Tools & Wizards About Us
fragrancesandcosmetics.com.au screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

fragrancesandcosmetics.com.au

Fresh Beauty Co. Skincare, Fragrances, Make up, Haircare

Page Load Speed

5.1 sec in total

First Response

436 ms

Resources Loaded

3.6 sec

Page Rendered

1.1 sec

fragrancesandcosmetics.com.au screenshot

About Website

Welcome to fragrancesandcosmetics.com.au homepage info - get ready to check Fragrances And Co Smetics best content for Australia right away, or after learning these important things about fragrancesandcosmetics.com.au

Welcome to Fresh Beauty Co. Australia's premier online skincare destination, with over 600 leading brand cosmetics, fragrances, make up, hair care, mens skincare, health and beauty tools,

Visit fragrancesandcosmetics.com.au

Key Findings

We analyzed Fragrancesandcosmetics.com.au page load time and found that the first response time was 436 ms and then it took 4.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

fragrancesandcosmetics.com.au performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

28/100

10%

LCP (Largest Contentful Paint)

Value13.5 s

0/100

25%

SI (Speed Index)

Value11.1 s

6/100

10%

TBT (Total Blocking Time)

Value6,280 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.059

98/100

15%

TTI (Time to Interactive)

Value25.3 s

0/100

10%

Network Requests Diagram

fragrancesandcosmetics.com.au

436 ms

freshbeautyco.com.au

699 ms

fne4ako.css

211 ms

preloads.js

80 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

73 ms

Our browser made a total of 74 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Fragrancesandcosmetics.com.au, 81% (60 requests) were made to Freshbeautyco.com.au and 7% (5 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (1.5 sec) relates to the external source T.cfjump.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 628.0 kB (58%)

Content Size

1.1 MB

After Optimization

462.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Fragrancesandcosmetics.com.au main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 767.4 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 625.4 kB

  • Original 767.4 kB
  • After minification 728.9 kB
  • After compression 142.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 625.4 kB or 81% of the original size.

Image Optimization

-4%

Potential reduce by 2.2 kB

  • Original 49.5 kB
  • After minification 47.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fragrances And Co Smetics images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 253 B

  • Original 226.3 kB
  • After minification 226.3 kB
  • After compression 226.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 57 B

  • Original 47.3 kB
  • After minification 47.3 kB
  • After compression 47.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fragrancesandcosmetics.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 58 (88%)

Requests Now

66

After Optimization

8

  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fragrances And Co Smetics. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

fragrancesandcosmetics.com.au

fragrancesandcosmetics.com.au

436 ms

freshbeautyco.com.au

freshbeautyco.com.au

699 ms

fne4ako.css

fne4ako.css

211 ms

preloads.js

preloads.js

80 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

73 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

94 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

74 ms

theme.css

theme.css

90 ms

theme-custom.scss.css

theme-custom.scss.css

85 ms

vendor.js

vendor.js

96 ms

lazysizes.min.js

lazysizes.min.js

127 ms

jquery.equalheights.min.js

jquery.equalheights.min.js

130 ms

jquery.webticker.min.js

jquery.webticker.min.js

130 ms

polyfill.min.js

polyfill.min.js

344 ms

slick.min.js

slick.min.js

68 ms

libs.min.js

libs.min.js

116 ms

theme.js

theme.js

128 ms

custom.js

custom.js

115 ms

loader.js

loader.js

99 ms

35276

35276

1505 ms

p.css

p.css

47 ms

css-vars-ponyfill@2

css-vars-ponyfill@2

64 ms

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

70 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

48 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

45 ms

33146881101_240x.jpg

33146881101_240x.jpg

43 ms

33256189105_240x.jpg

33256189105_240x.jpg

42 ms

28007380602_240x.jpg

28007380602_240x.jpg

64 ms

28009765901_240x.jpg

28009765901_240x.jpg

67 ms

MothersDay2024Guide_1_1x1.png

MothersDay2024Guide_1_1x1.png

115 ms

BestSkin_MobileBanner1_1x1.gif

BestSkin_MobileBanner1_1x1.gif

67 ms

LetsDoubleCleanseBannerMobile_1x1.png

LetsDoubleCleanseBannerMobile_1x1.png

110 ms

MovedLovedCollection_MobileBannerAU_44deddb6-470b-4b33-810b-acf40bc3ee1d_1x1.png

MovedLovedCollection_MobileBannerAU_44deddb6-470b-4b33-810b-acf40bc3ee1d_1x1.png

115 ms

Jost-Medium.ttf

Jost-Medium.ttf

50 ms

FreshBeautyCoBlowoutHRB_1x1.png.jpg

FreshBeautyCoBlowoutHRB_1x1.png.jpg

72 ms

FreshBeautyCoBlowoutAD_1x1.png.jpg

FreshBeautyCoBlowoutAD_1x1.png.jpg

52 ms

FreshBeautyCoBlowoutNARSSoftMatte_1x1.png.jpg

FreshBeautyCoBlowoutNARSSoftMatte_1x1.png.jpg

72 ms

FreshBeautyCoBlowoutGiorgioArmaniLipMaestro_1x1.png.jpg

FreshBeautyCoBlowoutGiorgioArmaniLipMaestro_1x1.png.jpg

70 ms

FreshBeautyCoBlowoutDiptyque_1x1.png.jpg

FreshBeautyCoBlowoutDiptyque_1x1.png.jpg

50 ms

FreshBeautyCoBlowoutOribe_1x1.png.jpg

FreshBeautyCoBlowoutOribe_1x1.png.jpg

97 ms

FreshBeautyCoBlowoutKerastaseDensifique_1x1.png.jpg

FreshBeautyCoBlowoutKerastaseDensifique_1x1.png.jpg

122 ms

FreshBeautyCoBlowoutSDJ_1x1.png.jpg

FreshBeautyCoBlowoutSDJ_1x1.png.jpg

114 ms

FreshBeautyCoBlowoutBiotherm_1x1.png.jpg

FreshBeautyCoBlowoutBiotherm_1x1.png.jpg

100 ms

FreshBeautyCoBlowoutRealTechniquesBrushes_1x1.png.jpg

FreshBeautyCoBlowoutRealTechniquesBrushes_1x1.png.jpg

126 ms

MothersDay2024Guide_1_1x1.png.jpg

MothersDay2024Guide_1_1x1.png.jpg

1076 ms

MothersDay2024Guide_GIF_1_1x1.gif.jpg

MothersDay2024Guide_GIF_1_1x1.gif.jpg

102 ms

FBCShopByCategorySkincare_1x1.png

FBCShopByCategorySkincare_1x1.png

115 ms

FBCShopByCategoryMakeup2_1x1.png

FBCShopByCategoryMakeup2_1x1.png

363 ms

FBCShopByCategoryFragrances_eeaf2ed6-018e-49a9-a80d-97c096d49678_1x1.png

FBCShopByCategoryFragrances_eeaf2ed6-018e-49a9-a80d-97c096d49678_1x1.png

372 ms

FBCShopByCategorySunscreen_1x1.png

FBCShopByCategorySunscreen_1x1.png

1086 ms

FBCShopByCategoryHairCare_1x1.png

FBCShopByCategoryHairCare_1x1.png

169 ms

FBCShopByCategoryMen_1x1.png

FBCShopByCategoryMen_1x1.png

168 ms

FBCShopByCategoryEditorsPicks_1x1.png

FBCShopByCategoryEditorsPicks_1x1.png

1084 ms

FBCShopByCategoryMost-Loved_1x1.png

FBCShopByCategoryMost-Loved_1x1.png

269 ms

Mothers_Day_Blog_Banner_PC_1x1.png.jpg

Mothers_Day_Blog_Banner_PC_1x1.png.jpg

109 ms

MothersDay2024Guide_Blog_1x1.png.jpg

MothersDay2024Guide_Blog_1x1.png.jpg

158 ms

BestSkin_BlogBanner2_1x1.gif.jpg

BestSkin_BlogBanner2_1x1.gif.jpg

916 ms

LetsDoubleCleanseBannerBlog_1x1.png.jpg

LetsDoubleCleanseBannerBlog_1x1.png.jpg

918 ms

fne4ako.css

fne4ako.css

13 ms

theme.css

theme.css

137 ms

theme-custom.scss.css

theme-custom.scss.css

154 ms

p.css

p.css

14 ms

MothersDay2024Guide_GIF_1_1800x.gif

MothersDay2024Guide_GIF_1_1800x.gif

724 ms

BestSkin_MobileBanner1_1x1.gif.jpg

BestSkin_MobileBanner1_1x1.gif.jpg

452 ms

BestSkin_HomeBanner1_1x1.gif.jpg

BestSkin_HomeBanner1_1x1.gif.jpg

159 ms

LetsDoubleCleanseBannerMobile_1x1.png.jpg

LetsDoubleCleanseBannerMobile_1x1.png.jpg

450 ms

LetsDoubleCleanseBanner_1x1.gif.jpg

LetsDoubleCleanseBanner_1x1.gif.jpg

157 ms

MovedLovedCollection_MobileBannerAU_44deddb6-470b-4b33-810b-acf40bc3ee1d_1x1.png.jpg

MovedLovedCollection_MobileBannerAU_44deddb6-470b-4b33-810b-acf40bc3ee1d_1x1.png.jpg

232 ms

MovedLovedCollection_BannerAU_a4bdb840-3b42-42b7-a335-af739250b9ca_1x1.png.jpg

MovedLovedCollection_BannerAU_a4bdb840-3b42-42b7-a335-af739250b9ca_1x1.png.jpg

476 ms

Jost-Regular.ttf

Jost-Regular.ttf

125 ms

d

d

123 ms

d

d

123 ms

d

d

195 ms

35276

35276

967 ms

Accessibility Review

fragrancesandcosmetics.com.au accessibility score

73

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

fragrancesandcosmetics.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

fragrancesandcosmetics.com.au SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fragrancesandcosmetics.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fragrancesandcosmetics.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

fragrancesandcosmetics.com.au

Open Graph data is detected on the main page of Fragrances And Co Smetics. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: