Tools & Wizards About Us
giftcards.com.au screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

giftcards.com.au

Gift Cards - Choose the perfect e-gift card

Page Load Speed

7.2 sec in total

First Response

1.6 sec

Resources Loaded

5.5 sec

Page Rendered

127 ms

giftcards.com.au screenshot

About Website

Visit giftcards.com.au now to see the best up-to-date Gift Cards content for Australia and also check out these interesting facts you probably never knew about giftcards.com.au

With a great range of gift cards to choose from including Coles, Coles Group & Myer, Target, Apple, Amazon, Catch and much more

Visit giftcards.com.au

Key Findings

We analyzed Giftcards.com.au page load time and found that the first response time was 1.6 sec and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster. This domain responded with an error, which can significantly jeopardize Giftcards.com.au rating and web reputation

Performance Metrics

giftcards.com.au performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.7 s

2/100

10%

LCP (Largest Contentful Paint)

Value17.1 s

0/100

25%

SI (Speed Index)

Value9.9 s

10/100

10%

TBT (Total Blocking Time)

Value1,180 ms

21/100

30%

CLS (Cumulative Layout Shift)

Value0.26

47/100

15%

TTI (Time to Interactive)

Value18.5 s

3/100

10%

Network Requests Diagram

www.giftcards.com.au

1561 ms

default.css

1208 ms

blank.css

470 ms

portal.css

709 ms

screen.css

967 ms

Our browser made a total of 70 requests to load all elements on the main page. We found that 79% of them (55 requests) were addressed to the original Giftcards.com.au, 3% (2 requests) were made to S7.addthis.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.1 sec) belongs to the original domain Giftcards.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 758.6 kB (56%)

Content Size

1.4 MB

After Optimization

607.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Giftcards.com.au main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 940.0 kB which makes up the majority of the site volume.

HTML Optimization

-69%

Potential reduce by 45.1 kB

  • Original 65.4 kB
  • After minification 62.7 kB
  • After compression 20.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.1 kB or 69% of the original size.

Image Optimization

-13%

Potential reduce by 37.4 kB

  • Original 298.8 kB
  • After minification 261.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Gift Cards needs image optimization as it can save up to 37.4 kB or 13% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-67%

Potential reduce by 625.3 kB

  • Original 940.0 kB
  • After minification 924.3 kB
  • After compression 314.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 625.3 kB or 67% of the original size.

CSS Optimization

-82%

Potential reduce by 50.9 kB

  • Original 62.1 kB
  • After minification 51.9 kB
  • After compression 11.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Giftcards.com.au needs all CSS files to be minified and compressed as it can save up to 50.9 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (57%)

Requests Now

65

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Gift Cards. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.giftcards.com.au

www.giftcards.com.au

1561 ms

default.css

default.css

1208 ms

blank.css

blank.css

470 ms

portal.css

portal.css

709 ms

screen.css

screen.css

967 ms

featurestyle.css

featurestyle.css

469 ms

jquery.min.js

jquery.min.js

1639 ms

ComboBox.Default.css

ComboBox.Default.css

938 ms

jquery-ui.min.js

jquery-ui.min.js

2128 ms

WebResource.axd

WebResource.axd

720 ms

dnncore.js

dnncore.js

962 ms

dnn.modalpopup.js

dnn.modalpopup.js

973 ms

jquery.min.js

jquery.min.js

1873 ms

jquery.scrollable-1.0.2.min.js

jquery.scrollable-1.0.2.min.js

1203 ms

jquery.mousewheel.js

jquery.mousewheel.js

1202 ms

dnn.jquery.js

dnn.jquery.js

1212 ms

Telerik.Web.UI.WebResource.axd

Telerik.Web.UI.WebResource.axd

1682 ms

addthis_widget.js

addthis_widget.js

8 ms

initWidgets.js

initWidgets.js

1222 ms

taglinks.js

taglinks.js

1222 ms

ga.js

ga.js

30 ms

bg-tile.jpg

bg-tile.jpg

242 ms

ajaxloader.gif

ajaxloader.gif

244 ms

Banner2.jpg

Banner2.jpg

494 ms

Banner2-3.jpg

Banner2-3.jpg

741 ms

home-promo.jpg

home-promo.jpg

717 ms

ActivityServer.bs

ActivityServer.bs

32 ms

conversion.js

conversion.js

31 ms

redir.php

redir.php

212 ms

redir.php

redir.php

211 ms

title.png

title.png

260 ms

follow-title.png

follow-title.png

256 ms

follow-facebook.jpg

follow-facebook.jpg

259 ms

follow-divide.png

follow-divide.png

251 ms

follow-twitter.jpg

follow-twitter.jpg

378 ms

follow-end.png

follow-end.png

390 ms

menu-bg-top.png

menu-bg-top.png

428 ms

menu-bg.png

menu-bg.png

434 ms

menu-arrow.png

menu-arrow.png

442 ms

content-top.png

content-top.png

443 ms

rhs-bg.png

rhs-bg.png

554 ms

content-bg.png

content-bg.png

565 ms

home-hero-bg.jpg

home-hero-bg.jpg

657 ms

ajaxloader.gif

ajaxloader.gif

663 ms

rhs-top.png

rhs-top.png

674 ms

btn-buy-gift-cards-online.png

btn-buy-gift-cards-online.png

677 ms

btn_BuyCorp.png

btn_BuyCorp.png

782 ms

rhs-title.png

rhs-title.png

792 ms

rhs-coles-group.png

rhs-coles-group.png

888 ms

rhs-coles.png

rhs-coles.png

898 ms

rhs-coles-express.png

rhs-coles-express.png

913 ms

rhs-myer.png

rhs-myer.png

917 ms

rhs-kmart.png

rhs-kmart.png

1014 ms

rhs-target.png

rhs-target.png

1024 ms

rhs-liquorland.png

rhs-liquorland.png

1120 ms

rhs-vintage-cellars.png

rhs-vintage-cellars.png

1133 ms

rhs-officeworks.png

rhs-officeworks.png

1153 ms

rhs-1st-choice.png

rhs-1st-choice.png

1157 ms

DotNetNukeAjaxShared.js

DotNetNukeAjaxShared.js

1242 ms

__utm.gif

__utm.gif

65 ms

300lo.json

300lo.json

46 ms

arrow-left.png

arrow-left.png

1191 ms

arrow-right.png

arrow-right.png

1289 ms

sh.7c7179124ea24ac6ba46caac.html

sh.7c7179124ea24ac6ba46caac.html

31 ms

45 ms

60 ms

n99h

n99h

29 ms

p0dg

p0dg

27 ms

39 ms

23 ms

Accessibility Review

giftcards.com.au accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

giftcards.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

giftcards.com.au SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Giftcards.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Giftcards.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

giftcards.com.au

Open Graph description is not detected on the main page of Gift Cards. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: