Tools & Wizards About Us
filson.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

filson.com

Filson - Better Outdoor Clothes, Bags, and Accessories

Page Load Speed

1.6 sec in total

First Response

9 ms

Resources Loaded

951 ms

Page Rendered

689 ms

filson.com screenshot

About Website

Visit filson.com now to see the best up-to-date Filson content for United States and also check out these interesting facts you probably never knew about filson.com

Filson unfailing goods are made with the best materials and craftsmanship. Building a legacy of quality and durability since 1897.

Visit filson.com

Key Findings

We analyzed Filson.com page load time and found that the first response time was 9 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

filson.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value7.2 s

5/100

25%

SI (Speed Index)

Value18.0 s

0/100

10%

TBT (Total Blocking Time)

Value7,640 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value41.9 s

0/100

10%

Network Requests Diagram

filson.com

9 ms

www.filson.com

65 ms

purify.min.js

62 ms

lpb2sfn.css

56 ms

calendar.min.css

11 ms

Our browser made a total of 179 requests to load all elements on the main page. We found that 33% of them (59 requests) were addressed to the original Filson.com, 34% (60 requests) were made to Filson-canto.imgix.net and 19% (34 requests) were made to Filson-m2.imgix.net. The less responsive or slowest element that took the longest time to load (321 ms) belongs to the original domain Filson.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 292.4 kB (4%)

Content Size

6.8 MB

After Optimization

6.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Filson.com main page is 6.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.9 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 280.8 kB

  • Original 348.4 kB
  • After minification 345.8 kB
  • After compression 67.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 280.8 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 284 B

  • Original 5.9 MB
  • After minification 5.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Filson images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 10.8 kB

  • Original 376.7 kB
  • After minification 376.7 kB
  • After compression 365.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 502 B

  • Original 169.7 kB
  • After minification 169.7 kB
  • After compression 169.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Filson.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 68 (41%)

Requests Now

166

After Optimization

98

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 166 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Filson. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 46 to 1 for JavaScripts and from 24 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

filson.com

filson.com

9 ms

www.filson.com

www.filson.com

65 ms

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purify.min.js

62 ms

lpb2sfn.css

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56 ms

calendar.min.css

calendar.min.css

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paymentfont.min.css

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25 ms

groupprice.min.css

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38 ms

styles.min.css

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38 ms

grid.min.css

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39 ms

opentip.min.css

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41 ms

colpick.min.css

colpick.min.css

44 ms

calendar.min.css

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44 ms

magnific-popup.min.css

magnific-popup.min.css

45 ms

location.min.css

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slick.min.css

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50 ms

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50 ms

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54 ms

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52 ms

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algoliaBundle.min.js

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price-utils.min.js

price-utils.min.js

9 ms

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213 ms

stores-min.jpg

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186 ms

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162 ms

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160 ms

trove%20v3.jpg

trove%20v3.jpg

187 ms

lightweight_ak_guide_shirts_hero_mobile-min.jpg

lightweight_ak_guide_shirts_hero_mobile-min.jpg

215 ms

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short_lined_cruiser_two_box_new_customers-min.jpg

212 ms

camp_shirts_2_box_redux-min.jpg

camp_shirts_2_box_redux-min.jpg

215 ms

tin_cloth_bags_discovery_box_mobile-min.jpg

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217 ms

404.png

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213 ms

pants_two_box_2-min.jpg

pants_two_box_2-min.jpg

251 ms

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224 ms

fishing_shirts_mobile-min.jpg

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234 ms

Wax_Jackets.jpg

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231 ms

Banner_Carousel_5_-min.jpg

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227 ms

Banner_Carousel_6_-min.jpg

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229 ms

Backpacks.jpg

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235 ms

shirt_jackets_hero_mobile-min.jpg

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240 ms

Duffle_Bags.jpg

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238 ms

1x1_BestSellers_D.jpg

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246 ms

Filson_Seattle_1_1_Cropped_1_34.jpg

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250 ms

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246 ms

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295 ms

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248 ms

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299 ms

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254 ms

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255 ms

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295 ms

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292 ms

Retail_Vancouver_M.jpg

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294 ms

fishing_jackets_2_box-min.jpg

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257 ms

black.png

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261 ms

flag_placeholder.png

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266 ms

modal.min.js

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97 ms

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138 ms

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59 ms

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113 ms

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112 ms

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128 ms

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127 ms

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138 ms

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135 ms

uiRegistry.min.js

uiRegistry.min.js

174 ms

storage.min.js

storage.min.js

68 ms

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274 ms

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storage.min.js

storage.min.js

40 ms

amazon-pay-config.min.js

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36 ms

jquery-storageapi.min.js

jquery-storageapi.min.js

174 ms

template.min.js

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22 ms

text.min.js

text.min.js

165 ms

key-codes.min.js

key-codes.min.js

27 ms

widget.min.js

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181 ms

core.min.js

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178 ms

translate.min.js

translate.min.js

92 ms

z-index.min.js

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93 ms

url.min.js

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3 ms

Accessibility Review

filson.com accessibility score

74

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

[role]s are not contained by their required parent element

High

[aria-*] attributes do not have valid values

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

filson.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

filson.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Filson.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Filson.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

filson.com

Open Graph data is detected on the main page of Filson. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: