Tools & Wizards About Us
fairtrade.ca screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

fairtrade.ca

Fairtrade Canada | Canada’s Trusted Fair Trade Certification

Page Load Speed

1.8 sec in total

First Response

129 ms

Resources Loaded

627 ms

Page Rendered

1.1 sec

fairtrade.ca screenshot

About Website

Click here to check amazing Fairtrade content for Canada. Otherwise, check out these important facts you probably never knew about fairtrade.ca

The Canadian member of the world's largest and most recognized fair trade system - we are working to make trade fair for farmers and workers.

Visit fairtrade.ca

Key Findings

We analyzed Fairtrade.ca page load time and found that the first response time was 129 ms and then it took 1.7 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

fairtrade.ca performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

57/100

10%

LCP (Largest Contentful Paint)

Value16.6 s

0/100

25%

SI (Speed Index)

Value5.8 s

49/100

10%

TBT (Total Blocking Time)

Value1,140 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value16.9 s

5/100

10%

Network Requests Diagram

fairtrade.ca

129 ms

fairtrade.ca

117 ms

hotjar-3207968.js

102 ms

tribe-events-pro-mini-calendar-block.min.css

26 ms

style.min.css

41 ms

Our browser made a total of 69 requests to load all elements on the main page. We found that 90% of them (62 requests) were addressed to the original Fairtrade.ca, 3% (2 requests) were made to Static.hotjar.com and 3% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (216 ms) belongs to the original domain Fairtrade.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 70.1 kB (2%)

Content Size

3.0 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Fairtrade.ca main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 58.9 kB

  • Original 76.0 kB
  • After minification 73.6 kB
  • After compression 17.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 58.9 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 4.0 kB

  • Original 2.7 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fairtrade images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 641 B

  • Original 83.9 kB
  • After minification 83.8 kB
  • After compression 83.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-7%

Potential reduce by 6.6 kB

  • Original 96.1 kB
  • After minification 94.0 kB
  • After compression 89.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fairtrade.ca has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 38 (62%)

Requests Now

61

After Optimization

23

  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fairtrade. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

fairtrade.ca

fairtrade.ca

129 ms

fairtrade.ca

fairtrade.ca

117 ms

hotjar-3207968.js

hotjar-3207968.js

102 ms

tribe-events-pro-mini-calendar-block.min.css

tribe-events-pro-mini-calendar-block.min.css

26 ms

style.min.css

style.min.css

41 ms

styles.css

styles.css

36 ms

jquery-ui.min.css

jquery-ui.min.css

35 ms

jquery-ui.structure.min.css

jquery-ui.structure.min.css

44 ms

jquery-ui.theme.min.css

jquery-ui.theme.min.css

51 ms

style.min.css

style.min.css

77 ms

cartograph.css

cartograph.css

60 ms

historical-occurrences-public.css

historical-occurrences-public.css

54 ms

style.css

style.css

83 ms

css

css

37 ms

css

css

53 ms

all.min.css

all.min.css

63 ms

select2.min.css

select2.min.css

71 ms

magnific-popup.css

magnific-popup.css

118 ms

slick.css

slick.css

78 ms

slick-theme.css

slick-theme.css

86 ms

bundle.css

bundle.css

98 ms

language-cookie.js

language-cookie.js

116 ms

jquery.min.js

jquery.min.js

115 ms

jquery-migrate.min.js

jquery-migrate.min.js

114 ms

core.min.js

core.min.js

135 ms

datepicker.min.js

datepicker.min.js

135 ms

daft_filter.js

daft_filter.js

135 ms

cartograph.js

cartograph.js

139 ms

public.js

public.js

134 ms

division-tabs-public.js

division-tabs-public.js

138 ms

division-dropdown-public.js

division-dropdown-public.js

165 ms

js

js

82 ms

idle-timer.min.js

idle-timer.min.js

155 ms

custom.js

custom.js

160 ms

common.js

common.js

208 ms

select2.full.min.js

select2.full.min.js

156 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

154 ms

slick.min.js

slick.min.js

207 ms

app.js

app.js

216 ms

modules.349061f2d87d84c4c336.js

modules.349061f2d87d84c4c336.js

45 ms

hotjar-3207968.js

hotjar-3207968.js

44 ms

gtm.js

gtm.js

54 ms

what-is-fairtrade-hero-1024x683.jpg

what-is-fairtrade-hero-1024x683.jpg

57 ms

banana-workers.3.ecuador-1024x683.jpg

banana-workers.3.ecuador-1024x683.jpg

41 ms

take-action-hero-1024x683.jpg

take-action-hero-1024x683.jpg

59 ms

for-business-hero-1024x684.jpg

for-business-hero-1024x684.jpg

40 ms

homepage-hero.jpg

homepage-hero.jpg

56 ms

Fairtrade_Mark.png

Fairtrade_Mark.png

39 ms

world-map.svg

world-map.svg

106 ms

stat1.png

stat1.png

58 ms

stat2.png

stat2.png

132 ms

stat2023c.png

stat2023c.png

146 ms

stat4.png

stat4.png

59 ms

stat5.png

stat5.png

133 ms

Fairtrade_Icon_Black_Application-300x300.png

Fairtrade_Icon_Black_Application-300x300.png

132 ms

Fairtrade_Icon_Green_Cooperative-300x300.png

Fairtrade_Icon_Green_Cooperative-300x300.png

134 ms

Fairtrade_Icon_Black_Digitalization-supply-chains-300x300.png

Fairtrade_Icon_Black_Digitalization-supply-chains-300x300.png

134 ms

Fairtrade_Icon_Black_Dialogue-300x300.png

Fairtrade_Icon_Black_Dialogue-300x300.png

133 ms

Fairbruary-Campaign-800x534.jpg

Fairbruary-Campaign-800x534.jpg

135 ms

20231115-Conference-Services-Oliver-De-Volpi-058-800x534.jpg

20231115-Conference-Services-Oliver-De-Volpi-058-800x534.jpg

135 ms

Article-hero-image.png

Article-hero-image.png

137 ms

Aceh-Indonesia-coffee-producers-scaled.jpg

Aceh-Indonesia-coffee-producers-scaled.jpg

136 ms

footer-logo.svg

footer-logo.svg

138 ms

FreeSans.woff

FreeSans.woff

119 ms

FreeSansBold.woff

FreeSansBold.woff

119 ms

AlegreyaSans-Black.ttf

AlegreyaSans-Black.ttf

32 ms

fa-light-300.woff

fa-light-300.woff

28 ms

fa-regular-400.woff

fa-regular-400.woff

27 ms

fa-solid-900.woff

fa-solid-900.woff

28 ms

Accessibility Review

fairtrade.ca accessibility score

95

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

fairtrade.ca best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

fairtrade.ca SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fairtrade.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fairtrade.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

fairtrade.ca

Open Graph data is detected on the main page of Fairtrade. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: