Tools & Wizards About Us
ae.hm.com screenshot

Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

ae.hm.com

Page Load Speed

1.2 sec in total

First Response

50 ms

Resources Loaded

1 sec

Page Rendered

92 ms

ae.hm.com screenshot

About Website

Visit ae.hm.com now to see the best up-to-date Ae Hm content for United States and also check out these interesting facts you probably never knew about ae.hm.com

Get the best online shopping experience for women, men, maternity, kids & baby clothes & home products in Dubai, Abu Dhabi, & all of UAE from H&M UAE.

Visit ae.hm.com

Key Findings

We analyzed Ae.hm.com page load time and found that the first response time was 50 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

ae.hm.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

65/100

10%

LCP (Largest Contentful Paint)

Value39.0 s

0/100

25%

SI (Speed Index)

Value22.0 s

0/100

10%

TBT (Total Blocking Time)

Value4,820 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value1.5

0/100

15%

TTI (Time to Interactive)

Value38.0 s

0/100

10%

Network Requests Diagram

ae.hm.com

50 ms

77 ms

gtm.js

151 ms

css_blrHmRjfVlisFaugo8mSht6OysdnmL0HBAqxmTYMaP4.css

18 ms

css_qgPc643JMMslBSHIAp3f1AFxioXbxyN_Fs2Iv3HJ_FQ.css

35 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 93% of them (27 requests) were addressed to the original Ae.hm.com, 3% (1 request) were made to Googletagmanager.com and 3% (1 request) were made to Static.cloudflareinsights.com. The less responsive or slowest element that took the longest time to load (594 ms) belongs to the original domain Ae.hm.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 69.2 kB (6%)

Content Size

1.2 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ae.hm.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Javascripts take 969.0 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 65.6 kB

  • Original 83.8 kB
  • After minification 76.8 kB
  • After compression 18.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.6 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 12.1 kB
  • After minification 12.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ae Hm images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 3.6 kB

  • Original 969.0 kB
  • After minification 969.0 kB
  • After compression 965.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 133.1 kB
  • After minification 133.1 kB
  • After compression 133.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ae.hm.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 12 (60%)

Requests Now

20

After Optimization

8

  • Images
  • JavaScript
  • CSS

The browser has sent 20 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ae Hm. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

ae.hm.com

ae.hm.com

50 ms

77 ms

gtm.js

gtm.js

151 ms

css_blrHmRjfVlisFaugo8mSht6OysdnmL0HBAqxmTYMaP4.css

css_blrHmRjfVlisFaugo8mSht6OysdnmL0HBAqxmTYMaP4.css

18 ms

css_qgPc643JMMslBSHIAp3f1AFxioXbxyN_Fs2Iv3HJ_FQ.css

css_qgPc643JMMslBSHIAp3f1AFxioXbxyN_Fs2Iv3HJ_FQ.css

35 ms

js_G9H1yKOFWds3e9gNh0bEf6eaZy9nGWblKdQwjgEkqzY.js

js_G9H1yKOFWds3e9gNh0bEf6eaZy9nGWblKdQwjgEkqzY.js

93 ms

axios.min.js

axios.min.js

129 ms

react.production.min.js

react.production.min.js

429 ms

react-dom.production.min.js

react-dom.production.min.js

414 ms

js_Wn8MnK1Tp7iD8c8X6BR-3DcGXg2sBrIT7BZ4HAQkZDQ.js

js_Wn8MnK1Tp7iD8c8X6BR-3DcGXg2sBrIT7BZ4HAQkZDQ.js

131 ms

sprinklr.min.js

sprinklr.min.js

485 ms

js_MC6F6EaJn423eqYd0yiRnTR9lHvctFuZGCWkRF6aISY.js

js_MC6F6EaJn423eqYd0yiRnTR9lHvctFuZGCWkRF6aISY.js

132 ms

details-polyfill.js

details-polyfill.js

132 ms

js_G3zDpP1g7xmMqgzWXhHRFL9hY1Fm-bzc6xMbnLCYzl8.js

js_G3zDpP1g7xmMqgzWXhHRFL9hY1Fm-bzc6xMbnLCYzl8.js

132 ms

details-polyfill.js

details-polyfill.js

133 ms

js_aZhgi16dHgoDJFC6qo2q4Fitu3NMlEW6fnjDSly1MOo.js

js_aZhgi16dHgoDJFC6qo2q4Fitu3NMlEW6fnjDSly1MOo.js

143 ms

vcd15cbe7772f49c399c6a5babf22c1241717689176015

vcd15cbe7772f49c399c6a5babf22c1241717689176015

130 ms

site-logo.svg

site-logo.svg

36 ms

h-m-logo-bw.svg

h-m-logo-bw.svg

27 ms

customer-right.svg

customer-right.svg

29 ms

UAE-DED-Permission-NA-15102020.jpg

UAE-DED-Permission-NA-15102020.jpg

36 ms

ic-twitter.svg

ic-twitter.svg

38 ms

HMSans-Regular.woff

HMSans-Regular.woff

41 ms

alshaya-icons.woff

alshaya-icons.woff

16 ms

HMSansArabic-Regular.woff

HMSansArabic-Regular.woff

594 ms

HMSans-SemiBold.woff

HMSans-SemiBold.woff

32 ms

HMSansArabic-SemiBold.woff

HMSansArabic-SemiBold.woff

41 ms

HMSans-Bold.woff

HMSans-Bold.woff

49 ms

HMSansArabic-Bold.woff

HMSansArabic-Bold.woff

54 ms

Accessibility Review

ae.hm.com accessibility score

91

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

ae.hm.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

ae.hm.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ae.hm.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ae.hm.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ae.hm.com

Open Graph description is not detected on the main page of Ae Hm. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: