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gwi.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

gwi.com

On-demand Consumer Research | GWI

Page Load Speed

1.9 sec in total

First Response

122 ms

Resources Loaded

1.2 sec

Page Rendered

607 ms

gwi.com screenshot

About Website

Welcome to gwi.com homepage info - get ready to check GWI best content for United States right away, or after learning these important things about gwi.com

On-demand consumer research powered by GWI. Understand your audience in an instant with global consumer data at your fingertips.

Visit gwi.com

Key Findings

We analyzed Gwi.com page load time and found that the first response time was 122 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

gwi.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

40/100

10%

LCP (Largest Contentful Paint)

Value31.0 s

0/100

25%

SI (Speed Index)

Value14.6 s

1/100

10%

TBT (Total Blocking Time)

Value3,560 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value34.9 s

0/100

10%

Network Requests Diagram

gwi.com

122 ms

www.gwi.com

158 ms

styles.min.css

48 ms

jquery-1.11.2.js

73 ms

module_142919697959_Site_Navigation_Prompt_Global.min.css

65 ms

Our browser made a total of 83 requests to load all elements on the main page. We found that 63% of them (52 requests) were addressed to the original Gwi.com, 23% (19 requests) were made to 304927.fs1.hubspotusercontent-na1.net and 4% (3 requests) were made to No-cache.hubspot.com. The less responsive or slowest element that took the longest time to load (670 ms) relates to the external source Log.cookieyes.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 254.0 kB (4%)

Content Size

6.7 MB

After Optimization

6.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Gwi.com main page is 6.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 6.3 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 196.3 kB

  • Original 250.3 kB
  • After minification 227.9 kB
  • After compression 54.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 196.3 kB or 78% of the original size.

Image Optimization

-1%

Potential reduce by 36.3 kB

  • Original 6.3 MB
  • After minification 6.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. GWI images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 3.5 kB

  • Original 84.2 kB
  • After minification 84.2 kB
  • After compression 80.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-24%

Potential reduce by 18.0 kB

  • Original 74.9 kB
  • After minification 74.9 kB
  • After compression 56.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Gwi.com needs all CSS files to be minified and compressed as it can save up to 18.0 kB or 24% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (31%)

Requests Now

64

After Optimization

44

  • Images
  • JavaScript
  • CSS

The browser has sent 64 CSS, Javascripts, AJAX and image requests in order to completely render the main page of GWI. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

gwi.com

gwi.com

122 ms

www.gwi.com

www.gwi.com

158 ms

styles.min.css

styles.min.css

48 ms

jquery-1.11.2.js

jquery-1.11.2.js

73 ms

module_142919697959_Site_Navigation_Prompt_Global.min.css

module_142919697959_Site_Navigation_Prompt_Global.min.css

65 ms

module_77672683811_2022_Poster_block_section.min.css

module_77672683811_2022_Poster_block_section.min.css

85 ms

script.js

script.js

65 ms

qualified.js

qualified.js

216 ms

scrollAnimations.min.css

scrollAnimations.min.css

125 ms

scrollAnimations.min.js

scrollAnimations.min.js

82 ms

styles.css

styles.css

126 ms

current.js

current.js

124 ms

styles-update.min.css

styles-update.min.css

122 ms

jquery-3.4.0.min.js

jquery-3.4.0.min.js

121 ms

scripts.min.js

scripts.min.js

187 ms

embed.js

embed.js

187 ms

project.js

project.js

200 ms

module_142919697959_Site_Navigation_Prompt_Global.min.js

module_142919697959_Site_Navigation_Prompt_Global.min.js

192 ms

304927.js

304927.js

229 ms

index.js

index.js

199 ms

tiny-slider.js

tiny-slider.js

65 ms

tiny-slider.css

tiny-slider.css

186 ms

gwiq.js

gwiq.js

152 ms

log

log

670 ms

gwi-logo.svg

gwi-logo.svg

151 ms

b8afc117-a4da-4345-8a30-18fcf6d1b8f7.png

b8afc117-a4da-4345-8a30-18fcf6d1b8f7.png

245 ms

variables.min.css

variables.min.css

111 ms

7c82d7ee-619d-4733-a627-993ccfc14df4.png

7c82d7ee-619d-4733-a627-993ccfc14df4.png

127 ms

64f03824-281b-483c-895f-7f4a0c81bc8f.png

64f03824-281b-483c-895f-7f4a0c81bc8f.png

200 ms

Business%2C%20Chart%2C%20Metrics%2C%20Laptop.svg

Business%2C%20Chart%2C%20Metrics%2C%20Laptop.svg

46 ms

hooked%201.png

hooked%201.png

49 ms

data.png

data.png

46 ms

solutions.png

solutions.png

44 ms

resources.png

resources.png

53 ms

about.png

about.png

93 ms

hero_img.png

hero_img.png

95 ms

carousel-logos.png

carousel-logos.png

99 ms

difference_decisions.png

difference_decisions.png

200 ms

difference_pitching.png

difference_pitching.png

128 ms

difference_message.png

difference_message.png

452 ms

difference_optimize.png

difference_optimize.png

201 ms

difference_build.png

difference_build.png

198 ms

L.svg

L.svg

197 ms

R.svg

R.svg

197 ms

consumer_clock.png

consumer_clock.png

451 ms

consumer_web.png

consumer_web.png

450 ms

consumer_charts.png

consumer_charts.png

449 ms

carousel_consumers.png

carousel_consumers.png

509 ms

carousel_brands.png

carousel_brands.png

452 ms

carousel_markets.png

carousel_markets.png

513 ms

carousel_profiles.png

carousel_profiles.png

519 ms

meble2.png

meble2.png

517 ms

meble.png

meble.png

521 ms

emo1.png

emo1.png

514 ms

emoji-2.png

emoji-2.png

519 ms

Logo.png

Logo.png

523 ms

CTD%20feature%20image.png

CTD%20feature%20image.png

585 ms

hooked_img.png

hooked_img.png

596 ms

book_img.png

book_img.png

597 ms

Group%202296.png

Group%202296.png

196 ms

fireee.png

fireee.png

587 ms

logo-MRS.png

logo-MRS.png

590 ms

logo-ESOMAR.png

logo-ESOMAR.png

585 ms

logo-iab.png

logo-iab.png

580 ms

IMAA.png

IMAA.png

579 ms

Ad_Council.png

Ad_Council.png

555 ms

Vector%20176.png

Vector%20176.png

326 ms

Faktum-Regular.woff

Faktum-Regular.woff

322 ms

Faktum-Medium.woff

Faktum-Medium.woff

323 ms

Faktum-Light.woff

Faktum-Light.woff

394 ms

Faktum-ExtraLight.woff

Faktum-ExtraLight.woff

387 ms

Faktum-Thin.woff

Faktum-Thin.woff

391 ms

Faktum-SemiBold.woff

Faktum-SemiBold.woff

383 ms

Faktum-Bold.woff

Faktum-Bold.woff

384 ms

Faktum-ExtraBold.woff

Faktum-ExtraBold.woff

387 ms

Faktum-BoldItalic.woff

Faktum-BoldItalic.woff

337 ms

Faktum-ExtraBoldItalic.woff

Faktum-ExtraBoldItalic.woff

401 ms

Faktum-SemiBoldItalic.woff

Faktum-SemiBoldItalic.woff

403 ms

Faktum-MediumItalic.woff

Faktum-MediumItalic.woff

400 ms

Faktum-RegularItalic.woff

Faktum-RegularItalic.woff

406 ms

Faktum-LightItalic.woff

Faktum-LightItalic.woff

405 ms

Faktum-ExtraLightItalic.woff

Faktum-ExtraLightItalic.woff

405 ms

Faktum-ThinItalic.woff

Faktum-ThinItalic.woff

409 ms

Accessibility Review

gwi.com accessibility score

67

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

[aria-*] attributes are not valid or misspelled

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

gwi.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

gwi.com SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Gwi.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Gwi.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

gwi.com

Open Graph data is detected on the main page of GWI. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: