Tools & Wizards About Us
licensing.gwu.edu screenshot

Report Summary

  • 12

    Performance

    Renders faster than
    25% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

licensing.gwu.edu

Licensing | Business Services | Finance Division | The George Washington University

Page Load Speed

3.9 sec in total

First Response

133 ms

Resources Loaded

3.1 sec

Page Rendered

662 ms

licensing.gwu.edu screenshot

About Website

Visit licensing.gwu.edu now to see the best up-to-date Licensing Gwu content for United States and also check out these interesting facts you probably never knew about licensing.gwu.edu

The Licensing and Trademarks Program (LTP) promotes, regulates and protects the commercial use of GW’s federally trademarked names and identifying marks both on- and off-campus. LTP is housed under Bu...

Visit licensing.gwu.edu

Key Findings

We analyzed Licensing.gwu.edu page load time and found that the first response time was 133 ms and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

licensing.gwu.edu performance score

12

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.1 s

0/100

10%

LCP (Largest Contentful Paint)

Value12.8 s

0/100

25%

SI (Speed Index)

Value9.6 s

11/100

10%

TBT (Total Blocking Time)

Value2,430 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.213

58/100

15%

TTI (Time to Interactive)

Value16.3 s

5/100

10%

Network Requests Diagram

licensing.gwu.edu

133 ms

licensing-trademarks

113 ms

css_lQaZfjVpwP_oGNqdtWCSpJT1EMqXdMiU84ekLLxQnc4.css

56 ms

css_uJq4i_pXk1UmtbCovdeCsAhlfvrAFcmFexwn2c_hQDQ.css

91 ms

css_Q83fA4lZguK12TTxQNJn9q4DPAN8RqsPC49FT-UUg8A.css

99 ms

Our browser made a total of 38 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Licensing.gwu.edu, 79% (30 requests) were made to Business-services.gwu.edu and 5% (2 requests) were made to . The less responsive or slowest element that took the longest time to load (520 ms) relates to the external source Business-services.gwu.edu.

Page Optimization Overview & Recommendations

Page size can be reduced by 62.1 kB (42%)

Content Size

148.3 kB

After Optimization

86.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Licensing.gwu.edu main page is 148.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 52.4 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 37.5 kB

  • Original 52.4 kB
  • After minification 50.8 kB
  • After compression 14.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.5 kB or 72% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 43.1 kB
  • After minification 43.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Licensing Gwu images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 40 B

  • Original 15.1 kB
  • After minification 15.1 kB
  • After compression 15.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-65%

Potential reduce by 24.6 kB

  • Original 37.7 kB
  • After minification 34.6 kB
  • After compression 13.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Licensing.gwu.edu needs all CSS files to be minified and compressed as it can save up to 24.6 kB or 65% of the original size.

Requests Breakdown

Number of requests can be reduced by 17 (50%)

Requests Now

34

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 34 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Licensing Gwu. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

licensing.gwu.edu

licensing.gwu.edu

133 ms

licensing-trademarks

licensing-trademarks

113 ms

css_lQaZfjVpwP_oGNqdtWCSpJT1EMqXdMiU84ekLLxQnc4.css

css_lQaZfjVpwP_oGNqdtWCSpJT1EMqXdMiU84ekLLxQnc4.css

56 ms

css_uJq4i_pXk1UmtbCovdeCsAhlfvrAFcmFexwn2c_hQDQ.css

css_uJq4i_pXk1UmtbCovdeCsAhlfvrAFcmFexwn2c_hQDQ.css

91 ms

css_Q83fA4lZguK12TTxQNJn9q4DPAN8RqsPC49FT-UUg8A.css

css_Q83fA4lZguK12TTxQNJn9q4DPAN8RqsPC49FT-UUg8A.css

99 ms

css_kg023udqExvufeOlleXIG4K552ZRMwCvi5uMFqNqyqA.css

css_kg023udqExvufeOlleXIG4K552ZRMwCvi5uMFqNqyqA.css

404 ms

css_Sjimou_4ucgxCvDpfLtq_8U9BppZW5tDpOFoVIeievM.css

css_Sjimou_4ucgxCvDpfLtq_8U9BppZW5tDpOFoVIeievM.css

151 ms

css_TQL3vtjhzqygvBXOw5z5CQR7m1Lc8NXVLcAC3E6ZVpM.css

css_TQL3vtjhzqygvBXOw5z5CQR7m1Lc8NXVLcAC3E6ZVpM.css

415 ms

css_cuDLobFgVqROHBkBGvDq_enI99mo0FJPTHEyssN186U.css

css_cuDLobFgVqROHBkBGvDq_enI99mo0FJPTHEyssN186U.css

464 ms

js_s5koNMBdK4BqfHyHNPWCXIL2zD0jFcPyejDZsryApj0.js

js_s5koNMBdK4BqfHyHNPWCXIL2zD0jFcPyejDZsryApj0.js

492 ms

js_JkQzetqd1yff5abmiR2H8X20RFfzks3m6KxDNGiH_Vg.js

js_JkQzetqd1yff5abmiR2H8X20RFfzks3m6KxDNGiH_Vg.js

491 ms

js_XuFgHR1X67cDofve4crM47xw750TjafMBoVq4KMQLjo.js

js_XuFgHR1X67cDofve4crM47xw750TjafMBoVq4KMQLjo.js

487 ms

js_48ZicwNmopSXv3kFm-RlvS6qbNjtKjaHvNqA0zkUxfI.js

js_48ZicwNmopSXv3kFm-RlvS6qbNjtKjaHvNqA0zkUxfI.js

520 ms

js_vQ9x4SgMOFfHKvnTVGGadblIsZpjjFYoRypM8yvmUFw.js

js_vQ9x4SgMOFfHKvnTVGGadblIsZpjjFYoRypM8yvmUFw.js

498 ms

email-decode.min.js

email-decode.min.js

488 ms

js_ny3S0a4sUzRIJmBfJRvZGS_NShJwG2QupaUEuUzQlGg.js

js_ny3S0a4sUzRIJmBfJRvZGS_NShJwG2QupaUEuUzQlGg.js

518 ms

js_Q6KsWypq15ljuLoz11ZWLNW6uRqX8INiAYDcWAfRi3M.js

js_Q6KsWypq15ljuLoz11ZWLNW6uRqX8INiAYDcWAfRi3M.js

500 ms

fonts.css

fonts.css

393 ms

siteanalyze_67741177.js

siteanalyze_67741177.js

448 ms

BizSrvc_localbrand_0.jpg

BizSrvc_localbrand_0.jpg

147 ms

gw_mono.png

gw_mono.png

136 ms

search.png

search.png

148 ms

breadcrumb_arrow.png

breadcrumb_arrow.png

147 ms

BAS_Licensing%20hero_1920x400%20%281%29.jpg

BAS_Licensing%20hero_1920x400%20%281%29.jpg

365 ms

BAS_licensing_request%20GW%20marks_promo_1080x720.jpg

BAS_licensing_request%20GW%20marks_promo_1080x720.jpg

152 ms

BAS_licensing_submit%20artwork_promo_1080x720.jpg

BAS_licensing_submit%20artwork_promo_1080x720.jpg

151 ms

BAS_homepage%20_promo_licensing_1080x720.jpg

BAS_homepage%20_promo_licensing_1080x720.jpg

150 ms

BAS_licensing_vendors_promo_1080x720.jpg

BAS_licensing_vendors_promo_1080x720.jpg

355 ms

BAS_licensing_retailers_promo_1080x720.jpg

BAS_licensing_retailers_promo_1080x720.jpg

151 ms

BAS_licensing_logos_promo_1080x720.jpg

BAS_licensing_logos_promo_1080x720.jpg

347 ms

BizSrvc_localfooter.svg

BizSrvc_localfooter.svg

334 ms

gw_primary_2c_rev.png

gw_primary_2c_rev.png

333 ms

4WwAY0AS7AIUFixAQGOWbFGBitYIbAQWUuwFFJYIbCAWR2wBitcWFmwFCsAAA==

4WwAY0AS7AIUFixAQGOWbFGBitYIbAQWUuwFFJYIbCAWR2wBitcWFmwFCsAAA==

37 ms

Ab0BAQEbFgEjNAEBATNSAT1FAUs8LgEcTwEdAQEcATxLAYAyARxTHBwcHBwcLi4uLgEBAQEBFhYWFhYcHBwcHAEBLhwcHBwcHBwcHBwBAQEBHAEBAQEBARwcHBwbGx0BJ6YbAQAA

Ab0BAQEbFgEjNAEBATNSAT1FAUs8LgEcTwEdAQEcATxLAYAyARxTHBwcHBwcLi4uLgEBAQEBFhYWFhYcHBwcHAEBLhwcHBwcHBwcHBwBAQEBHAEBAQEBARwcHBwbGx0BJ6YbAQAA

3 ms

alert_data.php

alert_data.php

204 ms

nr-1216.min.js

nr-1216.min.js

146 ms

image.aspx

image.aspx

77 ms

a9d5e9ce84

a9d5e9ce84

93 ms

Accessibility Review

licensing.gwu.edu accessibility score

98

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

licensing.gwu.edu best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

licensing.gwu.edu SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Licensing.gwu.edu can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Licensing.gwu.edu main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

licensing.gwu.edu

Open Graph description is not detected on the main page of Licensing Gwu. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: