Tools & Wizards About Us
firstmerchants.com screenshot

Report Summary

  • 4

    Performance

    Renders faster than
    20% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

firstmerchants.com

Helping You Prosper | First Merchants Bank

Page Load Speed

4.5 sec in total

First Response

34 ms

Resources Loaded

3.4 sec

Page Rendered

989 ms

firstmerchants.com screenshot

About Website

Click here to check amazing First Merchants content for United States. Otherwise, check out these important facts you probably never knew about firstmerchants.com

Benefit from the top-notch, high quality banking and financial services to suit your personal and professional needs. Only with First Merchants Bank.

Visit firstmerchants.com

Key Findings

We analyzed Firstmerchants.com page load time and found that the first response time was 34 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

firstmerchants.com performance score

4

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.4 s

7/100

10%

LCP (Largest Contentful Paint)

Value9.3 s

1/100

25%

SI (Speed Index)

Value10.9 s

6/100

10%

TBT (Total Blocking Time)

Value8,290 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.544

13/100

15%

TTI (Time to Interactive)

Value29.2 s

0/100

10%

Network Requests Diagram

firstmerchants.com

34 ms

www.firstmerchants.com

286 ms

common.js

118 ms

WebResource.axd

326 ms

addsearch-search-ui.min.css

80 ms

Our browser made a total of 102 requests to load all elements on the main page. We found that 51% of them (52 requests) were addressed to the original Firstmerchants.com, 8% (8 requests) were made to Youtube.com and 7% (7 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Bat.bing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 118.1 kB (8%)

Content Size

1.5 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Firstmerchants.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 631.7 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 100.0 kB

  • Original 122.1 kB
  • After minification 115.0 kB
  • After compression 22.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 100.0 kB or 82% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 631.7 kB
  • After minification 631.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. First Merchants images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 18.1 kB

  • Original 626.5 kB
  • After minification 626.3 kB
  • After compression 608.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 121.3 kB
  • After minification 121.3 kB
  • After compression 121.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Firstmerchants.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 60 (67%)

Requests Now

89

After Optimization

29

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 89 CSS, Javascripts, AJAX and image requests in order to completely render the main page of First Merchants. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

firstmerchants.com

firstmerchants.com

34 ms

www.firstmerchants.com

www.firstmerchants.com

286 ms

common.js

common.js

118 ms

WebResource.axd

WebResource.axd

326 ms

addsearch-search-ui.min.css

addsearch-search-ui.min.css

80 ms

css

css

336 ms

css2

css2

69 ms

all.css

all.css

63 ms

toolkit.css

toolkit.css

358 ms

jquery-3.3.1.min.js

jquery-3.3.1.min.js

61 ms

addthis_widget.js

addthis_widget.js

107 ms

addsearch-search-ui.min.js

addsearch-search-ui.min.js

102 ms

urlsearchparams.min.js

urlsearchparams.min.js

52 ms

c4df9567-d8bb-41a2-bebc-f2ae7857238d

c4df9567-d8bb-41a2-bebc-f2ae7857238d

66 ms

WebResource.axd

WebResource.axd

102 ms

sitefinity-insight-client.min.3.1.7.js

sitefinity-insight-client.min.3.1.7.js

64 ms

WebResource.axd

WebResource.axd

290 ms

js

js

462 ms

js

js

282 ms

st-main.js

st-main.js

461 ms

toolkit.js

toolkit.js

492 ms

gtm.js

gtm.js

217 ms

XAcPmb777tY

XAcPmb777tY

156 ms

fmb_logo_header.svg

fmb_logo_header.svg

77 ms

angle-left-regular.png

angle-left-regular.png

90 ms

search-icon.svg

search-icon.svg

76 ms

user-light.png

user-light.png

88 ms

usd-circle.png

usd-circle.png

86 ms

appleapp-btn.png

appleapp-btn.png

88 ms

googleplay-btn.png

googleplay-btn.png

89 ms

arrow-right-blue.png

arrow-right-blue.png

110 ms

google-play-badge.jpg

google-play-badge.jpg

106 ms

download-app-store.jpg

download-app-store.jpg

105 ms

scroll-to-top-arrow.svg

scroll-to-top-arrow.svg

107 ms

2023_personalization-prospect7-page1920x606.jpg

2023_personalization-prospect7-page1920x606.jpg

167 ms

contribution.svg

contribution.svg

107 ms

angle-right-regular.png

angle-right-regular.png

168 ms

awards.svg

awards.svg

175 ms

team.svg

team.svg

168 ms

resourcelibrary.svg

resourcelibrary.svg

171 ms

honeycomb-hero-graphic1920x630.jpg

honeycomb-hero-graphic1920x630.jpg

177 ms

mark-hardwick.jpg

mark-hardwick.jpg

173 ms

quote-icon.png

quote-icon.png

176 ms

first-merchants-bank-s-p-top-509551e596-f7c6-4081-aba7-c0d60dd4da06.jpg

first-merchants-bank-s-p-top-509551e596-f7c6-4081-aba7-c0d60dd4da06.jpg

174 ms

first-merchants-i-wish-i-had-learned-that-1200x630.jpg

first-merchants-i-wish-i-had-learned-that-1200x630.jpg

247 ms

carousel-image.jpg

carousel-image.jpg

245 ms

1101_detroit-fitzgerald-locations700x400.jpg

1101_detroit-fitzgerald-locations700x400.jpg

245 ms

4q23-best-ceo-award350x300.png

4q23-best-ceo-award350x300.png

241 ms

wish-i-had-learned366d97fe-4fae-444e-a5bd-47b5651bfe97.jpg

wish-i-had-learned366d97fe-4fae-444e-a5bd-47b5651bfe97.jpg

245 ms

fmb_logo_footer.svg

fmb_logo_footer.svg

242 ms

equalhousinglender.svg

equalhousinglender.svg

308 ms

memberfdic.svg

memberfdic.svg

309 ms

fmb_logo_header.svg

fmb_logo_header.svg

311 ms

map-pin-icon.svg

map-pin-icon.svg

232 ms

angle-down-regular.png

angle-down-regular.png

229 ms

mobile-phone-icon.svg

mobile-phone-icon.svg

229 ms

chat-bubble-icon.svg

chat-bubble-icon.svg

302 ms

facebook-icon.svg

facebook-icon.svg

305 ms

linkedin-icon.svg

linkedin-icon.svg

304 ms

youtube-icon.svg

youtube-icon.svg

303 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0C4n.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0C4n.ttf

205 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0C4n.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0C4n.ttf

278 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0C4n.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0C4n.ttf

361 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1y4n.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1y4n.ttf

362 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1y4n.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1y4n.ttf

361 ms

fa-solid-900.ttf

fa-solid-900.ttf

1069 ms

fa-regular-400.ttf

fa-regular-400.ttf

1040 ms

PAJJhLM6sSoWKfWCAAwDAjgbRAAB42mNgYGBkAIIbCZo5IPrmUn0hGA0AO8EFTQAA

PAJJhLM6sSoWKfWCAAwDAjgbRAAB42mNgYGBkAIIbCZo5IPrmUn0hGA0AO8EFTQAA

57 ms

iframe_api

iframe_api

238 ms

XAcPmb777tY

XAcPmb777tY

240 ms

js

js

183 ms

js

js

858 ms

hotjar-1310563.js

hotjar-1310563.js

881 ms

bat.js

bat.js

1228 ms

destination

destination

852 ms

fbevents.js

fbevents.js

851 ms

dpx.js

dpx.js

873 ms

up.js

up.js

873 ms

siteanalyze_49877.js

siteanalyze_49877.js

876 ms

access.js

access.js

873 ms

perl.js

perl.js

872 ms

www-widgetapi.js

www-widgetapi.js

624 ms

www-player.css

www-player.css

685 ms

www-embed-player.js

www-embed-player.js

709 ms

base.js

base.js

714 ms

main.js

main.js

705 ms

ad_status.js

ad_status.js

414 ms

vTEfc-jlr9e_tfMt-BR8Zcc1_6XGLRk25TFtjqWuknE.js

vTEfc-jlr9e_tfMt-BR8Zcc1_6XGLRk25TFtjqWuknE.js

472 ms

embed.js

embed.js

228 ms

290 ms

323 ms

3491348197818179

3491348197818179

182 ms

modules.842bcec28f9fd12bb79e.js

modules.842bcec28f9fd12bb79e.js

370 ms

id

id

301 ms

149016078.js

149016078.js

223 ms

image.aspx

image.aspx

304 ms

Create

Create

278 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

86 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

85 ms

360 ms

149016078

149016078

358 ms

356 ms

Accessibility Review

firstmerchants.com accessibility score

91

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

firstmerchants.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

firstmerchants.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Firstmerchants.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Firstmerchants.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

firstmerchants.com

Open Graph data is detected on the main page of First Merchants. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: