Tools & Wizards About Us
halfmeasures.co screenshot

Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

halfmeasures.co

Half Measures - Limited run footwear and accessories

Page Load Speed

5.6 sec in total

First Response

813 ms

Resources Loaded

4.6 sec

Page Rendered

187 ms

halfmeasures.co screenshot

About Website

Click here to check amazing Half Measures content. Otherwise, check out these important facts you probably never knew about halfmeasures.co

Half Measures fine tunes the balance between conceptual design and wearable practicality. Its footwear and accessories are purposeful imperfection.

Visit halfmeasures.co

Key Findings

We analyzed Halfmeasures.co page load time and found that the first response time was 813 ms and then it took 4.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

halfmeasures.co performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value12.5 s

0/100

25%

SI (Speed Index)

Value14.3 s

1/100

10%

TBT (Total Blocking Time)

Value180 ms

91/100

30%

CLS (Cumulative Layout Shift)

Value0.027

100/100

15%

TTI (Time to Interactive)

Value18.0 s

3/100

10%

Network Requests Diagram

halfmeasures.co

813 ms

wp-emoji-release.min.js

248 ms

woocommerce-layout.css

477 ms

woocommerce.css

478 ms

style.css

1493 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 90% of them (46 requests) were addressed to the original Halfmeasures.co, 6% (3 requests) were made to Google-analytics.com and 2% (1 request) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Halfmeasures.co.

Page Optimization Overview & Recommendations

Page size can be reduced by 191.6 kB (27%)

Content Size

711.5 kB

After Optimization

519.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Halfmeasures.co main page is 711.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 335.8 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 21.0 kB

  • Original 27.5 kB
  • After minification 25.0 kB
  • After compression 6.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.0 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 2.9 kB

  • Original 335.8 kB
  • After minification 332.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Half Measures images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 7.9 kB

  • Original 133.5 kB
  • After minification 133.5 kB
  • After compression 125.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-74%

Potential reduce by 159.8 kB

  • Original 214.7 kB
  • After minification 207.1 kB
  • After compression 54.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Halfmeasures.co needs all CSS files to be minified and compressed as it can save up to 159.8 kB or 74% of the original size.

Requests Breakdown

Number of requests can be reduced by 36 (73%)

Requests Now

49

After Optimization

13

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 49 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Half Measures. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

halfmeasures.co

halfmeasures.co

813 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

248 ms

woocommerce-layout.css

woocommerce-layout.css

477 ms

woocommerce.css

woocommerce.css

478 ms

style.css

style.css

1493 ms

frontend.min.js

frontend.min.js

501 ms

jquery.js

jquery.js

736 ms

jquery-migrate.min.js

jquery-migrate.min.js

506 ms

slick.min.js

slick.min.js

716 ms

jquery.fancybox.js

jquery.fancybox.js

719 ms

formreset.min.css

formreset.min.css

753 ms

formsmain.min.css

formsmain.min.css

763 ms

readyclass.min.css

readyclass.min.css

956 ms

browsers.min.css

browsers.min.css

960 ms

form_settings.css

form_settings.css

980 ms

add-to-cart.min.js

add-to-cart.min.js

1006 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

1020 ms

js.cookie.min.js

js.cookie.min.js

1195 ms

woocommerce.min.js

woocommerce.min.js

1201 ms

cart-fragments.min.js

cart-fragments.min.js

1226 ms

navigation.js

navigation.js

1259 ms

transition.js

transition.js

1276 ms

tab.js

tab.js

1433 ms

collapse.js

collapse.js

1444 ms

modaal.min.js

modaal.min.js

1473 ms

core.min.js

core.min.js

1571 ms

widget.min.js

widget.min.js

1571 ms

mouse.min.js

mouse.min.js

1671 ms

draggable.min.js

draggable.min.js

1687 ms

base.js

base.js

1718 ms

skip-link-focus-fix.js

skip-link-focus-fix.js

1742 ms

wp-embed.min.js

wp-embed.min.js

1761 ms

jquery.json.min.js

jquery.json.min.js

1787 ms

gravityforms.min.js

gravityforms.min.js

1911 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

1926 ms

analytics.js

analytics.js

55 ms

logo.svg

logo.svg

476 ms

halflogo.svg

halflogo.svg

478 ms

Half-Measures-Footwear-Web-3.jpg

Half-Measures-Footwear-Web-3.jpg

1459 ms

logo-rev.svg

logo-rev.svg

498 ms

Half-Measures-Metallic.gif

Half-Measures-Metallic.gif

2018 ms

Aare-Half-Measures-200x300.jpg

Aare-Half-Measures-200x300.jpg

600 ms

Half-Measures-Peelback-Clutch-Bag-4crop-200x300.jpg

Half-Measures-Peelback-Clutch-Bag-4crop-200x300.jpg

639 ms

Half-Measures-Fringe-Sandal-White-2-200x300.jpg

Half-Measures-Fringe-Sandal-White-2-200x300.jpg

676 ms

apercu-bold-webfont.woff

apercu-bold-webfont.woff

979 ms

linkid.js

linkid.js

15 ms

collect

collect

32 ms

collect

collect

34 ms

js

js

107 ms

halfmeasures.co

halfmeasures.co

594 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

248 ms

Accessibility Review

halfmeasures.co accessibility score

89

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Some elements have a [tabindex] value greater than 0

Best Practices

halfmeasures.co best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

halfmeasures.co SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Halfmeasures.co can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Halfmeasures.co main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

halfmeasures.co

Open Graph data is detected on the main page of Half Measures. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: