Tools & Wizards About Us
rewards.giftcloud.com screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

rewards.giftcloud.com

Business Gift Cards | B2B Corporate Vouchers | Giftcloud

Page Load Speed

1.2 sec in total

First Response

317 ms

Resources Loaded

780 ms

Page Rendered

98 ms

rewards.giftcloud.com screenshot

About Website

Click here to check amazing Rewards Giftcloud content for United Kingdom. Otherwise, check out these important facts you probably never knew about rewards.giftcloud.com

We help businesses turn one-time buyers into loyal customers with our end to end business gift cards and rewards programs. Contact us online today!

Visit rewards.giftcloud.com

Key Findings

We analyzed Rewards.giftcloud.com page load time and found that the first response time was 317 ms and then it took 878 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

rewards.giftcloud.com performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

73/100

10%

LCP (Largest Contentful Paint)

Value11.2 s

0/100

25%

SI (Speed Index)

Value6.4 s

40/100

10%

TBT (Total Blocking Time)

Value440 ms

64/100

30%

CLS (Cumulative Layout Shift)

Value1.021

2/100

15%

TTI (Time to Interactive)

Value11.5 s

18/100

10%

Network Requests Diagram

rewards.giftcloud.com

317 ms

layout.entry.v0a117b3.js

158 ms

brochure.entry.v5eaee64.js

158 ms

fonts-brochure.css

155 ms

fonts-common.css

154 ms

Our browser made a total of 34 requests to load all elements on the main page. We found that 47% of them (16 requests) were addressed to the original Rewards.giftcloud.com, 50% (17 requests) were made to Res.cloudinary.com and 3% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (461 ms) belongs to the original domain Rewards.giftcloud.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 597.3 kB (70%)

Content Size

852.6 kB

After Optimization

255.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rewards.giftcloud.com main page is 852.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Javascripts take 702.1 kB which makes up the majority of the site volume.

HTML Optimization

-70%

Potential reduce by 31.6 kB

  • Original 45.2 kB
  • After minification 41.8 kB
  • After compression 13.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 31.6 kB or 70% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 41.6 kB
  • After minification 41.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rewards Giftcloud images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 513.5 kB

  • Original 702.1 kB
  • After minification 702.1 kB
  • After compression 188.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 513.5 kB or 73% of the original size.

CSS Optimization

-82%

Potential reduce by 52.3 kB

  • Original 63.8 kB
  • After minification 49.8 kB
  • After compression 11.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rewards.giftcloud.com needs all CSS files to be minified and compressed as it can save up to 52.3 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (72%)

Requests Now

29

After Optimization

8

  • Images
  • JavaScript
  • CSS

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rewards Giftcloud. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rewards.giftcloud.com

rewards.giftcloud.com

317 ms

layout.entry.v0a117b3.js

layout.entry.v0a117b3.js

158 ms

brochure.entry.v5eaee64.js

brochure.entry.v5eaee64.js

158 ms

fonts-brochure.css

fonts-brochure.css

155 ms

fonts-common.css

fonts-common.css

154 ms

tw-output.min.css

tw-output.min.css

229 ms

global.ve909f86.css

global.ve909f86.css

228 ms

header.v973090d.css

header.v973090d.css

232 ms

footer.v5094ab2.css

footer.v5094ab2.css

233 ms

brochure.v5256627.css

brochure.v5256627.css

317 ms

normalize.min.css

normalize.min.css

241 ms

vendor.v459e5d7.js

vendor.v459e5d7.js

461 ms

gtm.js

gtm.js

88 ms

icon-values-service.svg

icon-values-service.svg

59 ms

icon-values-control.svg

icon-values-control.svg

102 ms

icon-values-innovation.svg

icon-values-innovation.svg

133 ms

icon-values-transparency.svg

icon-values-transparency.svg

100 ms

icon-values-performance.svg

icon-values-performance.svg

106 ms

icon-values-content.svg

icon-values-content.svg

77 ms

icon-values-capabilities.svg

icon-values-capabilities.svg

99 ms

icon-highlights-sales.svg

icon-highlights-sales.svg

99 ms

icon-highlights-discount.svg

icon-highlights-discount.svg

213 ms

icon-highlights-pages.svg

icon-highlights-pages.svg

145 ms

icon-highlights-reward.svg

icon-highlights-reward.svg

160 ms

Broadband-genie-case2.png

Broadband-genie-case2.png

132 ms

Talk-talk-case2.png

Talk-talk-case2.png

145 ms

Simplybusiness-case2.png

Simplybusiness-case2.png

173 ms

Ovo-case2.png

Ovo-case2.png

182 ms

gc_rewards_linkedin_logo.jpeg

gc_rewards_linkedin_logo.jpeg

174 ms

giftcloud-groupon-logo.jpeg

giftcloud-groupon-logo.jpeg

189 ms

lato-regular.woff

lato-regular.woff

161 ms

lato-bold.woff

lato-bold.woff

80 ms

lato-light.woff

lato-light.woff

157 ms

playfair-regular.woff

playfair-regular.woff

155 ms

Accessibility Review

rewards.giftcloud.com accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

rewards.giftcloud.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

rewards.giftcloud.com SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rewards.giftcloud.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rewards.giftcloud.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rewards.giftcloud.com

Open Graph data is detected on the main page of Rewards Giftcloud. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: