Tools & Wizards About Us
be.grayling.com screenshot

Report Summary

  • 27

    Performance

    Renders faster than
    46% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

be.grayling.com

Grayling | We Create Advantage | Global PR & Public Affairs Agency

Page Load Speed

28.4 sec in total

First Response

9 sec

Resources Loaded

17.3 sec

Page Rendered

2.1 sec

be.grayling.com screenshot

About Website

Click here to check amazing Be Grayling content for United Kingdom. Otherwise, check out these important facts you probably never knew about be.grayling.com

Grayling is a PR and public affairs agency in 30 countries. We're big, we're small and we're known for Creating Advantage for our clients. See how we do it.

Visit be.grayling.com

Key Findings

We analyzed Be.grayling.com page load time and found that the first response time was 9 sec and then it took 19.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

be.grayling.com performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.9 s

0/100

10%

LCP (Largest Contentful Paint)

Value13.5 s

0/100

25%

SI (Speed Index)

Value31.4 s

0/100

10%

TBT (Total Blocking Time)

Value730 ms

40/100

30%

CLS (Cumulative Layout Shift)

Value0.091

92/100

15%

TTI (Time to Interactive)

Value13.2 s

12/100

10%

Network Requests Diagram

grayling.com

9038 ms

js

110 ms

javascript;base64,d2luZG93LmRhdGFMYXllcj13aW5kb3cuZGF0YUxheWVyfHxbXTtmdW5jdGlvbiBndGFnKCl7ZGF0YUxheWVyLnB1c2goYXJndW1lbnRzKX0KZ3RhZygnanMnLG5ldyBEYXRlKCkpO2d0YWcoJ2NvbmZpZycsJ1VBLTExMzEwNjE2Ny0xJyk=

76 ms

gtm.js

133 ms

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

73 ms

Our browser made a total of 42 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Be.grayling.com, 7% (3 requests) were made to Cdn-ukwest.onetrust.com and 5% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (9 sec) relates to the external source Grayling.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 110.7 kB (4%)

Content Size

3.0 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Be.grayling.com main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 2.9 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 43.7 kB

  • Original 57.4 kB
  • After minification 57.2 kB
  • After compression 13.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43.7 kB or 76% of the original size.

Image Optimization

-2%

Potential reduce by 66.8 kB

  • Original 2.9 MB
  • After minification 2.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Be Grayling images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 33 B

  • Original 7.2 kB
  • After minification 7.2 kB
  • After compression 7.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 184 B

  • Original 48.7 kB
  • After minification 48.7 kB
  • After compression 48.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Be.grayling.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 5 (14%)

Requests Now

37

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Be Grayling. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

grayling.com

grayling.com

9038 ms

js

js

110 ms

javascript;base64,d2luZG93LmRhdGFMYXllcj13aW5kb3cuZGF0YUxheWVyfHxbXTtmdW5jdGlvbiBndGFnKCl7ZGF0YUxheWVyLnB1c2goYXJndW1lbnRzKX0KZ3RhZygnanMnLG5ldyBEYXRlKCkpO2d0YWcoJ2NvbmZpZycsJ1VBLTExMzEwNjE2Ny0xJyk=

javascript;base64,d2luZG93LmRhdGFMYXllcj13aW5kb3cuZGF0YUxheWVyfHxbXTtmdW5jdGlvbiBndGFnKCl7ZGF0YUxheWVyLnB1c2goYXJndW1lbnRzKX0KZ3RhZygnanMnLG5ldyBEYXRlKCkpO2d0YWcoJ2NvbmZpZycsJ1VBLTExMzEwNjE2Ny0xJyk=

76 ms

gtm.js

gtm.js

133 ms

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

73 ms

OtAutoBlock.js

OtAutoBlock.js

141 ms

otSDKStub.js

otSDKStub.js

180 ms

fd2ce12f1af1a511942f4fe8f74b9ebb.js

fd2ce12f1af1a511942f4fe8f74b9ebb.js

264 ms

grayling_creating-advantage-logo.svg

grayling_creating-advantage-logo.svg

293 ms

sprites.svg

sprites.svg

392 ms

ab-sugar_illovo-centre-1600x1067-1-1110x740.png

ab-sugar_illovo-centre-1600x1067-1-1110x740.png

1070 ms

ab-sugar-logo-white_1400x730-575x300.png

ab-sugar-logo-white_1400x730-575x300.png

390 ms

tetra-pak-cs-1600x1067-1-1110x740.png

tetra-pak-cs-1600x1067-1-1110x740.png

802 ms

tetra-pak_logo_1400x730-575x300.png

tetra-pak_logo_1400x730-575x300.png

399 ms

bmw-cs-.copyright-bmw-1600x1067-1-1110x740.png

bmw-cs-.copyright-bmw-1600x1067-1-1110x740.png

601 ms

bmw_1400x730-575x300.png

bmw_1400x730-575x300.png

474 ms

maggies1-1110x740.png

maggies1-1110x740.png

950 ms

maggies.png

maggies.png

556 ms

edn-1024x1024.jpg

edn-1024x1024.jpg

824 ms

lumo_final_logo-02-730x262.png

lumo_final_logo-02-730x262.png

640 ms

five-guys-vienna-1600x1067-1-1110x740-1.jpg

five-guys-vienna-1600x1067-1-1110x740-1.jpg

701 ms

five_guys_1400x730-575x300.png

five_guys_1400x730-575x300.png

722 ms

huawei.png

huawei.png

801 ms

pokerstars.png

pokerstars.png

808 ms

mondelez.png

mondelez.png

882 ms

sky-488x300.png

sky-488x300.png

901 ms

tik-tok.png

tik-tok.png

890 ms

sony.png

sony.png

905 ms

dhl-1.png

dhl-1.png

969 ms

amadeus.png

amadeus.png

974 ms

wish-1.png

wish-1.png

984 ms

red-bull.png

red-bull.png

986 ms

landsec-265x300.png

landsec-265x300.png

1033 ms

hilton.png

hilton.png

1062 ms

microsoft-logo_blue.png

microsoft-logo_blue.png

1057 ms

ms.png

ms.png

1058 ms

hello.jpg

hello.jpg

1071 ms

fa297339-a85f-4500-8af7-5435e5cd6a3a.json

fa297339-a85f-4500-8af7-5435e5cd6a3a.json

134 ms

location

location

54 ms

3f112c14c60e7efb8ab9481d830ab6ea.css

3f112c14c60e7efb8ab9481d830ab6ea.css

139 ms

avenir-light.woff

avenir-light.woff

233 ms

avenir-medium.woff

avenir-medium.woff

130 ms

Accessibility Review

be.grayling.com accessibility score

86

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

be.grayling.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

be.grayling.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Be.grayling.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Be.grayling.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

be.grayling.com

Open Graph data is detected on the main page of Be Grayling. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: