Tools & Wizards About Us
hela24.com screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 85

    Accessibility

    Visual factors better than
    that of 60% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 95

    SEO

    Google-friendlier than
    91% of websites

hela24.com

Online-Parfümerie ✔️ Parfum & Kosmetik kaufen | DOUGLAS

Page Load Speed

4.6 sec in total

First Response

219 ms

Resources Loaded

3.4 sec

Page Rendered

965 ms

hela24.com screenshot

About Website

Click here to check amazing Hela 24 content for Germany. Otherwise, check out these important facts you probably never knew about hela24.com

Online-Parfümerie DOUGLAS ❤️ Beauty-Trends ❤️ Versandkostenfrei ab 29,95 € ✓ Gratis-Proben ✓ Über 2.000 TOP-Marken ➽ DOUGLAS!

Visit hela24.com

Key Findings

We analyzed Hela24.com page load time and found that the first response time was 219 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

hela24.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

18/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value10.8 s

7/100

10%

TBT (Total Blocking Time)

Value3,610 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.107

88/100

15%

TTI (Time to Interactive)

Value12.3 s

15/100

10%

Network Requests Diagram

hela24.com

219 ms

www.hela24.com

450 ms

137 ms

1457522853_209656efa8b7689ea05e19d22f7a2f5e.css

324 ms

cookie-bar.css

312 ms

Our browser made a total of 142 requests to load all elements on the main page. We found that 49% of them (70 requests) were addressed to the original Hela24.com, 39% (56 requests) were made to Media.hela24.com and 2% (3 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (972 ms) belongs to the original domain Hela24.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (42%)

Content Size

3.3 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hela24.com main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-93%

Potential reduce by 369.1 kB

  • Original 394.7 kB
  • After minification 237.8 kB
  • After compression 25.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 157.0 kB, which is 40% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 369.1 kB or 93% of the original size.

Image Optimization

-8%

Potential reduce by 134.5 kB

  • Original 1.8 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hela 24 images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 238.2 kB

  • Original 360.7 kB
  • After minification 358.9 kB
  • After compression 122.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 238.2 kB or 66% of the original size.

CSS Optimization

-85%

Potential reduce by 644.4 kB

  • Original 756.2 kB
  • After minification 738.8 kB
  • After compression 111.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hela24.com needs all CSS files to be minified and compressed as it can save up to 644.4 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (16%)

Requests Now

132

After Optimization

111

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 132 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hela 24. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hela24.com

hela24.com

219 ms

www.hela24.com

www.hela24.com

450 ms

137 ms

1457522853_209656efa8b7689ea05e19d22f7a2f5e.css

1457522853_209656efa8b7689ea05e19d22f7a2f5e.css

324 ms

cookie-bar.css

cookie-bar.css

312 ms

modernizr.custom.35977.js

modernizr.custom.35977.js

312 ms

1457522853_209656efa8b7689ea05e19d22f7a2f5e.js

1457522853_209656efa8b7689ea05e19d22f7a2f5e.js

725 ms

cookie-bar.js

cookie-bar.js

309 ms

css

css

81 ms

trusted.png

trusted.png

127 ms

landingpage-teaser-1.jpg

landingpage-teaser-1.jpg

454 ms

landingpage-teaser-2.jpg

landingpage-teaser-2.jpg

613 ms

landingpage-teaser-3.jpg

landingpage-teaser-3.jpg

972 ms

paypal.png

paypal.png

277 ms

master_card.png

master_card.png

437 ms

visa.png

visa.png

437 ms

dhl_paket.png

dhl_paket.png

437 ms

gtm.js

gtm.js

122 ms

magnify.png

magnify.png

392 ms

heart.png

heart.png

392 ms

man_icon.png

man_icon.png

430 ms

bag.png

bag.png

483 ms

versandkostenfrei.png

versandkostenfrei.png

482 ms

lieferzeit.png

lieferzeit.png

482 ms

uberaschungsproben.png

uberaschungsproben.png

526 ms

shopware.woff

shopware.woff

656 ms

Y_TKV6o8WovbUd3m_X9aAA.ttf

Y_TKV6o8WovbUd3m_X9aAA.ttf

43 ms

bauerbod-dembolita-webfont.woff

bauerbod-dembolita-webfont.woff

655 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

96 ms

X3F94D5B1EBE70EF594BFFAEAE8FC86EE.js

X3F94D5B1EBE70EF594BFFAEAE8FC86EE.js

289 ms

logo--tablet.png

logo--tablet.png

296 ms

analytics.js

analytics.js

97 ms

index

index

346 ms

index

index

401 ms

collect

collect

19 ms

collect

collect

60 ms

eaesB-labIA

eaesB-labIA

229 ms

Signature_Neu_20130118_800x800.jpg

Signature_Neu_20130118_800x800.jpg

225 ms

Goldteaser_Masken_800x800.jpg

Goldteaser_Masken_800x800.jpg

192 ms

Cool_Water_Woman_Neu_800x800.jpg

Cool_Water_Woman_Neu_800x800.jpg

225 ms

HELA24_Banner_IhrGeschenk_800x800.jpg

HELA24_Banner_IhrGeschenk_800x800.jpg

452 ms

Verschenken-Sie-Osterfreude_Hier-gehts-weiter_800x800.jpg

Verschenken-Sie-Osterfreude_Hier-gehts-weiter_800x800.jpg

227 ms

Signature_Neu_20130118_1280x1280.jpg

Signature_Neu_20130118_1280x1280.jpg

523 ms

Goldteaser_Masken_1280x1280.jpg

Goldteaser_Masken_1280x1280.jpg

467 ms

Cool_Water_Woman_Neu_1280x1280.jpg

Cool_Water_Woman_Neu_1280x1280.jpg

729 ms

HELA24_Banner_IhrGeschenk_1280x1280.jpg

HELA24_Banner_IhrGeschenk_1280x1280.jpg

518 ms

342468_900_0_Elizabeth_Arden-Green_Tea-Honey_Drops_Cream_-Honey_Drops_Cream_.jpg

342468_900_0_Elizabeth_Arden-Green_Tea-Honey_Drops_Cream_-Honey_Drops_Cream_.jpg

529 ms

topseller

topseller

373 ms

topseller

topseller

475 ms

topseller

topseller

626 ms

topseller

topseller

527 ms

topseller

topseller

725 ms

80

80

673 ms

70

70

781 ms

11

11

819 ms

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672395_900_0_Revitalash-Augen-Advanced_Eyelash_Conditioner-Advanced_Eyelash_Conditioner.jpg

617 ms

815929_900_0_Clinique-Foundation-Anti_Blemish_Solutions_Powder_Makeup-Ivory.jpg

815929_900_0_Clinique-Foundation-Anti_Blemish_Solutions_Powder_Makeup-Ivory.jpg

732 ms

019926_900_0_Sisley-Gesichtspflege-Crme_Rparatrice-Topf.jpg

019926_900_0_Sisley-Gesichtspflege-Crme_Rparatrice-Topf.jpg

734 ms

818802_900_0_Roberto_Cavalli_-Just_Cavalli_Man_-Just_Gold-Just_Gold.jpg

818802_900_0_Roberto_Cavalli_-Just_Cavalli_Man_-Just_Gold-Just_Gold.jpg

730 ms

525360_900_0_Calvin_Klein-Eternity_for_men.jpg

525360_900_0_Calvin_Klein-Eternity_for_men.jpg

730 ms

856698_900_0_Calvin_Klein-ck_one.jpg

856698_900_0_Calvin_Klein-ck_one.jpg

731 ms

academie.gif

academie.gif

734 ms

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800px-Etienne_Aigner_-Unternehmen-_logo-svg.png

776 ms

estee-lauder.gif

estee-lauder.gif

826 ms

logo_rebrush56dfd9e70876d.gif

logo_rebrush56dfd9e70876d.gif

827 ms

logo_mobile.png

logo_mobile.png

833 ms

burts-bees.gif

burts-bees.gif

831 ms

jpg.jpg

jpg.jpg

831 ms

jil-sander.gif

jil-sander.gif

830 ms

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836 ms

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836 ms

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839 ms

lancaster.gif

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844 ms

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logo5638c4ea97986.gif

841 ms

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845 ms

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Monteil-Sphinx_schwarz-feigestellt.png

845 ms

logo_rebrush56dfdaa3d1137.gif

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845 ms

80x43_opi.gif

80x43_opi.gif

896 ms

www-embed-player-vflfNyN_r.css

www-embed-player-vflfNyN_r.css

64 ms

www-embed-player.js

www-embed-player.js

91 ms

base.js

base.js

133 ms

Logo_RevitaLash-Deutschland-14.png

Logo_RevitaLash-Deutschland-14.png

886 ms

roberto-cavalli.gif

roberto-cavalli.gif

883 ms

logo-sisley.jpg

logo-sisley.jpg

856 ms

logo_rebrush5624d37af09c5.gif

logo_rebrush5624d37af09c5.gif

856 ms

logo.jpg

logo.jpg

867 ms

Tqng9ngJVK4Gqvh3e602hP-HqlN49KFEUSDtmrOPmWo.js

Tqng9ngJVK4Gqvh3e602hP-HqlN49KFEUSDtmrOPmWo.js

197 ms

ad_status.js

ad_status.js

91 ms

logo5624d28722905.gif

logo5624d28722905.gif

665 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

59 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

63 ms

more_sizes.png

more_sizes.png

656 ms

354683_900_0_Chlo-Chlo.jpg

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482 ms

855494_900_0_Jean_Paul_Gaultier-Le_Male-Collector_Pirate_Couple-Collector_Pirate_Couple.jpg

855494_900_0_Jean_Paul_Gaultier-Le_Male-Collector_Pirate_Couple-Collector_Pirate_Couple.jpg

483 ms

562952_900_0_adidas-Dynamic_Pulse-Deo_Body_Spray-Deo_Body_Spray.jpg

562952_900_0_adidas-Dynamic_Pulse-Deo_Body_Spray-Deo_Body_Spray.jpg

482 ms

855488_900_0_Jean_Paul_Gaultier-Le_Male-Ultra_Intense-Ultra_Intense.jpg

855488_900_0_Jean_Paul_Gaultier-Le_Male-Ultra_Intense-Ultra_Intense.jpg

485 ms

717940_900_0_Jil_Sander-The_Essentials-Woman_3_-Woman_3_.jpg

717940_900_0_Jil_Sander-The_Essentials-Woman_3_-Woman_3_.jpg

485 ms

858506_900_0_Chopard-Wish.jpg

858506_900_0_Chopard-Wish.jpg

487 ms

709101_300_0_Chlo-Chlo-My_Little_Chlo-My_Little_Chlo.jpg

709101_300_0_Chlo-Chlo-My_Little_Chlo-My_Little_Chlo.jpg

495 ms

more_colors.png

more_colors.png

614 ms

850064_300_0_Este_Lauder-Gesichtspflege-Supreme_Starter_Set-Supreme_Starter_Set.jpg

850064_300_0_Este_Lauder-Gesichtspflege-Supreme_Starter_Set-Supreme_Starter_Set.jpg

387 ms

574825_900_0_Clinique-3-Phasen-Systempflege-Clarifying_Lotion_2-Clarifying_Lotion_2.jpg

574825_900_0_Clinique-3-Phasen-Systempflege-Clarifying_Lotion_2-Clarifying_Lotion_2.jpg

377 ms

506490_900_0_M2_Beaut-Pflege-Eyelash_Activating_Serum-Eyelash_Activating_Serum.jpg

506490_900_0_M2_Beaut-Pflege-Eyelash_Activating_Serum-Eyelash_Activating_Serum.jpg

378 ms

269255_900_0_Lancaster-Bath__Hair-Deodorant_Creme-Deodorant_Creme.jpg

269255_900_0_Lancaster-Bath__Hair-Deodorant_Creme-Deodorant_Creme.jpg

376 ms

566893_900_0_Elizabeth_Arden-Visible_Difference-Refining_Moisture_Cream-Refining_Moisture_Cream.jpg

566893_900_0_Elizabeth_Arden-Visible_Difference-Refining_Moisture_Cream-Refining_Moisture_Cream.jpg

375 ms

688201_900_0_adidas-Functional_Female-Fresh-Fresh.jpg

688201_900_0_adidas-Functional_Female-Fresh-Fresh.jpg

380 ms

727580_900_0_adidas-Team_Five.jpg

727580_900_0_adidas-Team_Five.jpg

290 ms

726018_900_0_Marlies_Moeller-Buersten-Round-Brush-Small.jpg

726018_900_0_Marlies_Moeller-Buersten-Round-Brush-Small.jpg

290 ms

146568_900_0_Jean_Paul_Gaultier-Le_Male-Softening_All_Over_Shampoo-Softening_All_Over_Shampoo.jpg

146568_900_0_Jean_Paul_Gaultier-Le_Male-Softening_All_Over_Shampoo-Softening_All_Over_Shampoo.jpg

293 ms

378611_900_0_Calvin_Klein-Eternity_for_men.jpg

378611_900_0_Calvin_Klein-Eternity_for_men.jpg

293 ms

876023_900_0_SOliver-Outstanding_Men.jpg

876023_900_0_SOliver-Outstanding_Men.jpg

297 ms

557742_900_0_Marlies_Moeller-Essential_-_Cleansing-Ageless_Beauty-Ageless_Beauty.jpg

557742_900_0_Marlies_Moeller-Essential_-_Cleansing-Ageless_Beauty-Ageless_Beauty.jpg

297 ms

557746_900_0_Marlies_Moeller-Essential_-_Care-Ageless_Beauty_Kopfhautserum-Ageless_Beauty_Kopfhautserum.jpg

557746_900_0_Marlies_Moeller-Essential_-_Care-Ageless_Beauty_Kopfhautserum-Ageless_Beauty_Kopfhautserum.jpg

298 ms

590521_900_0_Este_Lauder-Gesichts-Make-up-Double_Wear_Maximum_Cover-Nr_03_-_1N3_Cream_Vanilla___Light_Medium.jpg

590521_900_0_Este_Lauder-Gesichts-Make-up-Double_Wear_Maximum_Cover-Nr_03_-_1N3_Cream_Vanilla___Light_Medium.jpg

251 ms

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447764_900_0_Clinique-Foundation-Even_Better_Makeup_SPF_15-Nr_01_-_Alabaster.jpg

251 ms

027239_900_0_Este_Lauder-Gesichts-Make-up-Double_Wear_Stay_In_Place_Make-up-2C3_Fresco.jpg

027239_900_0_Este_Lauder-Gesichts-Make-up-Double_Wear_Stay_In_Place_Make-up-2C3_Fresco.jpg

252 ms

877519_900_0_Este_Lauder-Lippen-Make-up-Sumptuous_Infinite_Mascara_Set-Sumptuous_Infinite_Mascara_Set.jpg

877519_900_0_Este_Lauder-Lippen-Make-up-Sumptuous_Infinite_Mascara_Set-Sumptuous_Infinite_Mascara_Set.jpg

303 ms

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778430_900_0_Elizabeth_Arden-Gesichts-Make-up-Beautiful_Color_Radiance_Blush-Sweet_Peach.jpg

303 ms

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040629_900_0_Clinique-Foundation-Superbalanced_Makeup-Nr_33_-_Cream.jpg

303 ms

759917_900_0_Este_Lauder-Seren-Advanced_Night_Repair-Advanced_Night_Repair.jpg

759917_900_0_Este_Lauder-Seren-Advanced_Night_Repair-Advanced_Night_Repair.jpg

253 ms

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880726_900_0_Este_Lauder-Augen-Make-up-Beaut_Must_Have_Set-Beaut_Must_Have_Set.jpg

252 ms

626674_900_0_Este_Lauder-Gesichts-Make-up-Double_Wear_Stay-in-Place_Concealer-Light.jpg

626674_900_0_Este_Lauder-Gesichts-Make-up-Double_Wear_Stay-in-Place_Concealer-Light.jpg

279 ms

145946_900_0_Este_Lauder-Gesichts-Make-up-Ideal_Matte_Refinishing_Makeup_SPF_8-Nr_01_-_Fresco_-_Ideal_Matte_Refinishing_Make-up.jpg

145946_900_0_Este_Lauder-Gesichts-Make-up-Ideal_Matte_Refinishing_Makeup_SPF_8-Nr_01_-_Fresco_-_Ideal_Matte_Refinishing_Make-up.jpg

311 ms

893515_900_0_Este_Lauder-Gesichtspflege-Advanced_Night_Repair_Set-Advanced_Night_Repair_Set.jpg

893515_900_0_Este_Lauder-Gesichtspflege-Advanced_Night_Repair_Set-Advanced_Night_Repair_Set.jpg

318 ms

877536_900_0_Este_Lauder-Modern_Muse_-Le_Rouge-Le_Rouge.jpg

877536_900_0_Este_Lauder-Modern_Muse_-Le_Rouge-Le_Rouge.jpg

259 ms

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685954_900_0_Joop-Kissen.jpg

263 ms

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261 ms

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560799_900_0_Joop-Badinterieur.jpg

266 ms

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871245_900_0_Joop-Badinterieur-Papiertuchbox-Papiertuchbox.jpg

333 ms

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840037_900_0_Joop-Decken-Uni-Doubleface-Uni-Doubleface.jpg

253 ms

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725986_900_0_Marlies_Moeller-Buersten-New_Classic_Brush-New_Classic_Brush.jpg

251 ms

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856633_900_0_Sisley-Augen-Eye_Twist-Nr_01_-_Topaze.jpg

250 ms

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546346_900_0_Davidoff-Champion.jpg

251 ms

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606806_900_0_Davidoff-Cool_Water.jpg

258 ms

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729306_900_0_Davidoff-The_Game.jpg

326 ms

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839386_900_0_Davidoff-The_Brilliant_Game.jpg

322 ms

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677325_900_0_Davidoff-Cool_Water_Woman_Sensual_Essence.jpg

329 ms

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606921_900_0_Davidoff-Cool_Water.jpg

318 ms

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607275_900_0_Davidoff-Zino.jpg

327 ms

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080717_900_0_Davidoff-Cool_Water_Woman.jpg

327 ms

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839388_900_0_Davidoff-The_Brilliant_Game.jpg

392 ms

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743717_300_0_Davidoff-Cool_Water_Sea_Rose.jpg

389 ms

Accessibility Review

hela24.com accessibility score

85

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

hela24.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

hela24.com SEO score

95

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hela24.com can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Hela24.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hela24.com

Open Graph data is detected on the main page of Hela 24. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: