Report Summary

  • 27

    Performance

    Renders faster than
    46% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

haagen-dazs.de

Luxury Ice Cream Products & Irresistible Flavours - Häagen-Dazs DE

Page Load Speed

2.3 sec in total

First Response

118 ms

Resources Loaded

2 sec

Page Rendered

262 ms

haagen-dazs.de screenshot

About Website

Welcome to haagen-dazs.de homepage info - get ready to check Haagen Dazs best content for Germany right away, or after learning these important things about haagen-dazs.de

Häagen-Dazs have been making ice cream like no other since 1961. Discover our range of irresistible flavours, made with only the best quality ingredients.

Visit haagen-dazs.de

Key Findings

We analyzed Haagen-dazs.de page load time and found that the first response time was 118 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

haagen-dazs.de performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value10.5 s

0/100

25%

SI (Speed Index)

Value5.1 s

62/100

10%

TBT (Total Blocking Time)

Value790 ms

37/100

30%

CLS (Cumulative Layout Shift)

Value0.525

14/100

15%

TTI (Time to Interactive)

Value10.5 s

24/100

10%

Network Requests Diagram

haagen-dazs.de

118 ms

www.haagen-dazs.de

381 ms

pre-optimized-min.css

39 ms

optimized-min.css

69 ms

pre-optimized-min.css

94 ms

Our browser made a total of 40 requests to load all elements on the main page. We found that 80% of them (32 requests) were addressed to the original Haagen-dazs.de, 8% (3 requests) were made to Cdn.cookielaw.org and 3% (1 request) were made to Platform-api.sharethis.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Haagen-dazs.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (42%)

Content Size

3.0 MB

After Optimization

1.8 MB

In fact, the total size of Haagen-dazs.de main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.4 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 66.6 kB

  • Original 79.7 kB
  • After minification 58.7 kB
  • After compression 13.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 21.0 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 66.6 kB or 84% of the original size.

Image Optimization

-47%

Potential reduce by 1.2 MB

  • Original 2.4 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Haagen Dazs needs image optimization as it can save up to 1.2 MB or 47% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-6%

Potential reduce by 23.3 kB

  • Original 405.2 kB
  • After minification 405.1 kB
  • After compression 381.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-21%

Potential reduce by 28.0 kB

  • Original 132.1 kB
  • After minification 131.6 kB
  • After compression 104.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Haagen-dazs.de needs all CSS files to be minified and compressed as it can save up to 28.0 kB or 21% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (70%)

Requests Now

30

After Optimization

9

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Haagen Dazs. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

haagen-dazs.de accessibility score

100

Accessibility Issues

Best Practices

haagen-dazs.de best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

haagen-dazs.de SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Haagen-dazs.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Haagen-dazs.de main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Haagen Dazs. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: