Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

shop.ethixmerch.com

Custom Merch, USA & Union Made, Eco-Friendly — EthixMerch

Page Load Speed

1.2 sec in total

First Response

278 ms

Resources Loaded

812 ms

Page Rendered

148 ms

shop.ethixmerch.com screenshot

About Website

Visit shop.ethixmerch.com now to see the best up-to-date Shop Ethix Merch content for United States and also check out these interesting facts you probably never knew about shop.ethixmerch.com

EthixMerch is your source for ethical custom-printed merch, including USA and union-made, planet-friendly, and organic products. Wear your values; swag responsibly!

Visit shop.ethixmerch.com

Key Findings

We analyzed Shop.ethixmerch.com page load time and found that the first response time was 278 ms and then it took 960 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

shop.ethixmerch.com performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

29/100

10%

LCP (Largest Contentful Paint)

Value5.3 s

22/100

25%

SI (Speed Index)

Value5.6 s

53/100

10%

TBT (Total Blocking Time)

Value2,670 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value11.9 s

17/100

10%

Network Requests Diagram

shop.ethixmerch.com

278 ms

jQueryScriptCombiner.ashx

137 ms

Core.js

25 ms

ScriptConstants.ashx

40 ms

combined_CDE1041D7FDC7D2F67B6636C0246A071.css

7 ms

Our browser made a total of 41 requests to load all elements on the main page. We found that 41% of them (17 requests) were addressed to the original Shop.ethixmerch.com, 39% (16 requests) were made to Commonmedia.asicentral.com and 15% (6 requests) were made to Ethixmerch.com. The less responsive or slowest element that took the longest time to load (334 ms) relates to the external source Salesiq.zoho.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 321.5 kB (56%)

Content Size

577.3 kB

After Optimization

255.8 kB

In fact, the total size of Shop.ethixmerch.com main page is 577.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Javascripts take 244.0 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 57.1 kB

  • Original 73.3 kB
  • After minification 71.4 kB
  • After compression 16.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 57.1 kB or 78% of the original size.

Image Optimization

-3%

Potential reduce by 4.2 kB

  • Original 156.5 kB
  • After minification 152.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shop Ethix Merch images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 177.8 kB

  • Original 244.0 kB
  • After minification 243.8 kB
  • After compression 66.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 177.8 kB or 73% of the original size.

CSS Optimization

-80%

Potential reduce by 82.4 kB

  • Original 103.6 kB
  • After minification 98.7 kB
  • After compression 21.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shop.ethixmerch.com needs all CSS files to be minified and compressed as it can save up to 82.4 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 13 (33%)

Requests Now

40

After Optimization

27

The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shop Ethix Merch. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

shop.ethixmerch.com accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

shop.ethixmerch.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

shop.ethixmerch.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shop.ethixmerch.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Shop.ethixmerch.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Shop Ethix Merch. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: