50.1 sec in total
1.5 sec
32.6 sec
16.1 sec
Click here to check amazing Heartland America content for United States. Otherwise, check out these important facts you probably never knew about heartlandamerica.com
Shop our overstock deals and see why we're one of the most popular mail-order catalogs! By phone or online, shopping catalogs from Heartland America can help you save big on brand-name electronics, ho...
Visit heartlandamerica.comWe analyzed Heartlandamerica.com page load time and found that the first response time was 1.5 sec and then it took 48.7 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.
heartlandamerica.com performance score
name
value
score
weighting
Value3.6 s
32/100
10%
Value6.9 s
6/100
25%
Value16.0 s
0/100
10%
Value23,120 ms
0/100
30%
Value0.021
100/100
15%
Value31.9 s
0/100
10%
1462 ms
539 ms
529 ms
1159 ms
7056 ms
Our browser made a total of 184 requests to load all elements on the main page. We found that 7% of them (12 requests) were addressed to the original Heartlandamerica.com, 83% (153 requests) were made to C426092.r92.cf2.rackcdn.com and 4% (7 requests) were made to C426092.ssl.cf2.rackcdn.com. The less responsive or slowest element that took the longest time to load (12 sec) relates to the external source C426092.r92.cf2.rackcdn.com.
Page size can be reduced by 3.5 MB (47%)
7.5 MB
4.0 MB
In fact, the total size of Heartlandamerica.com main page is 7.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.7 MB which makes up the majority of the site volume.
Potential reduce by 448.1 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 160.5 kB, which is 34% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 448.1 kB or 95% of the original size.
Potential reduce by 525.2 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Heartland America needs image optimization as it can save up to 525.2 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 2.2 MB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.2 MB or 76% of the original size.
Potential reduce by 394.1 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Heartlandamerica.com needs all CSS files to be minified and compressed as it can save up to 394.1 kB or 86% of the original size.
Number of requests can be reduced by 23 (13%)
182
159
The browser has sent 182 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Heartland America. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.
www.heartlandamerica.com
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heartlandamerica.com accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
heartlandamerica.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
heartlandamerica.com SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Heartlandamerica.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Heartlandamerica.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
heartlandamerica.com
Open Graph description is not detected on the main page of Heartland America. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: