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harttandmind.com screenshot

Report Summary

  • 52

    Performance

    Renders faster than
    69% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

harttandmind.com

Brand development, Ad testing, Concept testing | Hartt & Mind Market Research

Page Load Speed

4.3 sec in total

First Response

120 ms

Resources Loaded

4 sec

Page Rendered

139 ms

harttandmind.com screenshot

About Website

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Key Findings

We analyzed Harttandmind.com page load time and found that the first response time was 120 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

harttandmind.com performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.1 s

1/100

10%

LCP (Largest Contentful Paint)

Value8.2 s

2/100

25%

SI (Speed Index)

Value9.3 s

13/100

10%

TBT (Total Blocking Time)

Value40 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value7.3 s

49/100

10%

Network Requests Diagram

harttandmind.com

120 ms

www.harttandmind.com

1071 ms

style.css

57 ms

prettyPhoto.css

99 ms

css

18 ms

Our browser made a total of 43 requests to load all elements on the main page. We found that 91% of them (39 requests) were addressed to the original Harttandmind.com, 5% (2 requests) were made to Ssl.google-analytics.com and 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Harttandmind.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 401.7 kB (65%)

Content Size

620.0 kB

After Optimization

218.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Harttandmind.com main page is 620.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Javascripts take 319.0 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 26.8 kB

  • Original 35.0 kB
  • After minification 33.5 kB
  • After compression 8.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 26.8 kB or 77% of the original size.

Image Optimization

-9%

Potential reduce by 8.8 kB

  • Original 92.7 kB
  • After minification 83.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hartt And Mind images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 218.1 kB

  • Original 319.0 kB
  • After minification 286.7 kB
  • After compression 100.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 218.1 kB or 68% of the original size.

CSS Optimization

-85%

Potential reduce by 148.0 kB

  • Original 173.3 kB
  • After minification 160.5 kB
  • After compression 25.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Harttandmind.com needs all CSS files to be minified and compressed as it can save up to 148.0 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (62%)

Requests Now

37

After Optimization

14

  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hartt And Mind. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

harttandmind.com

harttandmind.com

120 ms

www.harttandmind.com

www.harttandmind.com

1071 ms

style.css

style.css

57 ms

prettyPhoto.css

prettyPhoto.css

99 ms

css

css

18 ms

cf7ic-style.css

cf7ic-style.css

73 ms

flick.css

flick.css

76 ms

www.harttandmind.com

www.harttandmind.com

1117 ms

style.min.css

style.min.css

148 ms

styles.css

styles.css

84 ms

jquery.min.js

jquery.min.js

142 ms

jquery-migrate.min.js

jquery-migrate.min.js

97 ms

scrollTo.js

scrollTo.js

99 ms

jquery.form.min.js

jquery.form.min.js

140 ms

mailchimp.js

mailchimp.js

121 ms

core.min.js

core.min.js

124 ms

datepicker.js

datepicker.js

170 ms

jquery.cycle.all.min.js

jquery.cycle.all.min.js

149 ms

superfish.js

superfish.js

168 ms

supersubs.js

supersubs.js

168 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

170 ms

tinydropdown-6012.js

tinydropdown-6012.js

1257 ms

index.js

index.js

195 ms

index.js

index.js

196 ms

reset.css

reset.css

168 ms

grid-958.css

grid-958.css

168 ms

typography.css

typography.css

192 ms

ga.js

ga.js

70 ms

main_bg.jpg

main_bg.jpg

52 ms

shadow.png

shadow.png

52 ms

HarttMind-logo.gif

HarttMind-logo.gif

76 ms

search-btn.png

search-btn.png

76 ms

homepage.jpg

homepage.jpg

76 ms

slideBG.jpg

slideBG.jpg

77 ms

quote.png

quote.png

77 ms

jen.jpg

jen.jpg

85 ms

facebook.png

facebook.png

77 ms

linkedin.png

linkedin.png

75 ms

rss.png

rss.png

86 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFnOkEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFnOkEk30e0.ttf

16 ms

__utm.gif

__utm.gif

14 ms

HarttMind-logo.gif

HarttMind-logo.gif

31 ms

jen.jpg

jen.jpg

26 ms

Accessibility Review

harttandmind.com accessibility score

89

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

Best Practices

harttandmind.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

harttandmind.com SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Harttandmind.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Harttandmind.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

harttandmind.com

Open Graph data is detected on the main page of Hartt And Mind. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: