Tools & Wizards About Us
good.business screenshot

Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

good.business

Good Business – Transform your business, transform the world.

Page Load Speed

1.4 sec in total

First Response

37 ms

Resources Loaded

957 ms

Page Rendered

454 ms

good.business screenshot

About Website

Click here to check amazing Good content. Otherwise, check out these important facts you probably never knew about good.business

Good Business is a market-leading sustainability agency. We help business and brands succeed in the future by showing that they can make it a better place to be. We have over 20 years’ experience of w...

Visit good.business

Key Findings

We analyzed Good.business page load time and found that the first response time was 37 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

good.business performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value9.0 s

1/100

25%

SI (Speed Index)

Value8.4 s

18/100

10%

TBT (Total Blocking Time)

Value500 ms

58/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value11.5 s

18/100

10%

Network Requests Diagram

good.business

37 ms

good.business

376 ms

style.min.css

4 ms

style.css

9 ms

vendor.css

49 ms

Our browser made a total of 50 requests to load all elements on the main page. We found that 86% of them (43 requests) were addressed to the original Good.business, 6% (3 requests) were made to Fonts.gstatic.com and 4% (2 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (376 ms) belongs to the original domain Good.business.

Page Optimization Overview & Recommendations

Page size can be reduced by 302.1 kB (10%)

Content Size

2.9 MB

After Optimization

2.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Good.business main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 132.0 kB

  • Original 180.4 kB
  • After minification 174.5 kB
  • After compression 48.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 132.0 kB or 73% of the original size.

Image Optimization

-1%

Potential reduce by 29.1 kB

  • Original 2.0 MB
  • After minification 2.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Good images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 80.2 kB

  • Original 556.3 kB
  • After minification 556.3 kB
  • After compression 476.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 80.2 kB or 14% of the original size.

CSS Optimization

-37%

Potential reduce by 60.7 kB

  • Original 163.9 kB
  • After minification 163.9 kB
  • After compression 103.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Good.business needs all CSS files to be minified and compressed as it can save up to 60.7 kB or 37% of the original size.

Requests Breakdown

Number of requests can be reduced by 9 (21%)

Requests Now

43

After Optimization

34

  • Images
  • JavaScript
  • CSS

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Good. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

good.business

good.business

37 ms

good.business

good.business

376 ms

style.min.css

style.min.css

4 ms

style.css

style.css

9 ms

vendor.css

vendor.css

49 ms

script.min.js

script.min.js

48 ms

css

css

64 ms

jquery.js

jquery.js

54 ms

app.js

app.js

43 ms

vendor.js

vendor.js

60 ms

launcher.js

launcher.js

312 ms

netzero.png

netzero.png

104 ms

iframe_api

iframe_api

278 ms

bcorp.png

bcorp.png

194 ms

icon-sustainability.svg

icon-sustainability.svg

199 ms

service-block-arrow.svg

service-block-arrow.svg

197 ms

icon-climate-1.svg

icon-climate-1.svg

198 ms

icon-behaviour.svg

icon-behaviour.svg

200 ms

icon-purpose.svg

icon-purpose.svg

198 ms

GoodBusiness-Act-Two-Arrow.jpg

GoodBusiness-Act-Two-Arrow.jpg

201 ms

GB-ActTwo_Option2.svg

GB-ActTwo_Option2.svg

204 ms

bill-melinda-gates-foundation-01-logo-png-transparent.png

bill-melinda-gates-foundation-01-logo-png-transparent.png

247 ms

logo-aviva.svg

logo-aviva.svg

202 ms

logo-virgin-media-o2.svg

logo-virgin-media-o2.svg

241 ms

logo-mccain-2.png

logo-mccain-2.png

259 ms

logo-pfizer.svg

logo-pfizer.svg

205 ms

logo-natwest.svg

logo-natwest.svg

259 ms

1024px-Wellcome_Trust_logo.svg_.png

1024px-Wellcome_Trust_logo.svg_.png

260 ms

logo-rathbones.svg

logo-rathbones.svg

261 ms

Logo-Nomad-Foods.png

Logo-Nomad-Foods.png

267 ms

logo-avon.svg

logo-avon.svg

269 ms

logo-just-eat.svg

logo-just-eat.svg

266 ms

logo-giffgaff.svg

logo-giffgaff.svg

262 ms

logo_suntory.svg

logo_suntory.svg

266 ms

logo-jaegermeister.svg

logo-jaegermeister.svg

263 ms

logo-vitality.svg

logo-vitality.svg

269 ms

logo-kent-county-council.svg

logo-kent-county-council.svg

271 ms

logo-coty.svg

logo-coty.svg

270 ms

logo-zippy.png

logo-zippy.png

273 ms

neIQzD-0qpwxpaWvjeD0X88SAOeauXQ-pQ.ttf

neIQzD-0qpwxpaWvjeD0X88SAOeauXQ-pQ.ttf

270 ms

neIXzD-0qpwxpaWvjeD0X88SAOeasasatSyqwQ.ttf

neIXzD-0qpwxpaWvjeD0X88SAOeasasatSyqwQ.ttf

274 ms

neIXzD-0qpwxpaWvjeD0X88SAOeasc8btSyqwQ.ttf

neIXzD-0qpwxpaWvjeD0X88SAOeasc8btSyqwQ.ttf

306 ms

thomas-park-6MePtA9EVDA-unsplash.jpg

thomas-park-6MePtA9EVDA-unsplash.jpg

116 ms

pexels-hikaique-1577130.jpg

pexels-hikaique-1577130.jpg

81 ms

li-an-lim-ycW4YxhrWHM-unsplash.jpg

li-an-lim-ycW4YxhrWHM-unsplash.jpg

115 ms

pexels-leah-newhouse-50725-325526.jpg

pexels-leah-newhouse-50725-325526.jpg

112 ms

B-corp.jpg

B-corp.jpg

112 ms

Blacker%20Pro%20Display-Extrabold.woff

Blacker%20Pro%20Display-Extrabold.woff

118 ms

icomoon.ttf

icomoon.ttf

87 ms

www-widgetapi.js

www-widgetapi.js

40 ms

Accessibility Review

good.business accessibility score

82

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

good.business best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

good.business SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Good.business can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Good.business main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

good.business

Open Graph data is detected on the main page of Good. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: