Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

fashionmall.de

fashionmall.de

Page Load Speed

7.2 sec in total

First Response

389 ms

Resources Loaded

6.3 sec

Page Rendered

471 ms

fashionmall.de screenshot

About Website

Click here to check amazing Fashionmall content. Otherwise, check out these important facts you probably never knew about fashionmall.de

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Key Findings

We analyzed Fashionmall.de page load time and found that the first response time was 389 ms and then it took 6.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

fashionmall.de performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value10.9 s

0/100

25%

SI (Speed Index)

Value15.2 s

1/100

10%

TBT (Total Blocking Time)

Value8,030 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.135

80/100

15%

TTI (Time to Interactive)

Value15.7 s

6/100

10%

Network Requests Diagram

fashionmall.de

389 ms

www.fashionmall.de

1493 ms

bootstrap.css

558 ms

offcanvas-menu.css

223 ms

pnotify.custom.css

225 ms

Our browser made a total of 75 requests to load all elements on the main page. We found that 88% of them (66 requests) were addressed to the original Fashionmall.de, 3% (2 requests) were made to Code.jquery.com and 3% (2 requests) were made to Maxcdn.bootstrapcdn.com. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Fashionmall.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (37%)

Content Size

2.9 MB

After Optimization

1.8 MB

In fact, the total size of Fashionmall.de main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-93%

Potential reduce by 113.6 kB

  • Original 122.7 kB
  • After minification 90.7 kB
  • After compression 9.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 32.0 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 113.6 kB or 93% of the original size.

Image Optimization

-2%

Potential reduce by 24.9 kB

  • Original 1.6 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fashionmall images are well optimized though.

JavaScript Optimization

-79%

Potential reduce by 631.6 kB

  • Original 803.0 kB
  • After minification 589.6 kB
  • After compression 171.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 631.6 kB or 79% of the original size.

CSS Optimization

-86%

Potential reduce by 335.4 kB

  • Original 392.2 kB
  • After minification 320.6 kB
  • After compression 56.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fashionmall.de needs all CSS files to be minified and compressed as it can save up to 335.4 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 39 (57%)

Requests Now

69

After Optimization

30

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fashionmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

fashionmall.de accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

fashionmall.de best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

fashionmall.de SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fashionmall.de can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fashionmall.de main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Fashionmall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: