Tools & Wizards About Us
goto.effectv.com screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

goto.effectv.com

Reach Your Audience with Video Advertising | Effectv

Page Load Speed

4.2 sec in total

First Response

80 ms

Resources Loaded

2.3 sec

Page Rendered

1.8 sec

goto.effectv.com screenshot

About Website

Click here to check amazing Goto Effectv content for United States. Otherwise, check out these important facts you probably never knew about goto.effectv.com

Reach your potential customers with cable, digital video & TV advertising. Effectv helps you deliver your message to the right viewers, with measurable results.

Visit goto.effectv.com

Key Findings

We analyzed Goto.effectv.com page load time and found that the first response time was 80 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

goto.effectv.com performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

12/100

10%

LCP (Largest Contentful Paint)

Value11.1 s

0/100

25%

SI (Speed Index)

Value10.7 s

7/100

10%

TBT (Total Blocking Time)

Value3,230 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.051

99/100

15%

TTI (Time to Interactive)

Value16.8 s

5/100

10%

Network Requests Diagram

goto.effectv.com

80 ms

goto.effectv.com

232 ms

effectv.com

190 ms

www.effectv.com

149 ms

gtm.js

167 ms

Our browser made a total of 124 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Goto.effectv.com, 73% (90 requests) were made to Effectv.com and 4% (5 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (794 ms) relates to the external source Effectv.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 117.1 kB (2%)

Content Size

6.6 MB

After Optimization

6.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Goto.effectv.com main page is 6.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.9 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 107.9 kB

  • Original 132.8 kB
  • After minification 111.1 kB
  • After compression 24.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 21.7 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 107.9 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 5.9 MB
  • After minification 5.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Goto Effectv images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 7.7 kB

  • Original 492.2 kB
  • After minification 492.1 kB
  • After compression 484.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 1.5 kB

  • Original 74.6 kB
  • After minification 74.6 kB
  • After compression 73.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Goto.effectv.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 34 (29%)

Requests Now

116

After Optimization

82

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 116 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Goto Effectv. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

goto.effectv.com

goto.effectv.com

80 ms

goto.effectv.com

goto.effectv.com

232 ms

effectv.com

effectv.com

190 ms

www.effectv.com

www.effectv.com

149 ms

gtm.js

gtm.js

167 ms

evergage.min.js

evergage.min.js

44 ms

35ecadc2e53a2141a409b4c4f031f4be.css

35ecadc2e53a2141a409b4c4f031f4be.css

45 ms

GettyImages-565975029-1.webp

GettyImages-565975029-1.webp

94 ms

GettyImages-1271694534-1.webp

GettyImages-1271694534-1.webp

94 ms

GettyImages-1265249599-1.webp

GettyImages-1265249599-1.webp

96 ms

GettyImages-1205248124-1.webp

GettyImages-1205248124-1.webp

91 ms

GettyImages-1270220008-1.webp

GettyImages-1270220008-1.webp

100 ms

GettyImages-537198829-1-1.webp

GettyImages-537198829-1-1.webp

99 ms

GettyImages-1216616189-1.webp

GettyImages-1216616189-1.webp

95 ms

GettyImages-1210186303-1.webp

GettyImages-1210186303-1.webp

97 ms

mediakit-copy-1-1.webp

mediakit-copy-1-1.webp

96 ms

GettyImages-1314040243-1.webp

GettyImages-1314040243-1.webp

99 ms

Shot_40.jpg

Shot_40.jpg

268 ms

hero1-1-1.png

hero1-1-1.png

100 ms

lazyload.min.js

lazyload.min.js

94 ms

libs.min.js

libs.min.js

97 ms

fullpage.min.js

fullpage.min.js

95 ms

main.min.js

main.min.js

140 ms

Veterans.webp

Veterans.webp

138 ms

Sports-Enthusiast.webp

Sports-Enthusiast.webp

137 ms

Women-in-Tech.webp

Women-in-Tech.webp

143 ms

Suburban-Style.webp

Suburban-Style.webp

142 ms

Singles-in-the-City.webp

Singles-in-the-City.webp

145 ms

Restaurant-Goers.webp

Restaurant-Goers.webp

143 ms

Power-Elite.webp

Power-Elite.webp

144 ms

Pet-Lovers.webp

Pet-Lovers.webp

146 ms

News-Enthusiasts.webp

News-Enthusiasts.webp

147 ms

Interested-in-Travel.webp

Interested-in-Travel.webp

147 ms

Interested-in-Home-Improvement.webp

Interested-in-Home-Improvement.webp

148 ms

Interested-in-Health-and-Fitness.webp

Interested-in-Health-and-Fitness.webp

149 ms

In-market-for-Furniture.webp

In-market-for-Furniture.webp

148 ms

In-Market-for-a-New-Car.webp

In-Market-for-a-New-Car.webp

185 ms

Flourishing-Families.webp

Flourishing-Families.webp

149 ms

Empty-Nesters.webp

Empty-Nesters.webp

184 ms

Booming-with-Confidence.webp

Booming-with-Confidence.webp

188 ms

Clio_Awards-copy-1.webp

Clio_Awards-copy-1.webp

186 ms

Telly-Awards-800x6503096-1-e1636037233832.webp

Telly-Awards-800x6503096-1-e1636037233832.webp

187 ms

Davey-logo3095-1-e1636037315157.webp

Davey-logo3095-1-e1636037315157.webp

108 ms

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.webp

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.webp

109 ms

sprite.svg

sprite.svg

108 ms

search.svg

search.svg

111 ms

long-black-arrow.svg

long-black-arrow.svg

111 ms

sign.svg

sign.svg

112 ms

plus.svg

plus.svg

112 ms

GettyImages-1205248124-1.png

GettyImages-1205248124-1.png

164 ms

GettyImages-1271694534-1.png

GettyImages-1271694534-1.png

121 ms

GettyImages-565975029-1.png

GettyImages-565975029-1.png

122 ms

GettyImages-1265249599-1.png

GettyImages-1265249599-1.png

122 ms

GettyImages-1216616189-1.png

GettyImages-1216616189-1.png

121 ms

mediakit-copy-1-1.png

mediakit-copy-1-1.png

124 ms

GettyImages-1210186303-1.png

GettyImages-1210186303-1.png

123 ms

GettyImages-537198829-1-1.png

GettyImages-537198829-1-1.png

201 ms

GettyImages-1314040243-1.png

GettyImages-1314040243-1.png

119 ms

GettyImages-1270220008-1.png

GettyImages-1270220008-1.png

118 ms

hero2-2.png

hero2-2.png

531 ms

woman-voting-scaled-1-640x360-c-default.jpg

woman-voting-scaled-1-640x360-c-default.jpg

195 ms

watching-xumo-1.jpg

watching-xumo-1.jpg

323 ms

person-driving-car-scaled.jpg

person-driving-car-scaled.jpg

203 ms

premium-video-cover-scaled.jpg

premium-video-cover-scaled.jpg

217 ms

tv-white-background.webp

tv-white-background.webp

321 ms

pexels-taryn-elliott-5309353-1-1.png

pexels-taryn-elliott-5309353-1-1.png

449 ms

Sports-Enthusiast.png

Sports-Enthusiast.png

376 ms

Veterans.png

Veterans.png

414 ms

Suburban-Style.png

Suburban-Style.png

470 ms

Women-in-Tech.png

Women-in-Tech.png

470 ms

Restaurant-Goers.png

Restaurant-Goers.png

473 ms

Power-Elite.png

Power-Elite.png

527 ms

Singles-in-the-City.png

Singles-in-the-City.png

488 ms

Pet-Lovers.png

Pet-Lovers.png

571 ms

News-Enthusiasts.png

News-Enthusiasts.png

648 ms

Interested-in-Travel.png

Interested-in-Travel.png

485 ms

Interested-in-Home-Improvement.png

Interested-in-Home-Improvement.png

599 ms

In-market-for-Furniture.png

In-market-for-Furniture.png

505 ms

Interested-in-Health-and-Fitness.png

Interested-in-Health-and-Fitness.png

501 ms

Flourishing-Families.png

Flourishing-Families.png

524 ms

Empty-Nesters.png

Empty-Nesters.png

525 ms

In-Market-for-a-New-Car.png

In-Market-for-a-New-Car.png

794 ms

Clio_Awards-copy-1.png

Clio_Awards-copy-1.png

545 ms

js

js

143 ms

insight.min.js

insight.min.js

254 ms

analytics.js

analytics.js

342 ms

destination

destination

251 ms

hotjar-1493317.js

hotjar-1493317.js

366 ms

destination

destination

248 ms

destination

destination

247 ms

quant.js

quant.js

401 ms

fbevents.js

fbevents.js

359 ms

munchkin.js

munchkin.js

432 ms

sync

sync

527 ms

sync

sync

469 ms

events.js

events.js

412 ms

tv2track.js

tv2track.js

428 ms

16331593.js

16331593.js

407 ms

Davey-logo3095-1-e1636037315157.png

Davey-logo3095-1-e1636037315157.png

493 ms

Booming-with-Confidence.png

Booming-with-Confidence.png

498 ms

Telly-Awards-800x6503096-1-e1636037233832.png

Telly-Awards-800x6503096-1-e1636037233832.png

506 ms

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.png

Rareview-Wins-Platinum-Hermes-Creative-Award-copy-1-1.png

513 ms

GothamPro.svg

GothamPro.svg

448 ms

GothamPro.woff

GothamPro.woff

546 ms

GothamPro-Bold.svg

GothamPro-Bold.svg

457 ms

GothamPro-Bold.woff

GothamPro-Bold.woff

547 ms

GothamPro-Medium.svg

GothamPro-Medium.svg

505 ms

GothamPro-Medium.woff

GothamPro-Medium.woff

505 ms

tv-white-background.jpg

tv-white-background.jpg

436 ms

insight.beta.min.js

insight.beta.min.js

160 ms

collect

collect

107 ms

collect

collect

69 ms

collect

collect

85 ms

modules.84f80a92c39bbd76564a.js

modules.84f80a92c39bbd76564a.js

108 ms

insight_tag_errors.gif

insight_tag_errors.gif

113 ms

cnv

cnv

19 ms

insight_tag_errors.gif

insight_tag_errors.gif

110 ms

saq_pxl

saq_pxl

23 ms

munchkin.js

munchkin.js

18 ms

tv2track.php

tv2track.php

23 ms

collect

collect

50 ms

visitWebPage

visitWebPage

133 ms

ga-audiences

ga-audiences

37 ms

browser

browser

350 ms

Accessibility Review

goto.effectv.com accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

goto.effectv.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

goto.effectv.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Goto.effectv.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Goto.effectv.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

goto.effectv.com

Open Graph data is detected on the main page of Goto Effectv. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: