Tools & Wizards About Us
gumas.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

gumas.com

Challenger Brand Marketing | Gumas Advertising | San Francisco

Page Load Speed

3.4 sec in total

First Response

134 ms

Resources Loaded

1.6 sec

Page Rendered

1.7 sec

gumas.com screenshot

About Website

Click here to check amazing Gumas content for United States. Otherwise, check out these important facts you probably never knew about gumas.com

Gumas is an award-winning, full service San Francisco advertising agency and the country’s foremost authority on Challenger Brand Marketing®.

Visit gumas.com

Key Findings

We analyzed Gumas.com page load time and found that the first response time was 134 ms and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

gumas.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

39/100

10%

LCP (Largest Contentful Paint)

Value25.1 s

0/100

25%

SI (Speed Index)

Value16.0 s

0/100

10%

TBT (Total Blocking Time)

Value5,350 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value47.7 s

0/100

10%

Network Requests Diagram

gumas.com

134 ms

gumas.com

214 ms

theme.min.css

16 ms

style.css

42 ms

style.min.css

37 ms

Our browser made a total of 187 requests to load all elements on the main page. We found that 73% of them (136 requests) were addressed to the original Gumas.com, 19% (35 requests) were made to Fonts.gstatic.com and 3% (5 requests) were made to I.ytimg.com. The less responsive or slowest element that took the longest time to load (602 ms) belongs to the original domain Gumas.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 228.3 kB (2%)

Content Size

11.4 MB

After Optimization

11.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Gumas.com main page is 11.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 10.5 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 202.4 kB

  • Original 241.8 kB
  • After minification 231.8 kB
  • After compression 39.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 202.4 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 10.5 MB
  • After minification 10.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Gumas images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 22.0 kB

  • Original 514.7 kB
  • After minification 514.4 kB
  • After compression 492.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 4.0 kB

  • Original 209.6 kB
  • After minification 207.2 kB
  • After compression 205.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Gumas.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 88 (61%)

Requests Now

145

After Optimization

57

  • Images
  • JavaScript
  • CSS

The browser has sent 145 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Gumas. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 51 to 1 for JavaScripts and from 39 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

gumas.com

gumas.com

134 ms

gumas.com

gumas.com

214 ms

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theme.min.css

16 ms

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42 ms

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37 ms

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43 ms

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41 ms

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39 ms

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36 ms

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57 ms

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51 ms

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52 ms

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54 ms

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63 ms

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65 ms

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68 ms

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117 ms

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123 ms

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125 ms

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119 ms

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59 ms

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119 ms

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124 ms

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125 ms

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135 ms

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58 ms

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66 ms

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55 ms

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142 ms

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272 ms

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243 ms

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244 ms

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323 ms

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396 ms

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314 ms

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308 ms

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305 ms

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Accessibility Review

gumas.com accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

gumas.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

gumas.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Gumas.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Gumas.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

gumas.com

Open Graph data is detected on the main page of Gumas. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: