f453f54b.jpg

a3f453f54b.jpg

49 ms

58bd127a4b.jpg

58bd127a4b.jpg

49 ms

53288f5a5e.jpg

53288f5a5e.jpg

59 ms

c24590e438.jpg

c24590e438.jpg

60 ms

f057b2229f.gif

f057b2229f.gif

65 ms

90X90_8a32784a85.jpg

90X90_8a32784a85.jpg

74 ms

90X90_29ea97037b.jpg

90X90_29ea97037b.jpg

74 ms

90X90_92155f1078.jpg

90X90_92155f1078.jpg

227 ms

90X90_eba0a7a6f9.jpg

90X90_eba0a7a6f9.jpg

85 ms

230X230_9c6231e912.png

230X230_9c6231e912.png

224 ms

new_pro_detail.jpg

new_pro_detail.jpg

105 ms

230X230_ee8e6a59bc.png

230X230_ee8e6a59bc.png

100 ms

230X230_eba0a7a6f9.jpg

230X230_eba0a7a6f9.jpg

111 ms

230X230_0369edea57.png

230X230_0369edea57.png

221 ms

230X230_c5304c0bfe.png

230X230_c5304c0bfe.png

223 ms

230X230_6c2a3eb239.png

230X230_6c2a3eb239.png

222 ms

230X230_e21e4c2988.png

230X230_e21e4c2988.png

225 ms

230X230_bc1d728e5e.jpg

230X230_bc1d728e5e.jpg

223 ms

230X230_a639d2f5d3.png

230X230_a639d2f5d3.png

225 ms

effcab0194.jpg

effcab0194.jpg

226 ms

__utm.gif

__utm.gif

12 ms

info.php

info.php

92 ms

bottom.gif

bottom.gif

69 ms

top.gif

top.gif

70 ms

bg.gif

bg.gif

72 ms

process.jpg

process.jpg

69 ms

nav_bg.jpg

nav_bg.jpg

70 ms

nav_dot.jpg

nav_dot.jpg

67 ms

search.jpg

search.jpg

70 ms

category_bg.jpg

category_bg.jpg

72 ms

cate_dt.jpg

cate_dt.jpg

71 ms

left_info_dot.jpg

left_info_dot.jpg

72 ms

input_bg.gif

input_bg.gif

72 ms

hot_pro.jpg

hot_pro.jpg

25 ms

new_pro_t.jpg

new_pro_t.jpg

377 ms

new_pro_more.jpg

new_pro_more.jpg

23 ms

new_pro_cart.jpg

new_pro_cart.jpg

23 ms

footer_bg.jpg

footer_bg.jpg

97 ms

45 ms

tag.js

tag.js

26 ms

33 ms

Accessibility Review

expandpromotion.ca accessibility score

47

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

<input type="image"> elements do not have [alt] text

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

expandpromotion.ca best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

expandpromotion.ca SEO score

75

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Expandpromotion.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Expandpromotion.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

expandpromotion.ca

Open Graph description is not detected on the main page of Expandpromotion. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: