Tools & Wizards About Us
fortnumandmason.net screenshot

Report Summary

  • 0

    Performance

  • 65

    Accessibility

    Visual factors better than
    that of 30% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

fortnumandmason.net

Hampers, Extraordinary Food & Joy-Giving Gifts - Fortnum & Mason

Page Load Speed

623 ms in total

First Response

162 ms

Resources Loaded

461 ms

Page Rendered

0 ms

fortnumandmason.net screenshot

About Website

Welcome to fortnumandmason.net homepage info - get ready to check Fortnum And Mason best content right away, or after learning these important things about fortnumandmason.net

Since 1707, Fortnum & Mason has been home to extraordinary hampers, delicious food, joy-giving gifts and unforgettable experiences.

Visit fortnumandmason.net

Key Findings

We analyzed Fortnumandmason.net page load time and found that the first response time was 162 ms and then it took 461 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

fortnumandmason.net performance score

0

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value11.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value24.1 s

0/100

25%

SI (Speed Index)

Value24.4 s

0/100

10%

TBT (Total Blocking Time)

Value10,660 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value1.416

0/100

15%

TTI (Time to Interactive)

Value28.2 s

0/100

10%

Network Requests Diagram

www.fortnumandmason.com

162 ms

address-3.95.css

162 ms

js

100 ms

launch-fad5f89bc2b0.min.js

58 ms

klarna.js

57 ms

Our browser made a total of 11 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Fortnumandmason.net, 18% (2 requests) were made to Services.postcodeanywhere.co.uk and 18% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (162 ms) relates to the external source Fortnumandmason.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 66.3 kB (5%)

Content Size

1.3 MB

After Optimization

1.2 MB

  • HTML
  • JavaScript

In fact, the total size of Fortnumandmason.net main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-68%

Potential reduce by 66.2 kB

  • Original 97.8 kB
  • After minification 97.3 kB
  • After compression 31.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 66.2 kB or 68% of the original size.

JavaScript Optimization

-0%

Potential reduce by 42 B

  • Original 1.2 MB
  • After minification 1.2 MB
  • After compression 1.2 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 8 (80%)

Requests Now

10

After Optimization

2

  • JavaScript
  • CSS

The browser has sent 10 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fortnum And Mason. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.fortnumandmason.com

www.fortnumandmason.com

162 ms

address-3.95.css

address-3.95.css

162 ms

js

js

100 ms

launch-fad5f89bc2b0.min.js

launch-fad5f89bc2b0.min.js

58 ms

klarna.js

klarna.js

57 ms

RootCmp_CMS_PAGE__default.1d285870c770b24f4dcf.js

RootCmp_CMS_PAGE__default.1d285870c770b24f4dcf.js

56 ms

address-3.95.js

address-3.95.js

157 ms

runtime.d04e900be26c4a3c3537.js

runtime.d04e900be26c4a3c3537.js

56 ms

vendors.d9e47f6b1a313b7f53f4.js

vendors.d9e47f6b1a313b7f53f4.js

79 ms

client.1a25843a70d25e8bde02.js

client.1a25843a70d25e8bde02.js

120 ms

gtm.js

gtm.js

65 ms

Accessibility Review

fortnumandmason.net accessibility score

65

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

button, link, and menuitem elements do not have accessible names.

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Form elements do not have associated labels

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

fortnumandmason.net best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

fortnumandmason.net SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fortnumandmason.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fortnumandmason.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

fortnumandmason.net

Open Graph description is not detected on the main page of Fortnum And Mason. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: