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freshfire.co.za screenshot

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

freshfire.co.za

Brand Designer For Consultants & Small Businesses | Freshfire Studio

Page Load Speed

11.6 sec in total

First Response

906 ms

Resources Loaded

10.5 sec

Page Rendered

252 ms

freshfire.co.za screenshot

About Website

Welcome to freshfire.co.za homepage info - get ready to check Freshfire best content right away, or after learning these important things about freshfire.co.za

Are you looking for a brand designer who just gets you? I’m Karin Steenkamp – brand designer to consultants and small business startups.

Visit freshfire.co.za

Key Findings

We analyzed Freshfire.co.za page load time and found that the first response time was 906 ms and then it took 10.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

freshfire.co.za performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

9/100

10%

LCP (Largest Contentful Paint)

Value13.3 s

0/100

25%

SI (Speed Index)

Value19.1 s

0/100

10%

TBT (Total Blocking Time)

Value100 ms

98/100

30%

CLS (Cumulative Layout Shift)

Value0.695

7/100

15%

TTI (Time to Interactive)

Value13.8 s

10/100

10%

Network Requests Diagram

freshfire.co.za

906 ms

freshfirestudio.com

3211 ms

js

59 ms

et-core-unified-2876.min.css

298 ms

mediaelementplayer-legacy.min.css

593 ms

Our browser made a total of 93 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Freshfire.co.za, 75% (70 requests) were made to Fonts.gstatic.com and 23% (21 requests) were made to Freshfirestudio.com. The less responsive or slowest element that took the longest time to load (3.6 sec) relates to the external source Freshfirestudio.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 607.7 kB (39%)

Content Size

1.6 MB

After Optimization

961.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Freshfire.co.za main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 790.4 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 192.2 kB

  • Original 225.7 kB
  • After minification 222.7 kB
  • After compression 33.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 192.2 kB or 85% of the original size.

Image Optimization

-2%

Potential reduce by 12.5 kB

  • Original 790.4 kB
  • After minification 777.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Freshfire images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 391.0 kB

  • Original 537.0 kB
  • After minification 536.6 kB
  • After compression 146.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 391.0 kB or 73% of the original size.

CSS Optimization

-75%

Potential reduce by 11.9 kB

  • Original 15.9 kB
  • After minification 15.9 kB
  • After compression 4.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Freshfire.co.za needs all CSS files to be minified and compressed as it can save up to 11.9 kB or 75% of the original size.

Requests Breakdown

Number of requests can be reduced by 7 (54%)

Requests Now

13

After Optimization

6

  • Images
  • JavaScript
  • CSS

The browser has sent 13 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Freshfire. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

freshfire.co.za

freshfire.co.za

906 ms

freshfirestudio.com

freshfirestudio.com

3211 ms

js

js

59 ms

et-core-unified-2876.min.css

et-core-unified-2876.min.css

298 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

593 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

889 ms

jquery.min.js

jquery.min.js

1496 ms

jquery-migrate.min.js

jquery-migrate.min.js

972 ms

scripts.min.js

scripts.min.js

2120 ms

common.js

common.js

973 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

2144 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

1185 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

1227 ms

Karin-Steenkamp-Brand-and-Web-Designer-Freshfire-Studio.jpg

Karin-Steenkamp-Brand-and-Web-Designer-Freshfire-Studio.jpg

2674 ms

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3211 ms

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MDY-Kit-Bundle.png

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4.jpg

4.jpg

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Accessibility Review

freshfire.co.za accessibility score

87

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

freshfire.co.za best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

freshfire.co.za SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Freshfire.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Freshfire.co.za main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

freshfire.co.za

Open Graph data is detected on the main page of Freshfire. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: