Report Summary

  • 25

    Performance

    Renders faster than
    44% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

generalmarine.co.nz

General Marine Services for everything marine from parts to propulsion

Page Load Speed

6.5 sec in total

First Response

1.3 sec

Resources Loaded

5 sec

Page Rendered

234 ms

generalmarine.co.nz screenshot

About Website

Visit generalmarine.co.nz now to see the best up-to-date General Marine content for New Zealand and also check out these interesting facts you probably never knew about generalmarine.co.nz

GMS supply & service a wide range of marine engineering & plumbing solutions, from spare parts to propulsion systems, with 25 years industry experience.

Visit generalmarine.co.nz

Key Findings

We analyzed Generalmarine.co.nz page load time and found that the first response time was 1.3 sec and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

generalmarine.co.nz performance score

25

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value10.1 s

0/100

10%

LCP (Largest Contentful Paint)

Value15.8 s

0/100

25%

SI (Speed Index)

Value12.4 s

3/100

10%

TBT (Total Blocking Time)

Value590 ms

50/100

30%

CLS (Cumulative Layout Shift)

Value0.211

59/100

15%

TTI (Time to Interactive)

Value16.2 s

6/100

10%

Network Requests Diagram

generalmarine.co.nz

1287 ms

gtm.js

17 ms

js

82 ms

index.php

768 ms

template.css

1340 ms

Our browser made a total of 64 requests to load all elements on the main page. We found that 95% of them (61 requests) were addressed to the original Generalmarine.co.nz, 5% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2.5 sec) belongs to the original domain Generalmarine.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 891.4 kB (50%)

Content Size

1.8 MB

After Optimization

877.0 kB

In fact, the total size of Generalmarine.co.nz main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 653.8 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 82.3 kB

  • Original 93.7 kB
  • After minification 62.6 kB
  • After compression 11.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 31.1 kB, which is 33% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 82.3 kB or 88% of the original size.

Image Optimization

-2%

Potential reduce by 11.5 kB

  • Original 653.8 kB
  • After minification 642.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. General Marine images are well optimized though.

JavaScript Optimization

-72%

Potential reduce by 445.9 kB

  • Original 616.9 kB
  • After minification 570.8 kB
  • After compression 171.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 445.9 kB or 72% of the original size.

CSS Optimization

-87%

Potential reduce by 351.8 kB

  • Original 404.0 kB
  • After minification 331.7 kB
  • After compression 52.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Generalmarine.co.nz needs all CSS files to be minified and compressed as it can save up to 351.8 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (61%)

Requests Now

56

After Optimization

22

The browser has sent 56 CSS, Javascripts, AJAX and image requests in order to completely render the main page of General Marine. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

generalmarine.co.nz accessibility score

80

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

generalmarine.co.nz best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

generalmarine.co.nz SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Generalmarine.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Generalmarine.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of General Marine. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: