Tools & Wizards About Us
flyersdirect.com.au screenshot

Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

flyersdirect.com.au

Flyer Distribution Sydney | Leaflet & Letterbox Delivery & Drops | Flyers Direct

Page Load Speed

9.6 sec in total

First Response

724 ms

Resources Loaded

8.6 sec

Page Rendered

323 ms

flyersdirect.com.au screenshot

About Website

Click here to check amazing Flyers Direct content. Otherwise, check out these important facts you probably never knew about flyersdirect.com.au

Flyers Direct specialise in direct mail marketing in both Sydney and Melbourne. We offer a suite of marketing solutions and business support to help your business.

Visit flyersdirect.com.au

Key Findings

We analyzed Flyersdirect.com.au page load time and found that the first response time was 724 ms and then it took 8.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

flyersdirect.com.au performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value6.7 s

8/100

25%

SI (Speed Index)

Value15.0 s

1/100

10%

TBT (Total Blocking Time)

Value300 ms

79/100

30%

CLS (Cumulative Layout Shift)

Value0.044

99/100

15%

TTI (Time to Interactive)

Value12.8 s

13/100

10%

Network Requests Diagram

flyersdirect.com.au

724 ms

flyersdirect.com.au

4349 ms

style.min.css

459 ms

styles.css

651 ms

wpa.css

652 ms

Our browser made a total of 59 requests to load all elements on the main page. We found that 86% of them (51 requests) were addressed to the original Flyersdirect.com.au, 7% (4 requests) were made to Fonts.gstatic.com and 5% (3 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (4.3 sec) belongs to the original domain Flyersdirect.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 141.1 kB (8%)

Content Size

1.7 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Flyersdirect.com.au main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 108.0 kB

  • Original 131.3 kB
  • After minification 130.3 kB
  • After compression 23.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 108.0 kB or 82% of the original size.

Image Optimization

-2%

Potential reduce by 25.1 kB

  • Original 1.2 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Flyers Direct images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.7 kB

  • Original 256.2 kB
  • After minification 256.2 kB
  • After compression 253.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-5%

Potential reduce by 5.4 kB

  • Original 108.7 kB
  • After minification 108.7 kB
  • After compression 103.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Flyersdirect.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 23 (46%)

Requests Now

50

After Optimization

27

  • Images
  • JavaScript
  • CSS

The browser has sent 50 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Flyers Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

flyersdirect.com.au

flyersdirect.com.au

724 ms

flyersdirect.com.au

flyersdirect.com.au

4349 ms

style.min.css

style.min.css

459 ms

styles.css

styles.css

651 ms

wpa.css

wpa.css

652 ms

page-list.css

page-list.css

653 ms

rs6.css

rs6.css

667 ms

wpcf7-redirect-frontend.min.css

wpcf7-redirect-frontend.min.css

670 ms

css

css

30 ms

pum-site.min.css

pum-site.min.css

680 ms

css

css

45 ms

style.min.css

style.min.css

1383 ms

gravityforms.min.css

gravityforms.min.css

890 ms

jquery.min.js

jquery.min.js

1163 ms

rbtools.min.js

rbtools.min.js

1187 ms

rs6.min.js

rs6.min.js

1533 ms

css

css

18 ms

hooks.min.js

hooks.min.js

740 ms

i18n.min.js

i18n.min.js

932 ms

index.js

index.js

966 ms

index.js

index.js

1149 ms

wpa.js

wpa.js

1186 ms

wpcf7r-fe.js

wpcf7r-fe.js

1205 ms

us.core.min.js

us.core.min.js

1333 ms

core.min.js

core.min.js

1440 ms

site.min.js

site.min.js

1508 ms

gtm.js

gtm.js

139 ms

flyersdirect_logo.png

flyersdirect_logo.png

237 ms

email-icon.png

email-icon.png

220 ms

flyers-banner1.jpg

flyers-banner1.jpg

540 ms

flyers2.png

flyers2.png

845 ms

flyers-3.png

flyers-3.png

1524 ms

hi4.jpg

hi4.jpg

363 ms

hi1.jpg

hi1.jpg

556 ms

Addressed-Mail-150x150.jpg

Addressed-Mail-150x150.jpg

455 ms

5.jpg

5.jpg

660 ms

7.jpg

7.jpg

673 ms

6.jpg

6.jpg

791 ms

16.jpg

16.jpg

779 ms

15.jpg

15.jpg

885 ms

13.jpg

13.jpg

892 ms

14.jpg

14.jpg

1002 ms

12.jpg

12.jpg

1010 ms

11.jpg

11.jpg

1078 ms

10.jpg

10.jpg

1172 ms

9.jpg

9.jpg

1147 ms

8.jpg

8.jpg

1270 ms

4.jpg

4.jpg

1260 ms

3.jpg

3.jpg

1313 ms

2.jpg

2.jpg

1393 ms

1.jpg

1.jpg

1446 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrcVIT9d4cw.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrcVIT9d4cw.woff

40 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pbCIPrcVIT9d4cw.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pbCIPrcVIT9d4cw.woff

39 ms

fa-regular-400.woff

fa-regular-400.woff

2024 ms

fa-light-300.woff

fa-light-300.woff

2081 ms

fa-solid-900.woff

fa-solid-900.woff

1638 ms

flyers4.png

flyers4.png

1588 ms

KFOmCnqEu92Fr1Mu4mxMKTU1Kg.woff

KFOmCnqEu92Fr1Mu4mxMKTU1Kg.woff

33 ms

KFOlCnqEu92Fr1MmEU9fBBc-AMP6lQ.woff

KFOlCnqEu92Fr1MmEU9fBBc-AMP6lQ.woff

34 ms

Accessibility Review

flyersdirect.com.au accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Best Practices

flyersdirect.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

flyersdirect.com.au SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Flyersdirect.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Flyersdirect.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

flyersdirect.com.au

Open Graph data is detected on the main page of Flyers Direct. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: