Tools & Wizards About Us
us.grayling.com screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

us.grayling.com

Grayling | We Create Advantage | Global PR & Public Affairs Agency

Page Load Speed

18.6 sec in total

First Response

6.1 sec

Resources Loaded

12.1 sec

Page Rendered

343 ms

us.grayling.com screenshot

About Website

Click here to check amazing Us Grayling content for United Kingdom. Otherwise, check out these important facts you probably never knew about us.grayling.com

Grayling is a PR and public affairs agency in 30 countries. We're big, we're small and we're known for Creating Advantage for our clients. See how we do it.

Visit us.grayling.com

Key Findings

We analyzed Us.grayling.com page load time and found that the first response time was 6.1 sec and then it took 12.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

us.grayling.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.6 s

2/100

10%

LCP (Largest Contentful Paint)

Value12.0 s

0/100

25%

SI (Speed Index)

Value24.4 s

0/100

10%

TBT (Total Blocking Time)

Value1,210 ms

20/100

30%

CLS (Cumulative Layout Shift)

Value0.073

96/100

15%

TTI (Time to Interactive)

Value12.4 s

15/100

10%

Network Requests Diagram

grayling.com

6131 ms

js

209 ms

javascript;base64,d2luZG93LmRhdGFMYXllcj13aW5kb3cuZGF0YUxheWVyfHxbXTtmdW5jdGlvbiBndGFnKCl7ZGF0YUxheWVyLnB1c2goYXJndW1lbnRzKX0KZ3RhZygnanMnLG5ldyBEYXRlKCkpO2d0YWcoJ2NvbmZpZycsJ1VBLTExMzEwNjE2Ny0xJyk=

34 ms

gtm.js

230 ms

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

32 ms

Our browser made a total of 42 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Us.grayling.com, 7% (3 requests) were made to Cdn-ukwest.onetrust.com and 5% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (6.1 sec) relates to the external source Grayling.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 53.8 kB (3%)

Content Size

1.9 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Us.grayling.com main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 43.9 kB

  • Original 57.7 kB
  • After minification 57.6 kB
  • After compression 13.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43.9 kB or 76% of the original size.

Image Optimization

-1%

Potential reduce by 9.8 kB

  • Original 1.8 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Us Grayling images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 33 B

  • Original 7.2 kB
  • After minification 7.2 kB
  • After compression 7.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 184 B

  • Original 48.7 kB
  • After minification 48.7 kB
  • After compression 48.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Us.grayling.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 5 (14%)

Requests Now

37

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Us Grayling. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

grayling.com

grayling.com

6131 ms

js

js

209 ms

javascript;base64,d2luZG93LmRhdGFMYXllcj13aW5kb3cuZGF0YUxheWVyfHxbXTtmdW5jdGlvbiBndGFnKCl7ZGF0YUxheWVyLnB1c2goYXJndW1lbnRzKX0KZ3RhZygnanMnLG5ldyBEYXRlKCkpO2d0YWcoJ2NvbmZpZycsJ1VBLTExMzEwNjE2Ny0xJyk=

javascript;base64,d2luZG93LmRhdGFMYXllcj13aW5kb3cuZGF0YUxheWVyfHxbXTtmdW5jdGlvbiBndGFnKCl7ZGF0YUxheWVyLnB1c2goYXJndW1lbnRzKX0KZ3RhZygnanMnLG5ldyBEYXRlKCkpO2d0YWcoJ2NvbmZpZycsJ1VBLTExMzEwNjE2Ny0xJyk=

34 ms

gtm.js

gtm.js

230 ms

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

32 ms

OtAutoBlock.js

OtAutoBlock.js

188 ms

otSDKStub.js

otSDKStub.js

259 ms

16481910eff66b8e81eeaf45b405d9db.js

16481910eff66b8e81eeaf45b405d9db.js

284 ms

grayling_creating-advantage-logo.svg

grayling_creating-advantage-logo.svg

310 ms

sprites.svg

sprites.svg

322 ms

flexwork-1110x740.jpg

flexwork-1110x740.jpg

664 ms

robert-mcalpine.png

robert-mcalpine.png

404 ms

engage-online-wes-hicks-unsplash-1110x740-1.jpg

engage-online-wes-hicks-unsplash-1110x740-1.jpg

532 ms

cube-real-estate_1400x730-575x300.png

cube-real-estate_1400x730-575x300.png

403 ms

edn-1024x1024.jpg

edn-1024x1024.jpg

666 ms

lumo_final_logo-02-730x262.png

lumo_final_logo-02-730x262.png

406 ms

five-guys-vienna-1600x1067-1-1110x740-1.jpg

five-guys-vienna-1600x1067-1-1110x740-1.jpg

588 ms

five_guys_1400x730-575x300.png

five_guys_1400x730-575x300.png

490 ms

rmb-annie-spratt-1600x1067-1-1110x740.png

rmb-annie-spratt-1600x1067-1-1110x740.png

837 ms

RBM_logo-white-730x276.png

RBM_logo-white-730x276.png

569 ms

ab-sugar_illovo-centre-1600x1067-1-1110x740.png

ab-sugar_illovo-centre-1600x1067-1-1110x740.png

954 ms

ab-sugar-logo-white_1400x730-575x300.png

ab-sugar-logo-white_1400x730-575x300.png

649 ms

huawei.png

huawei.png

669 ms

pokerstars.png

pokerstars.png

728 ms

mondelez.png

mondelez.png

743 ms

sky-488x300.png

sky-488x300.png

751 ms

tik-tok.png

tik-tok.png

751 ms

sony.png

sony.png

805 ms

dhl-1.png

dhl-1.png

819 ms

amadeus.png

amadeus.png

837 ms

wish-1.png

wish-1.png

855 ms

red-bull.png

red-bull.png

883 ms

landsec-265x300.png

landsec-265x300.png

898 ms

hilton.png

hilton.png

921 ms

microsoft-logo_blue.png

microsoft-logo_blue.png

920 ms

ms.png

ms.png

930 ms

hello.jpg

hello.jpg

1033 ms

fa297339-a85f-4500-8af7-5435e5cd6a3a.json

fa297339-a85f-4500-8af7-5435e5cd6a3a.json

188 ms

location

location

91 ms

3f112c14c60e7efb8ab9481d830ab6ea.css

3f112c14c60e7efb8ab9481d830ab6ea.css

101 ms

avenir-light.woff

avenir-light.woff

119 ms

avenir-medium.woff

avenir-medium.woff

141 ms

Accessibility Review

us.grayling.com accessibility score

86

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

us.grayling.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

us.grayling.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Us.grayling.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Us.grayling.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

us.grayling.com

Open Graph data is detected on the main page of Us Grayling. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: