Tools & Wizards About Us
landing.format.com screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 0

    Best Practices

  • 93

    SEO

    Google-friendlier than
    84% of websites

landing.format.com

Create your own professional photography website | Format

Page Load Speed

90.4 sec in total

First Response

253 ms

Resources Loaded

3 sec

Page Rendered

87.1 sec

landing.format.com screenshot

About Website

Welcome to landing.format.com homepage info - get ready to check Landing Format best content for United States right away, or after learning these important things about landing.format.com

Build an online photography website that showcases your work the way you want with Format. Start your free trial today. No credit card and no strings.

Visit landing.format.com

Key Findings

We analyzed Landing.format.com page load time and found that the first response time was 253 ms and then it took 90.1 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

landing.format.com performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.7 s

60/100

10%

LCP (Largest Contentful Paint)

Value4.1 s

47/100

25%

SI (Speed Index)

Value12.8 s

2/100

10%

TBT (Total Blocking Time)

Value51,980 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.017

100/100

15%

TTI (Time to Interactive)

Value173.3 s

0/100

10%

Network Requests Diagram

landing.format.com

253 ms

www.format.com

404 ms

optimize.js

157 ms

hotjar-180036.js

231 ms

runtime~fmp-5e159a3d82c781d71060.js

249 ms

Our browser made a total of 52 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Landing.format.com, 46% (24 requests) were made to Format-com-cld-res.cloudinary.com and 37% (19 requests) were made to Format.com. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Format-com-cld-res.cloudinary.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 144.9 kB (5%)

Content Size

3.1 MB

After Optimization

3.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Landing.format.com main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.9 MB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 95.7 kB

  • Original 135.2 kB
  • After minification 134.1 kB
  • After compression 39.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 95.7 kB or 71% of the original size.

Image Optimization

-1%

Potential reduce by 42.6 kB

  • Original 2.9 MB
  • After minification 2.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Landing Format images are well optimized though.

JavaScript Optimization

-20%

Potential reduce by 6.6 kB

  • Original 32.9 kB
  • After minification 32.9 kB
  • After compression 26.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 6.6 kB or 20% of the original size.

CSS Optimization

-0%

Potential reduce by 22 B

  • Original 10.1 kB
  • After minification 10.1 kB
  • After compression 10.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Landing.format.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 19 (40%)

Requests Now

47

After Optimization

28

  • Images
  • JavaScript
  • CSS

The browser has sent 47 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Landing Format. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

landing.format.com

landing.format.com

253 ms

www.format.com

www.format.com

404 ms

optimize.js

optimize.js

157 ms

hotjar-180036.js

hotjar-180036.js

231 ms

runtime~fmp-5e159a3d82c781d71060.js

runtime~fmp-5e159a3d82c781d71060.js

249 ms

vendors~apps~blog~blog_post~blog_settings~cancel_flow~checkout~client_gallery_settings~collection_ed~a48db3af-d1e2459c1314c7bd3992.chunk.js

vendors~apps~blog~blog_post~blog_settings~cancel_flow~checkout~client_gallery_settings~collection_ed~a48db3af-d1e2459c1314c7bd3992.chunk.js

275 ms

fmp-72a35073ce86deb1c52f.chunk.js

fmp-72a35073ce86deb1c52f.chunk.js

290 ms

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base-a8af9bb4254d5db6ee02c3da234381564d8f880643138ce61ecaaa3a80c1a82b.css

207 ms

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index-a96a1d57807f33e8ba12ab14a9f87cb91f2ba7e0d6981d3c1229e42ed6bd4fdd.css

212 ms

images-abde584967306550b952158e44d03f0cffbfde03909d77c4952c15d91d591ba4.js

images-abde584967306550b952158e44d03f0cffbfde03909d77c4952c15d91d591ba4.js

324 ms

runtime~format_analytics-48a471a58488701ada33.js

runtime~format_analytics-48a471a58488701ada33.js

343 ms

format_analytics-a98cecc975dd46d83a49.chunk.js

format_analytics-a98cecc975dd46d83a49.chunk.js

390 ms

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track_abandon-b51bd26c0d3fdfbdf8d418d1242df9a2dc4c2423eeb726df39842f9160223206.js

374 ms

39ee3bc406f34f0c9c75a8d149b0be74.min.js

39ee3bc406f34f0c9c75a8d149b0be74.min.js

134 ms

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global-86ad5cd868729dc495e24e4fe64ee7f0ce76ffa8907dbb631fe386baef42b787.js

326 ms

runtime~marketing-adaf886da0199c3b1c49.js

runtime~marketing-adaf886da0199c3b1c49.js

447 ms

vendors~apps~blog~blog_post~blog_settings~cancel_flow~checkout~client_gallery_settings~collection_ed~03ec6a5f-c85e3db11c756329a896.chunk.js

vendors~apps~blog~blog_post~blog_settings~cancel_flow~checkout~client_gallery_settings~collection_ed~03ec6a5f-c85e3db11c756329a896.chunk.js

622 ms

marketing-742bd04d088aefa74e7b.chunk.js

marketing-742bd04d088aefa74e7b.chunk.js

628 ms

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linkedin_tag-93e013931e916c4f3dff276a641c4d0103d7e4013dcc22f1acb4825722529582.js

619 ms

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index-5327186be1495e46a939b850f7b41f3c611bee9ace03934df4ca166852c3ba46.js

627 ms

modules.cbd9768ba80ba0be5b17.js

modules.cbd9768ba80ba0be5b17.js

74 ms

datadog-logs-us.js

datadog-logs-us.js

243 ms

slide-1%402x-f2a155315110bebe13e94d48fe2142f391a25dfab88e772744a400011cb7e69e.png.png

slide-1%402x-f2a155315110bebe13e94d48fe2142f391a25dfab88e772744a400011cb7e69e.png.png

876 ms

slide-2%402x-c5fbb9e9fb68b16d5f3f6a57a5621af060078349720ba97ec8b55838c5ebac4d.png.png

slide-2%402x-c5fbb9e9fb68b16d5f3f6a57a5621af060078349720ba97ec8b55838c5ebac4d.png.png

897 ms

slide-3%402x-3a198ce0fb26be5d54cc2761c83c55d5a706be033efb1706444b6649ded92f64.png.png

slide-3%402x-3a198ce0fb26be5d54cc2761c83c55d5a706be033efb1706444b6649ded92f64.png.png

892 ms

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slide-frames%402x_tiny-7769606ed8db11719deaa4a2d479406cb8faf265ada9c54412a22660f3d25100.png.png

893 ms

rozette-rago-2-c6edccaf15d1bea68b60fc2dba910354b84480d056266da0bcc5f35427636364.png.png

rozette-rago-2-c6edccaf15d1bea68b60fc2dba910354b84480d056266da0bcc5f35427636364.png.png

892 ms

benjamin-elise-2-3a3f309762055611327df35149c1762248a0fbd7910e834b1db0eeb2c72a8f65.png.png

benjamin-elise-2-3a3f309762055611327df35149c1762248a0fbd7910e834b1db0eeb2c72a8f65.png.png

896 ms

paulina-von-lackner-2-d975998424aa269a2ec58d56b3ecb8eeb4c6a40a56761a9545288e126cea9e16.png.png

paulina-von-lackner-2-d975998424aa269a2ec58d56b3ecb8eeb4c6a40a56761a9545288e126cea9e16.png.png

873 ms

rebecca-miller-2-189d0622b223a1ed3c2be6307f99f4d890b4c5e97365233b09459e3c993e2b8f.png.png

rebecca-miller-2-189d0622b223a1ed3c2be6307f99f4d890b4c5e97365233b09459e3c993e2b8f.png.png

890 ms

mark-clennon-2-d78b45fd23476e4dd8693abb01ff235e748bf3ae9d096078dd822c10268f7fdc.png.png

mark-clennon-2-d78b45fd23476e4dd8693abb01ff235e748bf3ae9d096078dd822c10268f7fdc.png.png

999 ms

pierre-dal-corso-425a45662e5588f0cd02092a6ed47e902309856f9d9356a6f605496ff748ba09.png.png

pierre-dal-corso-425a45662e5588f0cd02092a6ed47e902309856f9d9356a6f605496ff748ba09.png.png

998 ms

galla-martyna-9679e728b8715bb4475febd284104a2020a3654365f0dd5fc2ee9432d096ec44.png.png

galla-martyna-9679e728b8715bb4475febd284104a2020a3654365f0dd5fc2ee9432d096ec44.png.png

996 ms

portfolio-award-bb3a7ef7b131da2e111fecc9f4514faffef5ea5397ea35c2ef05e0a4cafe66b3.png.png

portfolio-award-bb3a7ef7b131da2e111fecc9f4514faffef5ea5397ea35c2ef05e0a4cafe66b3.png.png

993 ms

portfolio-store-callout-dcff1b636801acc97004d8eed4fb3ca6f6376af20a8bd83fb9afa6d748178faf.png.png

portfolio-store-callout-dcff1b636801acc97004d8eed4fb3ca6f6376af20a8bd83fb9afa6d748178faf.png.png

994 ms

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portfolio-store-13034c07771a9b70ed8f03f44e6a02c973d73fcd4ff68056214bda245464a232.png.png

993 ms

portfolio-video-8aecaf9da1a87e546aab9ae453455cd7335dedab1f0035e51cc12f5a71182f08.png.png

portfolio-video-8aecaf9da1a87e546aab9ae453455cd7335dedab1f0035e51cc12f5a71182f08.png.png

1410 ms

photo-storage-highlight-1961813ea343bbc70574d92833ba82266e715b383691ca10133bf87b476638cc.png.png

photo-storage-highlight-1961813ea343bbc70574d92833ba82266e715b383691ca10133bf87b476638cc.png.png

1409 ms

workflow-client-gallery-a71ecbe4914247277725aebd028e3557461be0c9f3ac2f7f1d8a294524e3ba05.png.png

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1410 ms

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1409 ms

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1408 ms

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1406 ms

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1256 ms

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1265 ms

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1300 ms

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1261 ms

UntitledSans-Regular.woff

UntitledSans-Regular.woff

676 ms

UntitledSans-Medium.woff

UntitledSans-Medium.woff

674 ms

UntitledSans-Light.woff

UntitledSans-Light.woff

1220 ms

format-non-photographer-examples-animation.gif

format-non-photographer-examples-animation.gif

996 ms

bundle.es5.min.js

bundle.es5.min.js

416 ms

insight.min.js

insight.min.js

813 ms

Accessibility Review

landing.format.com accessibility score

92

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

SEO Factors

landing.format.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Landing.format.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Landing.format.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

landing.format.com

Open Graph description is not detected on the main page of Landing Format. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: