Tools & Wizards About Us
firebrandbbq.com.au screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

firebrandbbq.com.au

Firebrand® BBQ - We know Charcoal. We love BBQ. - Firebrand® BBQ

Page Load Speed

17.2 sec in total

First Response

459 ms

Resources Loaded

14.4 sec

Page Rendered

2.3 sec

firebrandbbq.com.au screenshot

About Website

Click here to check amazing Firebrand BBQ content for Australia. Otherwise, check out these important facts you probably never knew about firebrandbbq.com.au

Firebrand® BBQ online store. Best quality range of BBQ charcoal, shisha, BBQ grills and accessories worldwide. We know Charcoal. We love BBQ.

Visit firebrandbbq.com.au

Key Findings

We analyzed Firebrandbbq.com.au page load time and found that the first response time was 459 ms and then it took 16.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

firebrandbbq.com.au performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value5.1 s

25/100

25%

SI (Speed Index)

Value26.5 s

0/100

10%

TBT (Total Blocking Time)

Value6,030 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.047

99/100

15%

TTI (Time to Interactive)

Value27.2 s

0/100

10%

Network Requests Diagram

firebrandbbq.com.au

459 ms

firebrandbbq.com.au

3014 ms

wp-emoji-release.min.js

671 ms

style.css

691 ms

bootstrap.css

694 ms

Our browser made a total of 120 requests to load all elements on the main page. We found that 82% of them (98 requests) were addressed to the original Firebrandbbq.com.au, 3% (3 requests) were made to Google.com and 2% (2 requests) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (7.7 sec) relates to the external source Zip.co.

Page Optimization Overview & Recommendations

Page size can be reduced by 357.8 kB (15%)

Content Size

2.4 MB

After Optimization

2.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Firebrandbbq.com.au main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 265.7 kB

  • Original 324.6 kB
  • After minification 307.7 kB
  • After compression 58.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 265.7 kB or 82% of the original size.

Image Optimization

-9%

Potential reduce by 82.9 kB

  • Original 910.2 kB
  • After minification 827.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Firebrand BBQ images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 6.4 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 1.1 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 2.7 kB

  • Original 78.6 kB
  • After minification 78.4 kB
  • After compression 75.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Firebrandbbq.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 84 (76%)

Requests Now

110

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 110 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Firebrand BBQ. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 68 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

firebrandbbq.com.au

firebrandbbq.com.au

459 ms

firebrandbbq.com.au

firebrandbbq.com.au

3014 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

671 ms

style.css

style.css

691 ms

bootstrap.css

bootstrap.css

694 ms

sbr-styles.css

sbr-styles.css

688 ms

sbi-styles.min.css

sbi-styles.min.css

676 ms

styles.css

styles.css

1301 ms

awb.min.css

awb.min.css

1314 ms

woocommerce-zipmoney-payment-front.css

woocommerce-zipmoney-payment-front.css

1319 ms

wishlist.css

wishlist.css

1341 ms

style.css

style.css

1368 ms

ytprefs.min.css

ytprefs.min.css

1343 ms

awdr_style.css

awdr_style.css

1943 ms

flatsome.css

flatsome.css

1961 ms

flatsome-shop.css

flatsome-shop.css

1993 ms

style.css

style.css

2002 ms

jquery.min.js

jquery.min.js

2006 ms

jquery-migrate.min.js

jquery-migrate.min.js

2018 ms

zip-widget.min.js

zip-widget.min.js

30 ms

moment-with-locales.min.js

moment-with-locales.min.js

2627 ms

pikaday-1.8.0.min.js

pikaday-1.8.0.min.js

2617 ms

pw-gift-cards.js

pw-gift-cards.js

2664 ms

jquery.bind-first-0.2.3.min.js

jquery.bind-first-0.2.3.min.js

2663 ms

js.cookie-2.1.3.min.js

js.cookie-2.1.3.min.js

2690 ms

public.js

public.js

2708 ms

ytprefs.min.js

ytprefs.min.js

3288 ms

zip-widget.min.js

zip-widget.min.js

53 ms

email-decode.min.js

email-decode.min.js

2054 ms

wc-blocks.css

wc-blocks.css

2892 ms

h5vp.css

h5vp.css

2892 ms

frontend.css

frontend.css

2929 ms

select2.css

select2.css

2929 ms

js

js

92 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

2928 ms

wp-polyfill.min.js

wp-polyfill.min.js

3330 ms

hooks.min.js

hooks.min.js

3367 ms

i18n.min.js

i18n.min.js

3346 ms

main.js

main.js

3568 ms

index.js

index.js

3575 ms

api.js

api.js

63 ms

api.js

api.js

88 ms

square-marketplace.js

square-marketplace.js

88 ms

js

js

106 ms

index.js

index.js

3584 ms

rcfwc.js

rcfwc.js

3970 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

3933 ms

js.cookie.min.js

js.cookie.min.js

3943 ms

woocommerce.min.js

woocommerce.min.js

4145 ms

sourcebuster.min.js

sourcebuster.min.js

4150 ms

order-attribution.min.js

order-attribution.min.js

3547 ms

site_main.js

site_main.js

3972 ms

awdr-dynamic-price.js

awdr-dynamic-price.js

3953 ms

gtm4wp-ecommerce-generic.js

gtm4wp-ecommerce-generic.js

3966 ms

gtm4wp-woocommerce.js

gtm4wp-woocommerce.js

4170 ms

thickbox.js

thickbox.js

3708 ms

woocommerce-zipmoney-payment-front.js

woocommerce-zipmoney-payment-front.js

3138 ms

zip_order_button.js

zip_order_button.js

3770 ms

mailchimp-woocommerce-public.min.js

mailchimp-woocommerce-public.min.js

3743 ms

hoverIntent.min.js

hoverIntent.min.js

3919 ms

flatsome.js

flatsome.js

3944 ms

wishlist.js

wishlist.js

3927 ms

flatsome-live-search.js

flatsome-live-search.js

3537 ms

index.js

index.js

3722 ms

flatsome-lazy-load.js

flatsome-lazy-load.js

3725 ms

awdr_pro.js

awdr_pro.js

3953 ms

woocommerce.js

woocommerce.js

3940 ms

fitvids.min.js

fitvids.min.js

4019 ms

cart-fragments.min.js

cart-fragments.min.js

4126 ms

fbevents.js

fbevents.js

251 ms

gtm.js

gtm.js

250 ms

1dab5f6204f2139183b09bff4.js

1dab5f6204f2139183b09bff4.js

501 ms

08079

08079

432 ms

reCAPTCHA-logo@2x.png

reCAPTCHA-logo@2x.png

167 ms

Primary-Logo-Colour-600x249.png

Primary-Logo-Colour-600x249.png

478 ms

plyr-v3.7.8.js

plyr-v3.7.8.js

3537 ms

react.min.js

react.min.js

3529 ms

react-dom.min.js

react-dom.min.js

3754 ms

underscore.min.js

underscore.min.js

3733 ms

wp-util.min.js

wp-util.min.js

3837 ms

frontend.js

frontend.js

3952 ms

v2.zopim.com

v2.zopim.com

255 ms

ao_logo_a5f1aec796.svg

ao_logo_a5f1aec796.svg

983 ms

asset_composer.js

asset_composer.js

44 ms

tAFwAAABAgAAAAABBgAAAAABFgAAAAAAtgAAAAAAugAAAAABOgAA=

tAFwAAABAgAAAAABBgAAAAABFgAAAAAAtgAAAAAAugAAAAABOgAA=

11 ms

7659 ms

jquery.selectBox.min.js

jquery.selectBox.min.js

3779 ms

jquery.prettyPhoto.min.js

jquery.prettyPhoto.min.js

3732 ms

jquery.yith-wcwl.min.js

jquery.yith-wcwl.min.js

3931 ms

add-to-cart-variation.min.js

add-to-cart-variation.min.js

3744 ms

packery.pkgd.min.js

packery.pkgd.min.js

3869 ms

sbr-feed.js

sbr-feed.js

3959 ms

sbi-scripts.min.js

sbi-scripts.min.js

3728 ms

selectWoo.full.min.js

selectWoo.full.min.js

3758 ms

recaptcha__en_gb.js

recaptcha__en_gb.js

28 ms

fl-icons.ttf

fl-icons.ttf

4163 ms

warpaint-webfont.woff

warpaint-webfont.woff

3126 ms

sbi-sprite.png

sbi-sprite.png

3832 ms

Firebrand_Logo_18.png

Firebrand_Logo_18.png

3421 ms

aussie-owned-header-icon-2.png

aussie-owned-header-icon-2.png

3582 ms

sydneys-bbq-mecca-header-icon-2-1.png

sydneys-bbq-mecca-header-icon-2-1.png

3864 ms

google-1708910694ChIJBTSce8WZEmsRdnzv6rgMChristineG-avatar-150.png

google-1708910694ChIJBTSce8WZEmsRdnzv6rgMChristineG-avatar-150.png

3745 ms

google-1708730998ChIJBTSce8WZEmsRdnzv6rgMChristineG-avatar-150.png

google-1708730998ChIJBTSce8WZEmsRdnzv6rgMChristineG-avatar-150.png

3765 ms

google-1708642736ChIJBTSce8WZEmsRdnzv6rgMMalekDablan-avatar-150.png

google-1708642736ChIJBTSce8WZEmsRdnzv6rgMMalekDablan-avatar-150.png

3734 ms

google-1705130080ChIJBTSce8WZEmsRdnzv6rgMStuartMeredith-avatar-150.png

google-1705130080ChIJBTSce8WZEmsRdnzv6rgMStuartMeredith-avatar-150.png

3378 ms

secured.png

secured.png

3713 ms

recaptcha__en.js

recaptcha__en.js

9 ms

1f525.svg

1f525.svg

245 ms

1f64b-1f3fb.svg

1f64b-1f3fb.svg

191 ms

firebrandbbq.com.au

firebrandbbq.com.au

2442 ms

loadingAnimation.gif

loadingAnimation.gif

467 ms

435086147_1586797361896091_484670003946191073_n.webpfull.jpg

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942 ms

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1020 ms

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1051 ms

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1065 ms

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1128 ms

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1437 ms

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1607 ms

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1664 ms

flatsome.js

flatsome.js

20 ms

Accessibility Review

firebrandbbq.com.au accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

firebrandbbq.com.au best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

firebrandbbq.com.au SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Firebrandbbq.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Firebrandbbq.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

firebrandbbq.com.au

Open Graph data is detected on the main page of Firebrand BBQ. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: