Report Summary

  • 0

    Performance

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

media.economist.com

The Economist | World News, Economics, Politics, Business & Finance

Page Load Speed

3.9 sec in total

First Response

33 ms

Resources Loaded

975 ms

Page Rendered

2.8 sec

media.economist.com screenshot

About Website

Click here to check amazing Media Economist content for United States. Otherwise, check out these important facts you probably never knew about media.economist.com

Authoritative global news and analysis. Offering fair-minded, fact-checked coverage of world politics, economics, business, science and tech, culture and more

Visit media.economist.com

Key Findings

We analyzed Media.economist.com page load time and found that the first response time was 33 ms and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

media.economist.com performance score

0

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

83/100

10%

LCP (Largest Contentful Paint)

Value4.6 s

36/100

25%

SI (Speed Index)

Value0

0/100

10%

TBT (Total Blocking Time)

Value2,330 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.031

100/100

15%

TTI (Time to Interactive)

Value17.4 s

4/100

10%

Network Requests Diagram

media.economist.com

33 ms

379 ms

a80ec2eae7adc264.css

52 ms

30605e73dd3f3fe5.css

71 ms

polyfills-c67a75d1b6f99dc8.js

102 ms

Our browser made a total of 73 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Media.economist.com, 90% (66 requests) were made to Economist.com and 3% (2 requests) were made to Cdn.tinypass.com. The less responsive or slowest element that took the longest time to load (386 ms) relates to the external source Economist.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 456.1 kB (7%)

Content Size

6.3 MB

After Optimization

5.8 MB

In fact, the total size of Media.economist.com main page is 6.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 4.7 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 446.4 kB

  • Original 530.9 kB
  • After minification 530.7 kB
  • After compression 84.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 446.4 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 9.2 kB

  • Original 4.7 MB
  • After minification 4.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Media Economist images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 409 B

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 1.0 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 88 B

  • Original 18.5 kB
  • After minification 18.5 kB
  • After compression 18.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Media.economist.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (39%)

Requests Now

71

After Optimization

43

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Media Economist. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

media.economist.com accessibility score

100

Accessibility Issues

Best Practices

media.economist.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

media.economist.com SEO score

92

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Media.economist.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Media.economist.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Media Economist. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: